In this comprehensive guide, we compare OpenAI and SimplyRetrieve across various parameters including features, pricing, performance, and customer support to help you make the best decision for your business needs.
Overview
Welcome to the comparison between OpenAI and SimplyRetrieve!
Here are some unique insights on OpenAI:
OpenAI’s API gives you raw access to GPT-3.5, GPT-4, and more—leaving you to handle embeddings, storage, and retrieval. It’s the most flexible approach, but also the most hands-on.
And here's more information on SimplyRetrieve:
SimplyRetrieve is an open-source RAG stack you run on your own hardware. It keeps data in-house and pairs with open-source LLMs, giving developers full visibility into the pipeline.
Expect hands-on setup—GPU drivers, Python deps, scripts—before you’re up and running.
Enjoy reading and exploring the differences between
OpenAI and SimplyRetrieve.
Detailed Feature Comparison
Features
OpenAI
SimplyRetrieve
CustomGPTRECOMMENDED
Data Ingestion & Knowledge Sources
OpenAI gives you the GPT brains, but no ready-made pipeline for feeding it your documents—if you want RAG, you’ll build it yourself.
The typical recipe: embed your docs with the OpenAI Embeddings API, stash them in a vector DB, then pull back the right chunks at query time.
If you’re using Azure, the “Assistants” preview includes a beta File Search tool that accepts uploads for semantic search, though it’s still minimal and in preview.
You’re in charge of chunking, indexing, and refreshing docs—there’s no turnkey ingestion service straight from OpenAI.
Uses a hands-on, file-based flow: drop PDFs, text, DOCX, PPTX, HTML, etc. into a folder and run a script to embed them.
A new GUI Knowledge-Base editor lets you add docs on the fly, but there’s no web crawler or auto-refresh yet.
Lets you ingest more than 1,400 file formats—PDF, DOCX, TXT, Markdown, HTML, and many more—via simple drag-and-drop or API.
Crawls entire sites through sitemaps and URLs, automatically indexing public help-desk articles, FAQs, and docs.
Turns multimedia into text on the fly: YouTube videos, podcasts, and other media are auto-transcribed with built-in OCR and speech-to-text.
View Transcription Guide
Connects to Google Drive, SharePoint, Notion, Confluence, HubSpot, and more through API connectors or Zapier.
See Zapier Connectors
Supports both manual uploads and auto-sync retraining, so your knowledge base always stays up to date.
Integrations & Channels
OpenAI doesn’t ship Slack bots or website widgets—you wire GPT into those channels yourself (or lean on third-party libraries).
The API is flexible enough to run anywhere, but everything is manual—no out-of-the-box UI or integration connectors.
Plenty of community and partner options exist (Slack GPT bots, Zapier actions, etc.), yet none are first-party OpenAI products.
Bottom line: OpenAI is channel-agnostic—you get the engine and decide where it lives.
Ships with a local Gradio GUI and Python scripts for queries—no out-of-the-box Slack or site widget.
Want other channels? Write a small wrapper that forwards messages to your local chatbot.
Embeds easily—a lightweight script or iframe drops the chat widget into any website or mobile app.
Offers ready-made hooks for Slack, Microsoft Teams, WhatsApp, Telegram, and Facebook Messenger.
Explore API Integrations
Connects with 5,000+ apps via Zapier and webhooks to automate your workflows.
Supports secure deployments with domain allowlisting and a ChatGPT Plugin for private use cases.
Core Chatbot Features
GPT-4 and GPT-3.5 handle multi-turn chat as long as you resend the conversation history; OpenAI doesn’t store “agent memory” for you.
Out of the box, GPT has no live data hook—you supply retrieval logic or rely on the model’s built-in knowledge.
“Function calling” lets the model trigger your own functions (like a search endpoint), but you still wire up the retrieval flow.
The ChatGPT web interface is separate from the API and isn’t brand-customizable or tied to your private data by default.
Runs a retrieval-augmented chatbot on open-source LLMs, streaming tokens live in the Gradio UI.
Primarily single-turn Q&A; long-term memory is limited in this release.
Includes a “Retrieval Tuning Module” so you can see—and tweak—how answers are built from the data.
Powers retrieval-augmented Q&A with GPT-4 and GPT-3.5 Turbo, keeping answers anchored to your own content.
Reduces hallucinations by grounding replies in your data and adding source citations for transparency.
Benchmark Details
Handles multi-turn, context-aware chats with persistent history and solid conversation management.
Speaks 90+ languages, making global rollouts straightforward.
Includes extras like lead capture (email collection) and smooth handoff to a human when needed.
Customization & Branding
No turnkey chat UI to re-skin—if you want a branded front-end, you’ll build it.
System messages help set tone and style, yet a polished white-label chat solution remains a developer project.
ChatGPT custom instructions apply only inside ChatGPT itself, not in an embedded widget.
In short, branding is all on you—the API focuses purely on text generation, with no theming layer.
Default Gradio interface is pretty plain, with minimal theming.
For a branded UI you’ll tweak source code or build your own front end.
Fully white-labels the widget—colors, logos, icons, CSS, everything can match your brand.
White-label Options
Provides a no-code dashboard to set welcome messages, bot names, and visual themes.
Lets you shape the AI’s persona and tone using pre-prompts and system instructions.
Uses domain allowlisting to ensure the chatbot appears only on approved sites.
L L M Model Options
Choose from GPT-3.5 (including 16k context), GPT-4 (8k / 32k), and newer variants like GPT-4 128k or “GPT-4o.”
It’s an OpenAI-only clubhouse—you can’t swap in Anthropic or other providers within their service.
Frequent releases bring larger context windows and better models, but you stay locked to the OpenAI ecosystem.
No built-in auto-routing between GPT-3.5 and GPT-4—you decide which model to call and when.
Defaults to WizardVicuna-13B, but you can swap in any Hugging Face model if you have the GPUs.
Full control over model choice, though smaller open models won’t match GPT-4 for depth.
Taps into top models—OpenAI’s GPT-4, GPT-3.5 Turbo, and even Anthropic’s Claude for enterprise needs.
Automatically balances cost and performance by picking the right model for each request.
Model Selection Details
Uses proprietary prompt engineering and retrieval tweaks to return high-quality, citation-backed answers.
Handles all model management behind the scenes—no extra API keys or fine-tuning steps for you.
Developer Experience ( A P I & S D Ks)
Excellent docs and official libraries (Python, Node.js, more) make hitting ChatCompletion or Embedding endpoints straightforward.
You still assemble the full RAG pipeline—indexing, retrieval, and prompt assembly—or lean on frameworks like LangChain.
Function calling simplifies prompting, but you’ll write code to store and fetch context data.
Vast community examples and tutorials help, but OpenAI doesn’t ship a reference RAG architecture.
Interaction happens via Python scripts—there’s no formal REST API or SDK.
Integrations usually call those scripts as subprocesses or add your own wrapper.
Ships a well-documented REST API for creating agents, managing projects, ingesting data, and querying chat.
APIÂ Documentation
Offers open-source SDKs—like the Python customgpt-client—plus Postman collections to speed integration.
Open-Source SDK
Backs you up with cookbooks, code samples, and step-by-step guides for every skill level.
Integration & Workflow
Workflows are DIY: wire the OpenAI API into Slack, websites, CRMs, etc., via custom scripts or third-party tools.
Official automation connectors are scarce—Zapier or partner solutions fill the gap.
Function calling lets GPT hit your internal APIs, yet you still code the plumbing.
Great flexibility for complex use cases, but no turnkey “chatbot in Slack” or “website bubble” from OpenAI itself.
Run it locally: prep a GPU box, drop data, run prepare.py to embed, then chat.py for the Gradio UI.
Updating content means re-running scripts or using the new Knowledge tab; scaling is a manual process.
Gets you live fast with a low-code dashboard: create a project, add sources, and auto-index content in minutes.
Fits existing systems via API calls, webhooks, and Zapier—handy for automating CRM updates, email triggers, and more.
Auto-sync Feature
Slides into CI/CD pipelines so your knowledge base updates continuously without manual effort.
Performance & Accuracy
GPT-4 is top-tier for language tasks, but domain accuracy needs RAG or fine-tuning.
Without retrieval, GPT can hallucinate on brand-new or private info outside its training set.
A well-built RAG layer delivers high accuracy, but indexing, chunking, and prompt design are on you.
Larger models (GPT-4 32k/128k) can add latency, though OpenAI generally scales well under load.
Open-source models run slower than managed clouds—expect a few to 10 + seconds per reply on a single GPU.
Accuracy is fine when the right doc is found, but smaller models can struggle on complex, multi-hop queries.
Delivers sub-second replies with an optimized pipeline—efficient vector search, smart chunking, and caching.
Independent tests rate median answer accuracy at 5/5—outpacing many alternatives.
Benchmark Results
Always cites sources so users can verify facts on the spot.
Maintains speed and accuracy even for massive knowledge bases with tens of millions of words.
We hope you found this comparison of OpenAI vs
SimplyRetrieve helpful.
OpenAI is unbeatable for custom workflows if you have the dev muscle. If you’d rather not build retrieval and analytics from scratch, layering a RAG platform like CustomGPT.ai on top can save serious time.
If local control and privacy outweigh convenience, SimplyRetrieve is a solid DIY route. Just be ready for the ongoing maintenance that comes with a self-hosted system.
Stay tuned for more updates!
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