Chatling vs Vertex AI

Make an informed decision with our comprehensive comparison. Discover which RAG solution perfectly fits your needs.

Priyansh Khodiyar's avatar
Priyansh KhodiyarDevRel at CustomGPT.ai

Fact checked and reviewed by Bill Cava

Published: 01.04.2025Updated: 25.04.2025

In this comprehensive guide, we compare Chatling and Vertex AI across various parameters including features, pricing, performance, and customer support to help you make the best decision for your business needs.

Overview

When choosing between Chatling and Vertex AI, understanding their unique strengths and architectural differences is crucial for making an informed decision. Both platforms serve the RAG (Retrieval-Augmented Generation) space but cater to different use cases and organizational needs.

Quick Decision Guide

  • Choose Chatling if: you value broadest ai model selection (32 models) among no-code platforms - includes gpt-5, claude 4.5, gemini 2.5 with per-block flexibility
  • Choose Vertex AI if: you value industry-leading 2m token context window with gemini models

About Chatling

Chatling Landing Page Screenshot

Chatling is no-code ai chatbot platform with 32-model llm selection. No-code AI chatbot platform with 32-model LLM selection and SMB-focused pricing starting at $25/month. Developed by Envision Labs Inc. (Ontario, Canada), Chatling balances visual builder simplicity with REST API v2 access and native WhatsApp integration. 4.8/5 G2 rating (53-63 reviews). Critical gaps: NO SOC 2/HIPAA certifications, NO native human handoff, NO official SDKs, NO source citations. Founded in Year not disclosed, headquartered in Ontario, Canada, the platform has established itself as a reliable solution in the RAG space.

Overall Rating
85/100
Starting Price
$25/mo

About Vertex AI

Vertex AI Landing Page Screenshot

Vertex AI is google's unified ml platform with gemini models and automl. Vertex AI is Google Cloud's comprehensive machine learning platform that unifies data engineering, data science, and ML engineering workflows. It offers state-of-the-art Gemini models with industry-leading context windows up to 2 million tokens, AutoML capabilities, and enterprise-grade infrastructure for building, deploying, and scaling AI applications. Founded in 2008, headquartered in Mountain View, CA, the platform has established itself as a reliable solution in the RAG space.

Overall Rating
88/100
Starting Price
Custom

Key Differences at a Glance

In terms of user ratings, both platforms score similarly in overall satisfaction. From a cost perspective, Vertex AI offers more competitive entry pricing. The platforms also differ in their primary focus: Chatbot Platform versus AI Chatbot. These differences make each platform better suited for specific use cases and organizational requirements.

⚠️ What This Comparison Covers

We'll analyze features, pricing, performance benchmarks, security compliance, integration capabilities, and real-world use cases to help you determine which platform best fits your organization's needs. All data is independently verified from official documentation and third-party review platforms.

Detailed Feature Comparison

logo of chatling
Chatling
logo of vertexai
Vertex AI
logo of customGPT logo
CustomGPTRECOMMENDED
Data Ingestion & Knowledge Sources
  • File Formats – PDF, DOCX, plain text ONLY
  • CRITICAL LIMITATION – NO CSV, Excel, or structured data format support
  • Website Crawler – Up to 1,000 pages per domain with automatic extraction
  • Sitemap Ingestion – Required for sites larger than 1,000 pages
  • Help Desk Integration – Zendesk and Zoho for importing articles
  • NO Cloud Storage – Google Drive, Dropbox, Notion, OneDrive require manual downloads
  • NO YouTube Transcripts – Video content ingestion not supported
  • Knowledge Base Limits – 500K chars (Free), 20M chars (Pro), 90M chars (Ultimate)
  • ⚠️ Automatic Syncing – Daily, weekly, monthly schedules (NO real-time continuous sync)
  • Multi-format support – Structured/unstructured data from Google Cloud Storage (PDF, HTML, CSV) (Vertex AI Search)
  • Google web-crawling – Automatically ingests relevant public website content into indexes (Towards AI)
  • ✅ Continuous ingestion – Auto-indexing keeps knowledge base current without manual updates
  • BigQuery integration – Direct connection to structured data sources for real-time analytics integration
  • 1,400+ file formats – PDF, DOCX, Excel, PowerPoint, Markdown, HTML + auto-extraction from ZIP/RAR/7Z archives
  • Website crawling – Sitemap indexing with configurable depth for help docs, FAQs, and public content
  • Multimedia transcription – AI Vision, OCR, YouTube/Vimeo/podcast speech-to-text built-in
  • Cloud integrations – Google Drive, SharePoint, OneDrive, Dropbox, Notion with auto-sync
  • Knowledge platforms – Zendesk, Freshdesk, HubSpot, Confluence, Shopify connectors
  • Massive scale – 60M words (Standard) / 300M words (Premium) per bot with no performance degradation
Integrations & Channels
  • WhatsApp Business API – Native integration with full functionality, media sharing
  • Website Embedding – Floating chat bubble, inline iframe, full-page deployment
  • Zapier Integration – 7,000+ apps with triggers and actions
  • CMS Plugins – WordPress, Shopify, Wix, Squarespace, Webflow, PrestaShop
  • HTTP Request Actions – Custom API calls for order lookups, CRM updates
  • CRITICAL GAPS – NO native Slack, Microsoft Teams, or Telegram integrations
  • NO Mobile SDKs – App integration requires webview embedding
  • REST APIs & SDKs – Python, Java, JavaScript libraries for web/mobile/enterprise apps (API Docs)
  • GCP ecosystem – Native BigQuery, Dataflow, Cloud Functions integration with unified billing (GCP Connectors)
  • Low-code connectors – Logic Apps and PowerApps for non-developer integrations
  • Flexible deployment – Custom front-ends, embedded widgets, or standalone conversational agents
  • Website embedding – Lightweight JS widget or iframe with customizable positioning
  • CMS plugins – WordPress, WIX, Webflow, Framer, SquareSpace native support
  • 5,000+ app ecosystem – Zapier connects CRMs, marketing, e-commerce tools
  • MCP Server – Integrate with Claude Desktop, Cursor, ChatGPT, Windsurf
  • OpenAI SDK compatible – Drop-in replacement for OpenAI API endpoints
  • LiveChat + Slack – Native chat widgets with human handoff capabilities
Core Chatbot Features
  • AI Intents – Train on example phrases for recognition without exact matching
  • Visual Flow Builder – No-code drag-and-drop conversation design
  • HTTP Request Blocks – Real-time API integrations within flows
  • Lead Capture – Built-in system variables for name, email, phone collection
  • Multi-language Detection – 85+ languages with automatic browser-based preference
  • CRITICAL LIMITATION – NO native human handoff, fallback collects contact info
  • ⚠️ Third-Party Escalation – Requires Zapier to Zendesk/Freshdesk (adds latency)
  • AI Agents (Beta) – Task-oriented assistants beyond simple chatbots
  • RAG-powered answers – Vertex AI Search + Conversation grounds responses in indexed data (RAG Engine)
  • Google LLMs – PaLM 2 and Gemini models for context-aware reasoning
  • Multi-turn context – Maintains conversation coherence across dialogue sessions
  • ✅ Session memory – Stores interactions for personalized agent responses and continuity
  • ✅ #1 accuracy – Median 5/5 in independent benchmarks, 10% lower hallucination than OpenAI
  • ✅ Source citations – Every response includes clickable links to original documents
  • ✅ 93% resolution rate – Handles queries autonomously, reducing human workload
  • ✅ 92 languages – Native multilingual support without per-language config
  • ✅ Lead capture – Built-in email collection, custom forms, real-time notifications
  • ✅ Human handoff – Escalation with full conversation context preserved
Customization & Branding
  • Visual Customization – Primary/secondary colors, custom icons, header titles
  • Custom Instructions – System prompt for persona, tone, behavior rules
  • Temperature Control – 0-1 scale for creativity at global or per-block level
  • Max Length Settings – Token limits to control response verbosity
  • White-Labeling – Ultimate tier ($99/month) removes 'Powered by Chatling'
  • CRITICAL LIMITATION – NO custom CSS injection for pixel-perfect brand matching
  • UI customization – Cloud console settings for themes, logos, domain restrictions (Console)
  • Design system integration – Tie into existing brand guidelines for consistent styling
  • ⚠️ Limited no-code – Customization requires technical expertise, not full drag-and-drop builder
  • Full white-labeling included – Colors, logos, CSS, custom domains at no extra cost
  • 2-minute setup – No-code wizard with drag-and-drop interface
  • Persona customization – Control AI personality, tone, response style via pre-prompts
  • Visual theme editor – Real-time preview of branding changes
  • Domain allowlisting – Restrict embedding to approved sites only
L L M Model Options
  • Free Tier (8 Models) – GPT-4.1, GPT-4o, GPT-4o Mini, Claude 4 Sonnet, Claude 3.5 Haiku
  • Paid Tiers (32 Total) – GPT-5, GPT-5 Mini, o4 Mini, Claude 4.5 Sonnet, Gemini 2.5 Pro/Flash
  • Model Selection Flexibility – Configure globally OR per AI response block
  • Temperature & Max Tokens – Exposed at both global and per-block levels
  • ⚠️ NO Automatic Routing – Model selection is manual, no complexity-based switching
  • Credit System – 1 credit per AI response on GPT-4o, monthly reset (no carryover)
  • Competitive Advantage – 32-model roster exceeds most no-code platforms
  • Google models – PaLM 2, Gemini family; external LLM API support (Models)
  • Flexible selection – Choose models balancing cost, speed, and quality per use case
  • Prompt templates – Customize tone, format, citation rules through prompt engineering
  • ⚠️ Limited diversity – No native Claude, GPT-4, or Llama support vs multi-model platforms
  • GPT-5.1 models – Latest thinking models (Optimal & Smart variants)
  • GPT-4 series – GPT-4, GPT-4 Turbo, GPT-4o available
  • Claude 4.5 – Anthropic's Opus available for Enterprise
  • Auto model routing – Balances cost/performance automatically
  • Zero API key management – All models managed behind the scenes
Developer Experience ( A P I & S D Ks)
  • REST API v2 – https://api.chatling.ai/v2/ with Bearer token auth
  • Rate Limit – 300 requests/minute across all endpoints
  • Chatbots Endpoint – Create, duplicate, list, retrieve, update settings
  • AI Endpoint – List models, languages, chat with knowledge base
  • Knowledge Base Endpoint – Add links/text/FAQs, resync, delete sources
  • Conversations Endpoint – List, retrieve, update, access message history
  • Conversation Context Persistence – conversation_id for multi-turn dialogues
  • CRITICAL GAPS – NO official JavaScript/Python SDKs, NO Postman collections, NO OpenAPI specs
  • ⚠️ Developer Burden – Must build own HTTP clients without SDK support
  • REST APIs & SDKs – Python, Java, JavaScript libraries with comprehensive documentation (SDK Docs)
  • Sample notebooks – Quick-start guides, Jupyter notebooks, and GitHub examples for rapid integration
  • IAM security – Google Cloud IAM for secure API calls and access control
  • ✅ CLI tooling – Command-line interface for local development and automation workflows
  • REST API – Full-featured for agents, projects, data ingestion, chat queries
  • Python SDK – Open-source customgpt-client with full API coverage
  • Postman collections – Pre-built requests for rapid prototyping
  • Webhooks – Real-time event notifications for conversations and leads
  • OpenAI compatible – Use existing OpenAI SDK code with minimal changes
Performance & Accuracy
  • Customer Testimonial – 45% of support questions resolved, 1,500+ email reduction
  • Reliability Praised – "Chatbots have never gone down" in G2 reviews
  • Large-Scale Deployment – 4,000+ website URLs with "reliable answers"
  • 5-Minute Setup Time – Consistently praised rapid deployment
  • RAG Grounding – Responses grounded in uploaded content
  • NO Source Citations – Responses don't show which documents informed answers
  • NO Confidence Scoring – No hallucination detection mechanisms documented
  • NO Published Benchmarks – Performance claims rely on testimonials vs metrics
  • ✅ Millisecond responses – Global infrastructure delivers sub-second query performance worldwide (RAG Engine)
  • Hybrid search – Combines semantic vectors with keyword (BM25) matching for accuracy
  • Advanced reranking – Multi-stage pipeline reduces hallucinations and ensures factual consistency
  • Consistency scoring – Returns factual-consistency score with every answer for reliability assessment
  • Sub-second responses – Optimized RAG with vector search and multi-layer caching
  • Benchmark-proven – 13% higher accuracy, 34% faster than OpenAI Assistants API
  • Anti-hallucination tech – Responses grounded only in your provided content
  • OpenGraph citations – Rich visual cards with titles, descriptions, images
  • 99.9% uptime – Auto-scaling infrastructure handles traffic spikes
Pricing & Scalability
  • Free Tier – $0, 100 AI credits, 2 chatbots, 1 seat, 500K characters, 8 models
  • Pro Tier – $25/month, 3,000 credits, 5 chatbots, 2 seats, 20M characters, 32 models
  • Ultimate Tier – $99/month, 12K-20K credits, 35 chatbots, 6 seats, 90M characters
  • Unlimited Non-AI Chats – All tiers include unlimited non-AI conversations
  • 14-Day Money-Back Guarantee – Risk-free testing for initial purchases
  • Competitive SMB Positioning – $25/month vs $700/month (Progress), $30K+/year (Drift)
  • ⚠️ Credit System – Monthly reset with no carryover requires usage planning
  • Pay-as-you-go – Charges for storage, queries, model compute; $300 free tier (Pricing)
  • ✅ Autoscaling – Global infrastructure automatically adjusts resources, prevents overprovisioning
  • Enterprise discounts – Volume discounts and committed use for GCP enterprise agreements
  • ⚠️ Cost monitoring needed – Requires careful tracking to prevent unexpected costs at scale
  • Standard: $99/mo – 60M words, 10 bots
  • Premium: $449/mo – 300M words, 100 bots
  • Auto-scaling – Managed cloud scales with demand
  • Flat rates – No per-query charges
Security & Privacy
  • GDPR Compliant – EU data residency (DigitalOcean Amsterdam)
  • NO Training on Customer Data – OpenAI, Anthropic, Google agreements explicit
  • Trust Center – trust.chatling.ai with security docs and sub-processor lists
  • CRITICAL GAPS FOR ENTERPRISE – NO SOC 2, HIPAA, or ISO 27001 certification
  • NO SSO/SAML Support – Enterprise identity provider integration absent
  • NO IP Restriction Capabilities – Cannot limit access to specific IP ranges
  • NO Audit Logs – Beyond basic analytics, compliance tracking limited
  • ⚠️ Disqualifying for Regulated Industries – Finance, healthcare, government blocked
  • ✅ Enterprise encryption – TLS 1.3 in transit, AES-256 at rest, fine-grained IAM (Compliance)
  • SOC/ISO/HIPAA/GDPR – Comprehensive certifications with customer-managed encryption keys (CMEK)
  • Private Link – Private network connectivity for on-premise to GCP network isolation
  • Audit logs – Cloud Audit Logs track all API calls and configuration changes
  • SOC 2 Type II + GDPR – Third-party audited compliance
  • Encryption – 256-bit AES at rest, SSL/TLS in transit
  • Access controls – RBAC, 2FA, SSO, domain allowlisting
  • Data isolation – Never trains on your data
Observability & Monitoring
  • Dashboard Metrics – Conversation counts, new leads, peak chat times heatmap
  • User Satisfaction Ratings – Helpful/unhelpful tracking with analytics percentages
  • Real-Time Monitoring – Live chatbot interaction visibility
  • API Data Extraction – Conversations/contacts via REST API for analysis
  • ⚠️ CRITICAL LIMITATIONS – Export functionality minimal or in development
  • NO Custom Report Builder – Users work with built-in dashboard views only
  • ✅ Operations Suite – Real-time monitoring, logging, alerting via Google Cloud (Monitoring)
  • Performance dashboards – Query latency, index health, resource usage metrics with custom analytics APIs
  • Log exports – Export logs and metrics for compliance or deep-dive analysis needs
  • Trace integration – Cloud Trace provides comprehensive agent behavior and performance tracking
  • Real-time dashboard – Query volumes, token usage, response times
  • Customer Intelligence – User behavior patterns, popular queries, knowledge gaps
  • Conversation analytics – Full transcripts, resolution rates, common questions
  • Export capabilities – API export to BI tools and data warehouses
Support & Ecosystem
  • Email-Only Support – support@chatling.ai, NO live chat or phone
  • G2 Support Rating – 9.2/10 quality despite response time concerns
  • Comprehensive Documentation – docs.chatling.ai with getting started guides
  • Video Tutorials – Supplement written documentation
  • Action Tutorial Library – Practical HTTP request examples
  • MISSING ECOSYSTEM – NO community forum, Discord, Slack workspace, or status page
  • NO Public Roadmap – Feature development transparency limited
  • Enterprise support – 24/7 support tiers with SLAs and dedicated account managers (Support)
  • Community & training – Forums, sample projects, certification paths, hands-on labs
  • ✅ Partner ecosystem – Robust network of consulting, implementation, and managed service partners
  • Regular updates – Continuous R&D investment in RAG and generative AI capabilities
  • Comprehensive docs – Tutorials, cookbooks, API references
  • Email + in-app support – Under 24hr response time
  • Premium support – Dedicated account managers for Premium/Enterprise
  • Open-source SDK – Python SDK, Postman, GitHub examples
  • 5,000+ Zapier apps – CRMs, e-commerce, marketing integrations
No- Code Interface & Usability
  • 5-Minute Setup Time – Consistently praised by G2 reviewers
  • Visual Flow Builder – Drag-and-drop conversation design without coding
  • AI Intents Training – Example phrase interface for configuration
  • Knowledge Base Management – Upload files, add text via simple dashboard
  • Analytics Dashboard – Visual metrics with heatmaps accessible to business users
  • ⚠️ G2 CRITICISM – Single flow architecture unwieldy for complex bots
  • MISSING FEATURES – Cannot import/export flows for version control
  • Cloud console – Manage indexes and search settings via browser interface
  • ⚠️ No drag-and-drop builder – Agent Builder (2024) added visual interface, but limited vs specialized platforms
  • Low-code connectors – PowerApps, Logic Apps simplify basic integrations for non-developers
  • ⚠️ Technical expertise required – Deeper customization needs GCP and developer skills
  • 2-minute deployment – Fastest time-to-value in the industry
  • Wizard interface – Step-by-step with visual previews
  • Drag-and-drop – Upload files, paste URLs, connect cloud storage
  • In-browser testing – Test before deploying to production
  • Zero learning curve – Productive on day one
32- Model L L M Selection
  • Broadest Selection Among No-Code Platforms – 32 total models vs typical 3-5
  • Latest Models Included – GPT-5, GPT-4.5, o4/o3 Mini, Claude 4.5, Gemini 2.5
  • Free Tier Access – 8 models available without payment
  • Hybrid Deployment Capability – Per-block model selection enables cost optimization
  • Competitive Advantage – Exceeds CustomGPT, Drift, Yellow.ai in model variety
  • ⚠️ Manual Selection Required – NO automatic routing based on query complexity
N/A
N/A
Whats App Native Integration
  • WhatsApp Business API – Native robust integration vs third-party workarounds
  • Full Chatbot Functionality – All features work on WhatsApp including AI, lead capture
  • Media Sharing – Images, documents, voice messages supported
  • Consumer-Facing Strength – Strong for e-commerce, SMBs, global markets
  • Competitive Gap – Progress, CustomGPT lack native WhatsApp integration
  • ⚠️ B2B Messaging Gap – WhatsApp doesn't offset missing Slack/Teams
N/A
N/A
Competitive Positioning
  • Market Position – SMB-focused no-code chatbot with 4.8/5 G2 rating
  • Pricing Advantage – $25/month vs $700/month (Progress), 10-100x cheaper
  • 32-Model Differentiator – Broadest LLM selection among no-code platforms
  • Free Tier Generosity – 100 credits, 2 chatbots, 8 models without credit card
  • WhatsApp Strength – Native integration for consumer-facing businesses
  • Enterprise Gaps – NO SOC 2/HIPAA/ISO 27001, NO SSO, NO human handoff
  • B2B Messaging Gaps – NO native Slack/Teams/Telegram
  • Developer Limitations – NO official SDKs, NO source citations, NO confidence scoring
  • Market position: Enterprise-grade Google Cloud AI platform combining Vertex AI Search with Conversation for production-ready RAG, deeply integrated with GCP ecosystem
  • Target customers: Organizations already invested in Google Cloud infrastructure, enterprises requiring PaLM 2/Gemini models with Google's search capabilities, and companies needing global scalability with multi-region deployment and GCP service integration
  • Key competitors: Azure AI Search, AWS Bedrock, OpenAI Enterprise, Coveo, and custom RAG implementations
  • Competitive advantages: Native Google PaLM 2/Gemini models with external LLM support, Google's web-crawling infrastructure for public content ingestion, integrated GCP services (BigQuery, Dataflow, Cloud Functions), hybrid search with advanced reranking, SOC/ISO/HIPAA/GDPR compliance with customer-managed keys, global infrastructure for millisecond responses worldwide, and Google Cloud Operations Suite for comprehensive monitoring
  • Pricing advantage: Pay-as-you-go with free tier for development; competitive for GCP customers leveraging existing enterprise agreements and volume discounts; autoscaling prevents overprovisioning; best value for organizations with GCP infrastructure wanting unified billing and managed services
  • Use case fit: Best for organizations already using GCP infrastructure (BigQuery, Cloud Functions), enterprises needing Google's proprietary models (PaLM 2, Gemini) with web-crawling capabilities, and companies requiring global scalability with multi-region deployment and tight integration with GCP analytics and data pipelines
  • Market position – Leading RAG platform balancing enterprise accuracy with no-code usability. Trusted by 6,000+ orgs including Adobe, MIT, Dropbox.
  • Key differentiators – #1 benchmarked accuracy • 1,400+ formats • Full white-labeling included • Flat-rate pricing
  • vs OpenAI – 10% lower hallucination, 13% higher accuracy, 34% faster
  • vs Botsonic/Chatbase – More file formats, source citations, no hidden costs
  • vs LangChain – Production-ready in 2 min vs weeks of development
Limitations & Considerations
  • ⚠️ Single Flow Management – Unwieldy for complex bots without folder organization
  • NO Live Chat Support – Blended human-AI support unavailable without Zapier
  • ⚠️ Separate Bots Per Channel – Need separate for website vs WhatsApp
  • ⚠️ Barebones Analytics – Limited compared to enterprise platforms
  • NO Flow Import/Export – Cannot copy or duplicate for version control
  • Screen Reader Accessibility – Does not support blind users
  • ⚠️ Setup Time Investment – Configuring tone and knowledge base not plug-and-play
  • ⚠️ Integration Gaps – Heavy reliance on Zapier limits functionality
  • Best for Small-to-Medium Bots – Not designed for massive enterprise projects
  • ⚠️ GCP ecosystem dependency – Strongest value for GCP users; less compelling for AWS/Azure-native orgs
  • ⚠️ No full no-code builder – Agent Builder (2024) added GUI but limited vs specialized platforms
  • ⚠️ Google models only – PaLM 2/Gemini only; no native Claude, GPT-4, Llama support
  • ⚠️ Technical expertise required – Customization needs developer skills, not for non-technical teams
  • ⚠️ Vendor lock-in – Deep GCP integration creates switching costs to alternative providers
  • ⚠️ Overkill for simple cases – Enterprise capabilities unnecessary for basic FAQ bots
  • Managed service – Less control over RAG pipeline vs build-your-own
  • Model selection – OpenAI + Anthropic only; no Cohere, AI21, open-source
  • Real-time data – Requires re-indexing; not ideal for live inventory/prices
  • Enterprise features – Custom SSO only on Enterprise plan
Customization & Flexibility ( Behavior & Knowledge)
N/A
  • Fine-grained indexing – Control chunk sizes, metadata tags, retrieval parameters (Search APIs)
  • Generation controls – Adjust temperature, max tokens, prompt templates for domain-specific responses
  • Custom skills – Integrate custom cognitive processing or open-source models for specialized requirements
  • ✅ Semantic weighting – Balance semantic and keyword search per query type for optimal retrieval
  • Live content updates – Add/remove content with automatic re-indexing
  • System prompts – Shape agent behavior and voice through instructions
  • Multi-agent support – Different bots for different teams
  • Smart defaults – No ML expertise required for custom behavior
Additional Considerations
N/A
  • Factual scoring – Hybrid search returns consistency scores with every answer for reliability
  • Deployment flexibility – Public cloud, VPC, or on-premise for data-residency compliance
  • ✅ Continuous innovation – Google's ongoing R&D investment in RAG and generative AI
  • Time-to-value – 2-minute deployment vs weeks with DIY
  • Always current – Auto-updates to latest GPT models
  • Proven scale – 6,000+ organizations, millions of queries
  • Multi-LLM – OpenAI + Claude reduces vendor lock-in
A I Models
N/A
  • PaLM 2 & Gemini family – Gemini 2.5 Pro/Flash, 2.0 Flash optimized for enterprise workloads
  • Gemini 2.5 Pro – $1.25-$2.50/M input, $10-$15/M output for advanced multimodal reasoning
  • Gemini 2.5 Flash – $0.30/M input, $2.50/M output for cost-effective high-speed inference
  • Gemini 2.0 Flash – $0.15/M input, $0.60/M output for ultra-low-cost deployment
  • External LLM support – Call external APIs if preferring non-Google models
  • ⚠️ Limited diversity – No native Claude, GPT-4, Llama vs multi-model platforms
  • OpenAI – GPT-5.1 (Optimal/Smart), GPT-4 series
  • Anthropic – Claude 4.5 Opus/Sonnet (Enterprise)
  • Auto-routing – Intelligent model selection for cost/performance
  • Managed – No API keys or fine-tuning required
R A G Capabilities
N/A
  • ✅ Hybrid search – Semantic vectors + keyword (BM25) matching for strong retrieval accuracy
  • Advanced reranking – Multi-stage pipeline reduces hallucinations, ensures factual consistency scores
  • Google web-crawling – Automatically ingests public website content into indexes
  • Fine-grained control – Chunk sizes, metadata tags, semantic/lexical weighting per query type
  • Multi-format support – BigQuery structured data and unstructured docs (PDF, HTML, CSV)
  • Custom skills – Integrate custom processing or open-source models for specialized requirements
  • GPT-4 + RAG – Outperforms OpenAI in independent benchmarks
  • Anti-hallucination – Responses grounded in your content only
  • Automatic citations – Clickable source links in every response
  • Sub-second latency – Optimized vector search and caching
  • Scale to 300M words – No performance degradation at scale
Use Cases
N/A
  • ✅ GCP-native orgs – Unified AI with BigQuery, Cloud Functions, Dataflow, unified billing
  • Global deployments – Multi-region with millisecond responses worldwide via Google's infrastructure
  • Multimodal AI – Gemini processes text, images, videos, code for rich content analysis
  • Workspace integration – Gmail, Docs, Sheets for content-heavy workflows in Workspace ecosystem
  • Regulated industries – Healthcare, finance, government with SOC/ISO/HIPAA/GDPR compliance and CMEK
  • Customer support – 24/7 AI handling common queries with citations
  • Internal knowledge – HR policies, onboarding, technical docs
  • Sales enablement – Product info, lead qualification, education
  • Documentation – Help centers, FAQs with auto-crawling
  • E-commerce – Product recommendations, order assistance
Security & Compliance
N/A
  • ✅ Enterprise encryption – TLS 1.3 in transit, AES-256 at rest, fine-grained IAM
  • SOC 2/3, ISO 27001/17/18 – Comprehensive security controls and international standards compliance
  • HIPAA & GDPR – Healthcare BAAs for PHI, EU data residency options
  • CMEK & Private Link – Customer-managed keys, private on-premise to GCP connectivity
  • Audit logs & VPC – Cloud Audit Logs track all changes; VPC/on-prem deployment options
  • SOC 2 Type II + GDPR – Regular third-party audits, full EU compliance
  • 256-bit AES encryption – Data at rest; SSL/TLS in transit
  • SSO + 2FA + RBAC – Enterprise access controls with role-based permissions
  • Data isolation – Never trains on customer data
  • Domain allowlisting – Restrict chatbot to approved domains
Pricing & Plans
N/A
  • Pay-as-you-go – Storage, queries, model compute; $300 free tier for experiments
  • Gemini 2.5 Pro – $1.25-$2.50/M input, $10-$15/M output for advanced reasoning
  • Gemini 2.5 Flash – $0.30/M input, $2.50/M output for cost-effective inference
  • Gemini 2.0 Flash – $0.15/M input, $0.60/M output for ultra-low-cost scale
  • ✅ Unified billing – Single GCP bill for all services; enterprise volume discounts available
  • ⚠️ Cost monitoring needed – Requires tracking to prevent unexpected costs at scale
  • Standard: $99/mo – 10 chatbots, 60M words, 5K items/bot
  • Premium: $449/mo – 100 chatbots, 300M words, 20K items/bot
  • Enterprise: Custom – SSO, dedicated support, custom SLAs
  • 7-day free trial – Full Standard access, no charges
  • Flat-rate pricing – No per-query charges, no hidden costs
Support & Documentation
N/A
  • Enterprise support tiers – Basic to Premium with SLAs, 24/7 support, 15-min P1 response
  • ✅ Comprehensive docs – Detailed guides at cloud.google.com/vertex-ai/docs covering APIs, SDKs, tutorials
  • Sample projects – Pre-built examples, Jupyter notebooks, GitHub quick-starts for rapid integration
  • Training & certification – Hands-on labs, certification paths for Vertex AI and ML
  • Partner ecosystem – Robust network offering consulting, implementation, managed services
  • Documentation hub – Docs, tutorials, API references
  • Support channels – Email, in-app chat, dedicated managers (Premium+)
  • Open-source – Python SDK, Postman, GitHub examples
  • Community – User community + 5,000 Zapier integrations
Core Agent Features
N/A
  • Agent Engine – Autonomous agents with short/long-term memory for session management and personalization
  • Agent Builder (2024) – Visual drag-and-drop, LlamaIndex/LangChain integrations, RAG with real-time retrieval
  • ✅ Multi-turn context – Sessions store interactions for coherent dialogue and context persistence
  • Human handoff – Interaction summaries, citations, conversation history for AI-to-human transitions
  • Agent orchestration – Cross-system context, dynamic capability discovery, automated back-end interactions
  • ⚠️ No native lead capture – Focuses on enterprise AI, not marketing automation features
  • Custom AI Agents – Autonomous GPT-4/Claude agents for business tasks
  • Multi-Agent Systems – Specialized agents for support, sales, knowledge
  • Memory & Context – Persistent conversation history across sessions
  • Tool Integration – Webhooks + 5,000 Zapier apps for automation
  • Continuous Learning – Auto re-indexing without manual retraining
R A G-as-a- Service Assessment
N/A
  • ✅ TRUE RAG-as-a-Service – Fully managed orchestration with developer-first APIs for production-ready implementations
  • RAG Engine (GA 2024) – Streamlines vector search, chunking, embedding, retrieval automatically
  • API-first design – Comprehensive APIs with VPC-SC security, CMEK support for rapid prototyping
  • Customization depth – Various parsing, chunking, embedding, vector storage options with open-source integration
  • Enterprise readiness – SOC/ISO/HIPAA/GDPR, CMEK, Private Link, audit logs, Operations Suite monitoring
  • ⚠️ GCP lock-in – Strongest for GCP customers; less compelling for AWS/Azure vs platform-agnostic options
  • Platform type – TRUE RAG-AS-A-SERVICE with managed infrastructure
  • API-first – REST API, Python SDK, OpenAI compatibility, MCP Server
  • No-code option – 2-minute wizard deployment for non-developers
  • Hybrid positioning – Serves both dev teams (APIs) and business users (no-code)
  • Enterprise ready – SOC 2 Type II, GDPR, WCAG 2.0, flat-rate pricing

Ready to experience the CustomGPT difference?

Start Free Trial →

Final Thoughts

Final Verdict: Chatling vs Vertex AI

After analyzing features, pricing, performance, and user feedback, both Chatling and Vertex AI are capable platforms that serve different market segments and use cases effectively.

When to Choose Chatling

  • You value broadest ai model selection (32 models) among no-code platforms - includes gpt-5, claude 4.5, gemini 2.5 with per-block flexibility
  • Generous free tier: 100 AI credits, 2 chatbots, 8 models, 500K characters - meaningful testing capacity without credit card
  • Unlimited non-AI chats across all tiers reduces usage anxiety and cost unpredictability

Best For: Broadest AI model selection (32 models) among no-code platforms - includes GPT-5, Claude 4.5, Gemini 2.5 with per-block flexibility

When to Choose Vertex AI

  • You value industry-leading 2m token context window with gemini models
  • Comprehensive ML platform covering entire AI lifecycle
  • Deep integration with Google Cloud ecosystem

Best For: Industry-leading 2M token context window with Gemini models

Migration & Switching Considerations

Switching between Chatling and Vertex AI requires careful planning. Consider data export capabilities, API compatibility, and integration complexity. Both platforms offer migration support, but expect 2-4 weeks for complete transition including testing and team training.

Pricing Comparison Summary

Chatling starts at $25/month, while Vertex AI begins at custom pricing. Total cost of ownership should factor in implementation time, training requirements, API usage fees, and ongoing support. Enterprise deployments typically see annual costs ranging from $10,000 to $500,000+ depending on scale and requirements.

Our Recommendation Process

  1. Start with a free trial - Both platforms offer trial periods to test with your actual data
  2. Define success metrics - Response accuracy, latency, user satisfaction, cost per query
  3. Test with real use cases - Don't rely on generic demos; use your production data
  4. Evaluate total cost - Factor in implementation time, training, and ongoing maintenance
  5. Check vendor stability - Review roadmap transparency, update frequency, and support quality

For most organizations, the decision between Chatling and Vertex AI comes down to specific requirements rather than overall superiority. Evaluate both platforms with your actual data during trial periods, focusing on accuracy, latency, ease of integration, and total cost of ownership.

📚 Next Steps

Ready to make your decision? We recommend starting with a hands-on evaluation of both platforms using your specific use case and data.

  • Review: Check the detailed feature comparison table above
  • Test: Sign up for free trials and test with real queries
  • Calculate: Estimate your monthly costs based on expected usage
  • Decide: Choose the platform that best aligns with your requirements

Last updated: February 3, 2026 | This comparison is regularly reviewed and updated to reflect the latest platform capabilities, pricing, and user feedback.

Ready to Get Started with CustomGPT?

Join thousands of businesses that trust CustomGPT for their AI needs. Choose the path that works best for you.

Why Choose CustomGPT?

97% Accuracy

Industry-leading benchmarks

5-Min Setup

Get started instantly

24/7 Support

Expert help when you need it

Enterprise Ready

Scale with confidence

Trusted by leading companies worldwide

Fortune 500Fortune 500Fortune 500Fortune 500Fortune 500Fortune 500

CustomGPT

The most accurate RAG-as-a-Service API. Deliver production-ready reliable RAG applications faster. Benchmarked #1 in accuracy and hallucinations for fully managed RAG-as-a-Service API.

Get in touch
Contact Us

Join the Discussion

Loading comments...

Priyansh Khodiyar's avatar

Priyansh Khodiyar

DevRel at CustomGPT.ai. Passionate about AI and its applications. Here to help you navigate the world of AI tools and make informed decisions for your business.

Watch: Understanding AI Tool Comparisons