In this comprehensive guide, we compare Botpress and Chatling across various parameters including features, pricing, performance, and customer support to help you make the best decision for your business needs.
Overview
When choosing between Botpress and Chatling, understanding their unique strengths and architectural differences is crucial for making an informed decision. Both platforms serve the RAG (Retrieval-Augmented Generation) space but cater to different use cases and organizational needs.
Quick Decision Guide
Choose Botpress if: you value visual drag-and-drop builder with extensive code extensibility via execute code cards
Choose Chatling if: you value broadest ai model selection (32 models) among no-code platforms - includes gpt-5, claude 4.5, gemini 2.5 with per-block flexibility
About Botpress
Botpress is enterprise ai agent platform with visual bot building and omnichannel deployment. Enterprise AI agent platform with visual bot building, omnichannel deployment, and RAG capabilities. 750,000+ active bots processing 1 billion+ messages with extensive channel support and no-code/low-code development. Founded in 2016, headquartered in Montreal, Quebec, Canada, the platform has established itself as a reliable solution in the RAG space.
Overall Rating
85/100
Starting Price
Custom
About Chatling
Chatling is no-code ai chatbot platform with 32-model llm selection. No-code AI chatbot platform with 32-model LLM selection and SMB-focused pricing starting at $25/month. Developed by Envision Labs Inc. (Ontario, Canada), Chatling balances visual builder simplicity with REST API v2 access and native WhatsApp integration. 4.8/5 G2 rating (53-63 reviews). Critical gaps: NO SOC 2/HIPAA certifications, NO native human handoff, NO official SDKs, NO source citations. Founded in Year not disclosed, headquartered in Ontario, Canada, the platform has established itself as a reliable solution in the RAG space.
Overall Rating
85/100
Starting Price
$25/mo
Key Differences at a Glance
In terms of user ratings, both platforms score similarly in overall satisfaction. From a cost perspective, Botpress starts at a lower price point. The platforms also differ in their primary focus: Chatbot Platform versus Chatbot Platform. These differences make each platform better suited for specific use cases and organizational requirements.
⚠️ What This Comparison Covers
We'll analyze features, pricing, performance benchmarks, security compliance, integration capabilities, and real-world use cases to help you determine which platform best fits your organization's needs. All data is independently verified from official documentation and third-party review platforms.
Detailed Feature Comparison
Botpress
Chatling
CustomGPTRECOMMENDED
Data Ingestion & Knowledge Sources
Supported Formats: PDF, Word (DOC/DOCX), HTML, TXT, Markdown files via Studio UI and Files API
Website Crawling: Firecrawl integration for HTML-to-Markdown conversion with automatic sitemap detection
Real-Time Search: "Search The Web" feature using Bing API for queries when sitemaps unavailable
Cloud Integrations: Google Drive (OAuth sync with file upload/download triggers), Notion (database queries, page management)
Missing Integrations: No native Dropbox or Salesforce document ingestion
YouTube Limitation: No transcript ingestion support - requires manual transcription and text upload (Apify workaround exists but manual)
Automatic Retraining: Website sources sync regularly, file uploads managed dynamically through Files API
Automatic Syncing: Daily, weekly, or monthly schedules on paid plans - NO real-time continuous sync
API Resync: /resync endpoint for programmatic knowledge base updates
Lets you ingest more than 1,400 file formats—PDF, DOCX, TXT, Markdown, HTML, and many more—via simple drag-and-drop or API.
Crawls entire sites through sitemaps and URLs, automatically indexing public help-desk articles, FAQs, and docs.
Turns multimedia into text on the fly: YouTube videos, podcasts, and other media are auto-transcribed with built-in OCR and speech-to-text.
View Transcription Guide
Connects to Google Drive, SharePoint, Notion, Confluence, HubSpot, and more through API connectors or Zapier.
See Zapier Connectors
Supports both manual uploads and auto-sync retraining, so your knowledge base always stays up to date.
Integrations & Channels
Native Channels: WhatsApp (Meta Business API), Slack (OAuth + Bot Framework), Microsoft Teams (Azure portal), Telegram (BotFather), Messenger, Instagram
SMS Support: Twilio and Vonage integrations for text messaging
Web Widget: JavaScript widget (recommended), DOM element mounting, full React component library for SPAs
Mobile Integration: React Native SDK (BpWidget, BpIncomingMessagesListener) for iOS/Android cross-platform support
Webhook Support: Unique webhook URL per bot with optional x-bp-secret header authentication and CORS configuration
Automation Platforms: Zapier integration (partially in beta - some features require manual activation)
Conversational AI: Multi-turn dialogue with context retention across conversation sessions
Multi-Lingual: 100+ languages supported via Translator Agent with automatic translation
Knowledge Base Integration: RAG-powered answers grounded in uploaded documents and websites
Policy Agent: Customizable guardrails filtering outputs against defined policies for brand safety
Knowledge Agent: Structured retrieval before generation to reduce hallucinations
HITL Agent: Human-in-the-loop takeover when bot cannot answer (requires Team plan $495/month)
Personality Agent: Rewrites all bot messages to match defined persona (friendly, professional, casual, custom)
Autonomous Nodes: LLM decides which actions to execute based on conversation context
Performance Claims: "Zero hallucinations in 100,000 conversations" for health coaching client, 65% ticket deflection (no RAGAS scores or latency benchmarks published)
AI Intents: Train on example phrases for intent recognition without exact keyword matching
Visual Flow Builder: No-code interface with drag-and-drop conversation design
HTTP Request Blocks: Real-time API integrations within chatbot flows (e.g., order confirmations, CRM lookups)
Lead Capture: Built-in system variables for name, email, phone collection with embedded forms
Multi-language Detection: 85+ languages with automatic browser-based preference detection
Satisfaction Surveys: Helpful/unhelpful tracking at conversation end with analytics integration
CRITICAL LIMITATION: NO native human handoff - fallback collects contact info for follow-up vs live agent transfer
Third-Party Escalation: Requires Zapier integration to Zendesk, Freshdesk, or similar platforms - adds complexity and latency
AI Agents (Beta): Task-oriented assistants with intent detection, decision-making, API execution beyond simple chatbots
Custom AI Agents: Build autonomous agents powered by GPT-4 and Claude that can perform tasks independently and make real-time decisions based on business knowledge
Decision-Support Capabilities: AI agents analyze proprietary data to provide insights, recommendations, and actionable responses specific to your business domain
Multi-Agent Systems: Deploy multiple specialized AI agents that can collaborate and optimize workflows in areas like customer support, sales, and internal knowledge management
Memory & Context Management: Agents maintain conversation history and persistent context for coherent multi-turn interactions
View Agent Documentation
Tool Integration: Agents can trigger actions, integrate with external APIs via webhooks, and connect to 5,000+ apps through Zapier for automated workflows
Hyper-Accurate Responses: Leverages advanced RAG technology and retrieval mechanisms to deliver context-aware, citation-backed responses grounded in your knowledge base
Continuous Learning: Agents improve over time through automatic re-indexing of knowledge sources and integration of new data without manual retraining
Customization & Branding
Webchat Customization: Full CSS override via external stylesheet URL, custom colors/fonts/button styles/chat bubbles
Branding Control: Custom bot name and avatar, proactive greeting messages via JavaScript, configurable placement and sizing
White-Labeling: Remove "Powered by Botpress" watermark (requires Plus plan $89/month minimum)
Personality Configuration: Personality Agent defines bot persona with variable expressions for dynamic context
Persona Disable: Can be disabled at node level for specific interactions requiring different tone
Backend Branding: Admin dashboard remains Botpress-branded (no full white-label backend)
Multi-Tenant Limitation: No agency dashboard for managing multiple client bots under one interface
Real-Time Updates: Knowledge sources update via Files API without bot republishing for Table-based sources
Versioning Gap: No native versioning system - file replacement is manual with external version control required for rollback
No Python SDK: Significant limitation for data science teams - other languages must use direct REST API access
Authentication: Three token types - Personal Access Token (PAT) for full access, Bot Access Key (BAK) for runtime, Integration Access Key (IAK) for integration-specific actions
Rate Limits: Exist but specifics not publicly documented - Studio limits lower than production bot limits (acknowledged by staff)
Documentation: Well-organized at botpress.com/docs with API references, video tutorials, "Ask AI" feature
Training Resources: Botpress Academy offers free courses
Client Results: Zero hallucinations in 100,000 conversations (health coaching client), 65% ticket deflection
Benchmark Gap: No RAGAS scores, latency measurements, or third-party validation published
Learnings System: Dynamically provides relevant examples at prompt-time to improve responses
Vector Storage: Purpose-built vector database with plan-based scaling (100MB to custom Enterprise)
Knowledge Base Training: Upload documents (PDF, DOCX, TXT, CSV) and website URLs to train chatbot on custom content
Retrieval-Augmented Responses: Grounds answers in uploaded knowledge base for factual accuracy and reduced hallucinations compared to pure LLM responses
Auto-Retraining: Daily, weekly, or monthly schedules on paid plans - NO real-time continuous sync with cloud storage
Simple RAG Workflow: No advanced features like semantic chunking controls, confidence scoring, or source citations - basic upload-and-query model
Manual Updates: Knowledge base updates require manual re-upload or retraining via dashboard or API /resync endpoint
NO Source Citations: Responses don't show which specific documents or URLs informed each answer - reduces transparency vs competitors (CustomGPT, Progress)
NO Confidence Scoring: No hallucination detection mechanisms documented - only indirect temperature control
Best for Simple Bots: Works well for small to medium-sized knowledge bases (500K-90M characters) - not designed for massive enterprise deployments
Performance Claims: 45% support question resolution, 4,000+ URLs processed with "reliable answers in real time" per user testimonials
Core architecture: GPT-4 combined with Retrieval-Augmented Generation (RAG) technology, outperforming OpenAI in RAG benchmarks
RAG Performance
Anti-hallucination technology: Advanced mechanisms reduce hallucinations and ensure responses are grounded in provided content
Benchmark Details
Automatic citations: Each response includes clickable citations pointing to original source documents for transparency and verification
Optimized pipeline: Efficient vector search, smart chunking, and caching for sub-second reply times
Scalability: Maintains speed and accuracy for massive knowledge bases with tens of millions of words
Context-aware conversations: Multi-turn conversations with persistent history and comprehensive conversation management
Source verification: Always cites sources so users can verify facts on the spot
Omnichannel Deployment
Messaging Platforms: WhatsApp (Meta Business API), Slack (OAuth + Bot Framework), Microsoft Teams (Azure portal registration)
Social Media: Telegram (BotFather setup - easy), Messenger, Instagram (Meta integration - medium complexity)
SMS Support: Twilio and Vonage integrations for text messaging channels
Web Deployment: JavaScript widget (recommended), DOM element mounting, React component library for SPAs
Mobile Apps: React Native SDK (BpWidget, BpIncomingMessagesListener) for iOS/Android cross-platform integration
Webhook Architecture: Unique webhook URL per bot with optional x-bp-secret header authentication
CORS Configuration: Customizable for web embedding and API access
Deployment Complexity: Ranges from easy (Telegram) to complex (Microsoft Teams Azure setup, WhatsApp Meta Business)
Hub Marketplace: 100+ integrations for extended channel and platform support
N/A
N/A
Visual Bot Building
Node-Based Canvas: Drag-and-drop conversation flow design with visual connections between nodes
Action Cards: Pre-built components for Text responses, Capture Information (forms), Execute Code (TypeScript), AI Tasks, Knowledge Base queries
Integration Actions: Direct connections to CRM (Salesforce, HubSpot), support (Zendesk), data sources
Autonomous Nodes: LLM-driven decision making for dynamic conversation paths without manual flow definition
Code Extensibility: Execute Code cards allow full TypeScript programming within visual flows
Knowledge Base Management: Visual drag-and-drop file upload, URL ingestion, text input, Tables for structured data
Template Library: ~8 official pre-built bots (Recipe, Recruitment, Support, Cinema, AI Dungeon Master) + community contributions
Real-Time Testing: Test conversations directly in Studio before deployment
Version Control: No native system - requires external Git integration and manual management
N/A
N/A
R A G-as-a- Service Assessment
Platform Type: CONVERSATIONAL AI PLATFORM WITH RAG (not pure RAG service)
Core Architecture: Full bot builder with integrated RAG capabilities (semantic chunking, vector storage, retrieval)
Service Model: Cloud SaaS with visual development environment and omnichannel deployment
RAG Implementation: Standard pipeline with semantic chunking, Policy Agent guardrails, Knowledge Agent retrieval
LLM Integration: Native OpenAI support only - alternatives require custom workarounds
Citation Support: Knowledge Agent provides source references but specificity level not documented
Enterprise Readiness: SOC 2 in progress (not certified), no EU data residency, not HIPAA compliant
RAG Focus: RAG is one feature within comprehensive conversational AI platform, not standalone RAG API
Platform Type: NO-CODE CHATBOT PLATFORM with RAG capabilities - NOT pure RAG-as-a-Service like CustomGPT or Progress
RAG Implementation: Knowledge base grounding embedded within visual chatbot builder vs API-first RAG backend
Developer Access: REST API v2 provides programmatic knowledge base queries (/ai/kb/chat endpoint) but NO official SDKs
Transparency Limitation: NO source citations displayed to end users - responses don't show which documents informed answers
NO Confidence Scoring: Hallucination detection mechanisms not documented - only temperature control
Target Market: SMBs and non-technical teams prioritizing rapid chatbot deployment vs developers needing deep RAG customization
Comparison Validity: Architectural comparison to CustomGPT.ai is partially valid - both offer RAG but Chatling emphasizes no-code chatbot vs developer-first RAG API
Use Case Fit: Organizations prioritizing customer-facing chatbots with simple knowledge retrieval over complex RAG pipelines, embeddings control, or advanced retrieval strategies
Core Architecture: Serverless RAG infrastructure with automatic embedding generation, vector search optimization, and LLM orchestration fully managed behind API endpoints
API-First Design: Comprehensive REST API with well-documented endpoints for creating agents, managing projects, ingesting data (1,400+ formats), and querying chat
API Documentation
Developer Experience: Open-source Python SDK (customgpt-client), Postman collections, OpenAI API endpoint compatibility, and extensive cookbooks for rapid integration
No-Code Alternative: Wizard-style web dashboard enables non-developers to upload content, brand widgets, and deploy chatbots without touching code
Hybrid Target Market: Serves both developer teams wanting robust APIs AND business users seeking no-code RAG deployment - unique positioning vs pure API platforms (Cohere) or pure no-code tools (Jotform)
RAG Technology Leadership: Industry-leading answer accuracy (median 5/5 benchmarked), 1,400+ file format support with auto-transcription, proprietary anti-hallucination mechanisms, and citation-backed responses
Benchmark Details
Deployment Flexibility: Cloud-hosted SaaS with auto-scaling, API integrations, embedded chat widgets, ChatGPT Plugin support, and hosted MCP Server for Claude/Cursor/ChatGPT
Enterprise Readiness: SOC 2 Type II + GDPR compliance, full white-labeling, domain allowlisting, RBAC with 2FA/SSO, and flat-rate pricing without per-query charges
Use Case Fit: Ideal for organizations needing both rapid no-code deployment AND robust API capabilities, teams handling diverse content types (1,400+ formats, multimedia transcription), and businesses requiring production-ready RAG without building ML infrastructure from scratch
Competitive Positioning: Bridges the gap between developer-first platforms (Cohere, Deepset) requiring heavy coding and no-code chatbot builders (Jotform, Kommunicate) lacking API depth - offers best of both worlds
Competitive Positioning
Primary Advantage: Visual bot building with code extensibility - accessible to non-developers, powerful for developers
Scale Validation: 750,000+ active bots and 1 billion+ messages processed prove production reliability at massive scale
Omnichannel Strength: Comprehensive native support for WhatsApp, Slack, Teams, Telegram, Messenger, SMS, web, mobile
Community Power: 31,000+ Discord members provide peer support, troubleshooting, best practices, feature validation
Primary Challenge: SOC 2 not certified, no EU data residency - critical gaps for enterprise buyers with compliance needs
Security Gap: Not HIPAA compliant, no ISO 27001 - blocks regulated industry adoption (healthcare, finance)
Cost Trade-Off: Free tier available but AI Spend unpredictability + feature paywalls (RBAC at $495/month) add complexity
Market Position: Conversational AI platform competing with Dialogflow, Rasa, Microsoft Bot Framework vs. pure RAG services
Use Case Fit: Ideal for teams needing visual bot building + multi-channel deployment vs. pure RAG API integrations
Platform vs. API: Full development environment with Studio, not lightweight RAG API - different target audience than CustomGPT
Market Position: SMB-focused no-code chatbot platform with strongest appeal to non-technical teams and budget-conscious startups
32-Model Differentiator: Broadest LLM selection among no-code platforms - exceeds competitors in model flexibility
Free Tier Generosity: 100 AI credits, 2 chatbots, 8 models without credit card - strongest trial experience for evaluation
WhatsApp Strength: Native integration vs third-party workarounds - competitive advantage for consumer-facing businesses
G2 Validation: 4.8/5 rating from 53-63 reviews with reliability praised ("chatbots have never gone down")
vs. CustomGPT: Chatling offers no-code simplicity + WhatsApp vs CustomGPT developer-first RAG with deeper API/SDK access
vs. Progress: Chatling $25/month + visual builder vs Progress $700/month + REMi quality monitoring + enterprise compliance
vs. Drift: Chatling customer support automation vs Drift B2B sales engagement - different use case focus
vs. Lindy.ai: Chatling has REST API v2 vs Lindy NO public API - developer accessibility advantage
Enterprise Gaps: NO SOC 2/HIPAA/ISO 27001, NO SSO, NO human handoff - disqualifies for regulated industries and large enterprises
B2B Messaging Gaps: NO native Slack/Teams/Telegram - limits enterprise internal use cases vs omnichannel competitors
Developer Limitations: NO official SDKs, NO source citations, NO confidence scoring - gaps vs developer-focused RAG platforms
Market Presence: Absent from Product Hunt, AppSumo vs competitors - limited growth marketing exposure
Market position: Leading all-in-one RAG platform balancing enterprise-grade accuracy with developer-friendly APIs and no-code usability for rapid deployment
Target customers: Mid-market to enterprise organizations needing production-ready AI assistants, development teams wanting robust APIs without building RAG infrastructure, and businesses requiring 1,400+ file format support with auto-transcription (YouTube, podcasts)
Key competitors: OpenAI Assistants API, Botsonic, Chatbase.co, Azure AI, and custom RAG implementations using LangChain
Competitive advantages: Industry-leading answer accuracy (median 5/5 benchmarked), 1,400+ file format support with auto-transcription, SOC 2 Type II + GDPR compliance, full white-labeling included, OpenAI API endpoint compatibility, hosted MCP Server support (Claude, Cursor, ChatGPT), generous data limits (60M words Standard, 300M Premium), and flat monthly pricing without per-query charges
Pricing advantage: Transparent flat-rate pricing at $99/month (Standard) and $449/month (Premium) with generous included limits; no hidden costs for API access, branding removal, or basic features; best value for teams needing both no-code dashboard and developer APIs in one platform
Use case fit: Ideal for businesses needing both rapid no-code deployment and robust API capabilities, organizations handling diverse content types (1,400+ formats, multimedia transcription), teams requiring white-label chatbots with source citations for customer-facing or internal knowledge projects, and companies wanting all-in-one RAG without managing ML infrastructure
A I Models
Native OpenAI Support: GPT-4o, GPT-4o mini, GPT-4 Turbo with in-Studio presets ("Best Model" and "Fast Model" for quick selection)
Claude Models: Claude 4 Sonnet, Claude 3.5 Sonnet, Claude 3.7 Sonnet, Claude 4.5 Sonnet accessible via custom integrations or Execute Code cards
Google Gemini: Gemini Pro, Gemini 2.5 Flash available through external API calls in custom integrations
Open Source Options: LLaMA, DeepSeek accessible via Execute Code cards with external API integration
Model Access within Days: Platform provides access to latest LLMs within days of release for every chatbot built on Botpress
No Automatic Routing: Deliberately avoided for "concerns about unpredictability and latency" - users manually select models per task
LLMz Engine: Proprietary inference layer with claimed improvements - better tool calling, token efficiency, TypeScript type definitions, V8 isolate execution
AI Spend Pricing: Charged at-cost with no Botpress markup on OpenAI tokens; option to use Botpress-managed credits or BYOK (bring your own key)
No Fine-Tuning: RAG recommended as primary approach, supplemented by "learnings" system providing relevant examples at prompt-time
Free Tier (8 Models): GPT-4.1, GPT-4o, GPT-4o Mini, GPT-4, Claude 4 Sonnet, Claude 3.5 Haiku without payment
Paid Tiers (32 Total): GPT-5, GPT-5 Mini, GPT-5 Nano, GPT-4.5, o4 Mini, o3 Mini, Claude 4.5 Sonnet, Claude 4.5 Haiku, Claude 4 Opus, Claude 3.7 Sonnet, Gemini 2.5 Flash, Gemini 2.5 Pro, Gemini 2.0 Flash - broadest selection among no-code platforms
Model Flexibility: Configure globally per chatbot OR per individual AI response block for hybrid deployments optimizing cost-quality balance
Temperature & Max Tokens: Exposed at both global and per-block levels for fine-tuned control over creativity and verbosity
Manual Selection Only: No query complexity-based automatic model routing - users manually configure model per use case
Credit Consumption: 1 credit per AI response on GPT-4o, consumption varies by model with monthly reset (no carryover)
Competitive Advantage: 32-model roster exceeds most no-code platforms (Botsonic, Chatbase, SiteGPT) in LLM flexibility
Primary models: GPT-5.1 and 4 series from OpenAI, and Anthropic's Claude 4.5 (opus and sonnet) for enterprise needs
Automatic model selection: Balances cost and performance by automatically selecting the appropriate model for each request
Model Selection Details
Proprietary optimizations: Custom prompt engineering and retrieval enhancements for high-quality, citation-backed answers
Managed infrastructure: All model management handled behind the scenes - no API keys or fine-tuning required from users
Anti-hallucination technology: Advanced mechanisms ensure chatbot only answers based on provided content, improving trust and factual accuracy
Use Cases
Customer Support: Most popular use case with 98% of chats resolved without human intervention (Ruby Labs: 4 million support chats monthly)
Sales Automation: Majority of deployed bots part of sales process - appointment scheduling, lead nurturing, product suggestions, competitive comparisons, automated follow-ups
Sales Impact: Businesses report average 67% sales increase using chatbots, projected $112 billion in retail sales for 2024
Enterprise Internal Use: HR chatbots for vacation requests, IT chatbots for employee tech troubleshooting, repetitive high-volume task automation
Lead Generation: AI lead generation qualifies leads through conversational engagement, needs assessment, information gathering, automated follow-up
Cost Savings: One bank saved €530,000 by deploying chatbot, demonstrating measurable enterprise ROI
Multi-Channel Engagement: WhatsApp Business API, Slack, Microsoft Teams, Telegram, Messenger, Instagram, SMS (Twilio/Vonage) for comprehensive reach
Scale Validation: 750,000+ active bots, 1 billion+ messages processed provide real-world production reliability proof
Website Chatbots: Quick embedding on websites for customer support and lead generation with simple JavaScript widget
WhatsApp Business: Native WhatsApp integration for conversational commerce and customer engagement on mobile-first platforms
Customer Support Automation: FAQ automation and basic support ticket routing reducing email inquiries by 45% (user testimonial: 1,500+ monthly inquiries)
Lead Generation: Built-in lead capture with system variables (name, email, phone) and qualification flows for sales pipeline building
Multi-Language Support: Automatic browser-based language detection across 85+ languages for global SMB audiences
Zapier Workflows: Connect to 7,000+ apps through Zapier for sales/marketing automation without coding
HTTP Request Actions: Custom API calls within visual builder for order lookups, CRM updates, external automations
E-commerce Support: Product information, order status, customer inquiry automation for online stores
SMB-Focused: Designed for small to mid-size businesses with straightforward chatbot needs and limited technical resources (5-minute setup time)
Customer support automation: AI assistants handling common queries, reducing support ticket volume, providing 24/7 instant responses with source citations
Internal knowledge management: Employee self-service for HR policies, technical documentation, onboarding materials, company procedures across 1,400+ file formats
Sales enablement: Product information chatbots, lead qualification, customer education with white-labeled widgets on websites and apps
Documentation assistance: Technical docs, help centers, FAQs with automatic website crawling and sitemap indexing
Educational platforms: Course materials, research assistance, student support with multimedia content (YouTube transcriptions, podcasts)
Healthcare information: Patient education, medical knowledge bases (SOC 2 Type II compliant for sensitive data)
Unlimited Non-AI Chats: All tiers include unlimited non-AI conversations - only AI-powered responses consume credits
14-Day Money-Back Guarantee: Applies to initial purchases for risk-free testing
Add-Ons Available: Extra credits, characters, seats, and chatbots purchasable separately when plan limits exceeded
Credit System: Monthly reset with no carryover - usage planning required to avoid service interruption at 100% consumption
Competitive SMB Positioning: $25/month entry vs $700/month (Progress), $30K+/year (Drift, Yellow.ai) - 10-100x cheaper for small businesses
Transparent Pricing: No hidden fees, confusing tier jumps, or expensive add-on stacking costs
Standard Plan: $99/month or $89/month annual - 10 custom chatbots, 5,000 items per chatbot, 60 million words per bot, basic helpdesk support, standard security
View Pricing
Premium Plan: $499/month or $449/month annual - 100 custom chatbots, 20,000 items per chatbot, 300 million words per bot, advanced support, enhanced security, additional customization
Enterprise Plan: Custom pricing - Comprehensive AI solutions, highest security and compliance, dedicated account managers, custom SSO, token authentication, priority support with faster SLAs
Enterprise Solutions
7-Day Free Trial: Full access to Standard features without charges - available to all users
Annual billing discount: Save 10% by paying upfront annually ($89/mo Standard, $449/mo Premium)
Flat monthly rates: No per-query charges, no hidden costs for API access or white-labeling (included in all plans)
Managed infrastructure: Auto-scaling cloud infrastructure included - no additional hosting or scaling fees
Support & Documentation
Free Plan Support: Community only - Discord (31,000+ members), documentation, forums - no direct support
Plus Plan Support: Live chat with Botpress engineers ($89/month) for direct technical assistance
Team Plan Support: Advanced support + solution engineering ($495/month) for complex implementations
Enterprise Support: Named support manager, SLA-backed response times (2 hours to 2 business days), ~$2,000+/month
Discord Community: 31,000+ highly active members with daily discussions, feature requests, troubleshooting - praised as "best Discord experience"
Documentation: Comprehensive docs at botpress.com/docs with API references, video tutorials, "Ask AI" feature for guided help
Botpress Academy: Free training courses covering bot development, best practices, advanced features
Response Time SLAs: 2 business days (standard Level 1) to 2 hours (premium Level 1) for Enterprise customers
Service Credits: 99.8% uptime SLA with credits for downtime, includes OpenAI unavailability (notable external dependency caveat)
Support Limitation: Non-Enterprise users lack formal ticketing system, may experience wait times for complex issues
Email-Only Support: support@chatling.ai - NO live chat, phone support, or published SLAs (email support can be slow per reviews)
G2 Support Rating: 9.2/10 quality despite email-only channel and response time concerns
Comprehensive Documentation: docs.chatling.ai with getting started guides, API reference, integration tutorials, flow builder instructions
Video Tutorials: Supplement written documentation for visual learners
Action Tutorial Library: Practical HTTP request examples for common integrations (e.g., "Fetch and Email Order Confirmation")
Trust Center: trust.chatling.ai for security documentation and compliance details
REST API v2: https://api.chatling.ai/v2/ with Bearer token authentication and 300 requests/minute rate limit
MISSING ECOSYSTEM: NO community forum, Discord, Slack workspace, or public status page for peer support
NO Public Roadmap: Feature development transparency limited compared to competitors
Enterprise Support: Requires contacting sales - no dedicated support tiers publicly documented
Documentation hub: Rich docs, tutorials, cookbooks, FAQs, API references for rapid onboarding
Developer Docs
Email and in-app support: Quick support via email and in-app chat for all users
Premium support: Premium and Enterprise plans include dedicated account managers and faster SLAs
Code samples: Cookbooks, step-by-step guides, and examples for every skill level
API Documentation
Active community: User community plus 5,000+ app integrations through Zapier ecosystem
Regular updates: Platform stays current with ongoing GPT and retrieval improvements automatically
Additional Considerations
High learning curve: Platform highly flexible but non-technical users struggle with advanced flow builder and developer-oriented features
Developer dependency: No quick copy-and-paste solution for real enterprise - company needs long-term employees ready to see it through with recommended 1-2 developers and 1-2 business-side employees per project
Performance under load: Live users report latency and webhook timeout issues under spiky high-concurrency loads - high-traffic teams should stress-test with projected peak traffic
Self-hosting complexity: For enterprise deployments with large numbers of bots or conversations self-hosting might be required shifting maintenance and scaling challenges to your team
Technical requirements: Configuring Docker, Kubernetes, databases, and certificates can become roadblock - requires skills in JavaScript, API integration, NLP, state management
DevOps investment needed: Teams should be prepared for additional DevOps investment for autoscaling, database sharding, and backup strategies
Unpredictable AI usage costs: Every message, retrieval, or workflow call consumes tokens making monthly bills swing dramatically depending on traffic and complexity
Hidden expenses: Third-party services like WhatsApp, SMS, voice integrations billed separately - advanced use cases often require engineering hours, enterprise deployments may require onboarding packages, compliance audits, or custom module builds costing thousands
Scaling costs: Growing from 5,000 to 20,000 MAUs means moving from $495/month to much higher custom enterprise price - multiple bots, custom integrations, or premium add-ons can push monthly spend well past initial plan quote
Resource-heavy features: Botpress LLM features can be resource-heavy requiring wise CPU/memory allocation planning
Commercial license threshold: Planning more than 150K interactions per month requires commercial license
Ongoing maintenance: Deployment is just start - bots must be continuously monitored, tested, and iterated to stay effective and aligned with evolving business goals
Simplicity as Strength: Platform strongest feature is simplicity designed so anyone regardless of technical background can build powerful GPT-enabled chatbot quickly
No-Code Accessibility: Drag-and-drop interface makes creating AI chatbots accessible to non-technical users with minimal learning curve
Multilingual Versatility: Supports over 85 languages ensuring chatbot can communicate with diverse linguistic backgrounds automatically
Integration Flexibility: Seamless integration with HubSpot, Zendesk, Zoho, Google Sheets, Cal.com, and Zapier for workflow automation
Cost-Effective Free Plan: Unique free plan doesn't cap conversations - if you don't need AI-powered replies, stay free forever making it most cost-effective for SMBs
Latest AI Models: Powered by latest large language models including GPT, Gemini, and Claude ensuring cutting-edge performance
WhatsApp Native Integration: Works seamlessly on websites and WhatsApp providing mobile-first customer engagement capabilities
Proven Reliability: G2 reviews praise "chatbots have never gone down" with 4.8/5 rating from 53-63 reviews demonstrating strong uptime
Support Deflection Success: User reported 45% of support questions resolved reducing email inquiries from 1,500+ monthly for efficiency gains
Security & Privacy: Industry-standard security with data encryption in transit and at rest, GDPR compliant with regular security audits
Training Flexibility: Upload documents, add websites, connect data sources to train AI chatbot automatically on custom content
Trade-Off: Simplicity vs Advanced Features: Exceptional usability and ease comes at cost of advanced features like custom flows, live chat, enterprise compliance
Best Fit: Small to mid-size businesses prioritizing rapid deployment, simplicity, and cost-effectiveness over enterprise-grade features and compliance
Slashes engineering overhead with an all-in-one RAG platform—no in-house ML team required.
Gets you to value quickly: launch a functional AI assistant in minutes.
Stays current with ongoing GPT and retrieval improvements, so you’re always on the latest tech.
Balances top-tier accuracy with ease of use, perfect for customer-facing or internal knowledge projects.
Core Chatbot Features
Advanced AI capabilities: Extremely advanced AI with multiple sophisticated AI agents - automatic translation, conversation summarization, Vision Agent for image understanding
LLMz custom inference engine: Core of every Botpress agent with proprietary engine for enhanced performance
Conversational memory: Rich conversational memory maintaining context across long interactions, understanding complex multi-turn queries, and generating human-like responses
User memory across sessions: Agent remembers conversation history of specific users across different times - recalls user preferences, where they left off, and preferred tone of voice
Visual flow builder: Drag-and-drop interface for designing complex conversational flows without coding
Built-in AI features: Intent recognition, entity extraction, knowledge base integration, and AI agents
Custom data training: Train chatbot on custom data like website and documents
Multi-channel deployment: Create and launch chatbots on many channels including website, Facebook, WhatsApp, Slack, Instagram and more platforms
API integrations: Integrates with APIs, CRMs, databases, and other business applications
Automatic translation: Over 100 languages for global reach
AI Swarms/Teams (2025): Platform transformed into mature "AI workforce deployment and management center" with AI team collaboration capabilities
Live Database Connectors: Breakthrough feature allowing direct secure connection to SQL or NoSQL database in addition to traditional API connections
Open-source flexibility: Users have access to application source code and can contribute to development - skilled developers can push envelope to tailor to unique needs
AI-Powered Responses: Accurate, round-the-clock customer support trained on business data from URLs, FAQs, knowledge bases, documents, text inputs
No-Code Visual Builder: Intuitive drag-and-drop builder requiring no coding expertise - heart of Chatling 2.0 update and game-changer for non-technical users
Multi-Turn Conversations: Maintains conversation history and context for natural, flowing dialogues rather than treating each query independently
Multi-Language Support: 85+ languages with automatic browser-based language detection - bot responds in user's detected language without manual configuration
24/7 Availability: Operates around the clock ensuring customers receive feedback when needed without human intervention
Lead Capture Forms: Built-in form builder for embedding within conversation flows to collect customer information seamlessly
Analytics & Insights: Tracks customer conversations to identify gaps in support resources with visual metrics, heatmaps, and trend graphs
Customization Options: Tailor every aspect from chat interface to conversational logic matching brand tone and style with color picker, icon uploader, settings toggles
Integration Capabilities: Easily integrates with websites (WordPress, Squarespace, Shopify) and platforms like HubSpot, Zendesk, Zoho, Zapier
Multiple Chatbots: Create multiple chatbots per account (1 on Free, 2 on Pro, 5 on Pro, 35 on Ultimate) for different use cases
Conversation Management: Real-time monitoring, message history viewing, popular question identification for knowledge base optimization
45% Resolution Rate: User testimonial reports 45% of support questions successfully resolved with email reduction from 1,500+ monthly inquiries
Reduces hallucinations by grounding replies in your data and adding source citations for transparency.
Benchmark Details
Handles multi-turn, context-aware chats with persistent history and solid conversation management.
Speaks 90+ languages, making global rollouts straightforward.
Includes extras like lead capture (email collection) and smooth handoff to a human when needed.
Knowledge Bases: Upload in variety of formats ranging from website or document to custom text file or Table
Knowledge Base scoping: Scope which Knowledge Bases Autonomous Node searches by organizing documents into folders limiting availability to certain workflows
Search field configuration: Configure search fields such as name, description, power, price to refine bot responses
Dynamic management: Programmatically manage Knowledge Base files with Botpress API to dynamically add, update, or remove content in real time keeping AI agent knowledge current
Behavior customization: Define specific behaviors in instructions to avoid unintended outputs - specify prices are final and include all discounts to prevent bot from fabricating discounts
Custom responses: Program custom response by adding Transition Card in Autonomous Node and handle transition however wanted with custom error messages
Bot templates: Pre-configured projects containing predefined conversational flows, Knowledge Bases, and responses serving as starting point - easily customized and extended to meet specific requirements with full developer control
Visual customization: Give bot name, store avatar URL for custom icon, provide general description, formulate placeholder text displayed before user enters first text
ChatGPT consultation: Customize bot behavior deciding when to consult ChatGPT based on knowledge base responses
Highly customizable workflows: Unlimited variables and open-source flexibility for advanced customization
Bug Disruptions: Various bugs may disrupt workflows and cause functionality problems requiring troubleshooting
Missing Features: White-labeling, global compliance, seamless live support require heavy effort or unavailable, slowing adoption
Data Visibility Gap: Cannot see user variables (name, email, custom fields) in chatbot conversations - limits analytics capabilities
Cost for SMBs: Enterprise-level security, compliance, dedicated support cost prohibitive for smaller teams ($495-$2,000+/month)
Resource Requirements: Self-hosted deployment requires IT resources for deployment and ongoing management
Complex Setup: Publishing on Facebook/Instagram technically complex, live chat only available on higher-priced plans
Limited Analytics: Standard plans offer limited analytical capabilities - advanced analytics require Team plan ($495/month)
LLM Provider Dependency: Reliance on third-party LLM providers (primarily OpenAI) impacts operational costs, scalability, and control
Complex Issue Handling: Chatbots may struggle with handling complex, nuanced customer issues requiring human judgment
Multi-Instance Challenges: Setting up multiple instances from one installation proven difficult for some enterprise users
Compliance Gaps: SOC 2 incomplete, no HIPAA, no ISO 27001, US-only data residency blocks regulated industries and EU enterprises
Single Flow Management: Larger bots get unwieldy because everything lives inside single flow - no folder organization like ManyChat for complex conversation trees
NO Live Chat Support: Doesn't include live chat feature - blended human-AI support approach unavailable without Zapier workarounds
Separate Bots Per Channel: Need to build separate chatbot for website vs WhatsApp - no unified multi-channel bot creation
Limited Advanced Features: Once you need fallback behavior, confidence scoring, or content indexing control, limitations appear
Barebones Analytics: Analytics pretty barebones compared to enterprise platforms with detailed conversation intelligence and custom report builders
Knowledge Base Management Challenges: For e-shop or site with lots of pages, nightmare to sort which pages to add - no Excel import for bulk management
Data Quality Dependency: If data isn't clean, bot might pull irrelevant answers - heavily dependent on training data quality and curation
NO Flow Import/Export: Cannot import or export flows, no option to copy or duplicate full group of blocks for version control
Screen Reader Accessibility: Does not support accessibility for blind users using screen readers - inclusivity limitation cited in reviews
Setup Time Investment: Configuring chatbot tone takes manual effort, assembling strong knowledge base not plug-and-play despite 5-minute claims
Learning Curve: Takes while to learn how to use builder and tools despite drag-and-drop interface and visual design
Integration Gaps: Heavy reliance on Zapier might limit functionality if service experiences downtime - not all third-party platforms supported natively
Interface Overwhelm: Drag-and-drop can be overwhelming for new users unfamiliar with chatbot design principles and flow logic
Best for Small-to-Medium Bots: Works best for small to medium-sized bots rather than massive enterprise-level projects with complex requirements
B2B Messaging Gaps: NO native Slack, Microsoft Teams, or Telegram integrations - limits enterprise internal use cases
NO Official SDKs: Must build own HTTP clients or rely on community implementations - no official JavaScript or Python SDKs
Enterprise Compliance Gaps: NO SOC 2, HIPAA, ISO 27001 certifications disqualifies platform for regulated industries (healthcare, finance, government)
Managed service approach: Less control over underlying RAG pipeline configuration compared to build-your-own solutions like LangChain
Vendor lock-in: Proprietary platform - migration to alternative RAG solutions requires rebuilding knowledge bases
Model selection: Limited to OpenAI (GPT-5.1 and 4 series) and Anthropic (Claude, opus and sonnet 4.5) - no support for other LLM providers (Cohere, AI21, open-source models)
Pricing at scale: Flat-rate pricing may become expensive for very high-volume use cases (millions of queries/month) compared to pay-per-use models
Customization limits: While highly configurable, some advanced RAG techniques (custom reranking, hybrid search strategies) may not be exposed
Language support: Supports 90+ languages but performance may vary for less common languages or specialized domains
Real-time data: Knowledge bases require re-indexing for updates - not ideal for real-time data requirements (stock prices, live inventory)
Enterprise features: Some advanced features (custom SSO, token authentication) only available on Enterprise plan with custom pricing
32- Model L L M Selection ( Core Differentiator)
N/A
Broadest Selection Among No-Code Platforms: 32 total models vs typical 3-5 model offerings from competitors
Mobile Deployment: NO native SDKs - app integration requires webview embedding
NO Multi-Region: Single data center (Amsterdam) - no US, Asia-Pacific, or other regional options documented
NO On-Premise: Cannot deploy on private infrastructure or air-gapped environments
N/A
Customer Feedback & Case Studies
N/A
G2 Rating: 4.8/5 from 53-63 reviews with strong reliability scores
Trustpilot Rating: 4.3/5 from 8 reviews
Support Quality (G2): 9.2/10 despite email-only channel and response time concerns
Setup Time Praise: "5-minute setup" consistently highlighted by users as genuine rapid deployment
Reliability Testimonial: "Chatbots have never gone down" - uptime performance praised
Support Deflection: One user reported 45% of support questions resolved, reducing email inquiries from 1,500+ monthly
Large-Scale Deployment: User uploaded 4,000+ website URLs with "reliable answers in real time"
Fine-Tuning from Traffic: "Game changer" - ability to improve from live conversation data
Recurring Criticism: Single flow architecture unwieldy for complex bots, NO import/export flows, NO screen reader accessibility, email support can be slow
NO Named Enterprise Customers: Public case studies limited to G2/Trustpilot testimonials vs named Fortune 500 deployments
After analyzing features, pricing, performance, and user feedback, both Botpress and Chatling are capable platforms that serve different market segments and use cases effectively.
When to Choose Botpress
You value visual drag-and-drop builder with extensive code extensibility via execute code cards
Massive scale validation: 750,000+ active bots, 1 billion+ messages processed
Comprehensive omnichannel support: WhatsApp, Slack, Teams, Telegram, Messenger, SMS, web
Best For: Visual drag-and-drop builder with extensive code extensibility via Execute Code cards
When to Choose Chatling
You value broadest ai model selection (32 models) among no-code platforms - includes gpt-5, claude 4.5, gemini 2.5 with per-block flexibility
Generous free tier: 100 AI credits, 2 chatbots, 8 models, 500K characters - meaningful testing capacity without credit card
Unlimited non-AI chats across all tiers reduces usage anxiety and cost unpredictability
Best For: Broadest AI model selection (32 models) among no-code platforms - includes GPT-5, Claude 4.5, Gemini 2.5 with per-block flexibility
Migration & Switching Considerations
Switching between Botpress and Chatling requires careful planning. Consider data export capabilities, API compatibility, and integration complexity. Both platforms offer migration support, but expect 2-4 weeks for complete transition including testing and team training.
Pricing Comparison Summary
Botpress starts at custom pricing, while Chatling begins at $25/month. Total cost of ownership should factor in implementation time, training requirements, API usage fees, and ongoing support. Enterprise deployments typically see annual costs ranging from $10,000 to $500,000+ depending on scale and requirements.
Our Recommendation Process
Start with a free trial - Both platforms offer trial periods to test with your actual data
Define success metrics - Response accuracy, latency, user satisfaction, cost per query
Test with real use cases - Don't rely on generic demos; use your production data
Evaluate total cost - Factor in implementation time, training, and ongoing maintenance
Check vendor stability - Review roadmap transparency, update frequency, and support quality
For most organizations, the decision between Botpress and Chatling comes down to specific requirements rather than overall superiority. Evaluate both platforms with your actual data during trial periods, focusing on accuracy, latency, ease of integration, and total cost of ownership.
📚 Next Steps
Ready to make your decision? We recommend starting with a hands-on evaluation of both platforms using your specific use case and data.
• Review: Check the detailed feature comparison table above
• Test: Sign up for free trials and test with real queries
• Calculate: Estimate your monthly costs based on expected usage
• Decide: Choose the platform that best aligns with your requirements
Last updated: December 11, 2025 | This comparison is regularly reviewed and updated to reflect the latest platform capabilities, pricing, and user feedback.
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DevRel at CustomGPT.ai. Passionate about AI and its applications. Here to help you navigate the world of AI tools and make informed decisions for your business.
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