In this comprehensive guide, we compare Chatling and Supavec across various parameters including features, pricing, performance, and customer support to help you make the best decision for your business needs.
Overview
When choosing between Chatling and Supavec, understanding their unique strengths and architectural differences is crucial for making an informed decision. Both platforms serve the RAG (Retrieval-Augmented Generation) space but cater to different use cases and organizational needs.
Quick Decision Guide
Choose Chatling if: you value broadest ai model selection (32 models) among no-code platforms - includes gpt-5, claude 4.5, gemini 2.5 with per-block flexibility
Choose Supavec if: you value 100% open source with no vendor lock-in
About Chatling
Chatling is no-code ai chatbot platform with 32-model llm selection. No-code AI chatbot platform with 32-model LLM selection and SMB-focused pricing starting at $25/month. Developed by Envision Labs Inc. (Ontario, Canada), Chatling balances visual builder simplicity with REST API v2 access and native WhatsApp integration. 4.8/5 G2 rating (53-63 reviews). Critical gaps: NO SOC 2/HIPAA certifications, NO native human handoff, NO official SDKs, NO source citations. Founded in Year not disclosed, headquartered in Ontario, Canada, the platform has established itself as a reliable solution in the RAG space.
Overall Rating
85/100
Starting Price
$25/mo
About Supavec
Supavec is the open source rag as a service platform. SupaVec is an open-source RAG platform that serves as an alternative to Carbon.ai. Built on transparency and data sovereignty, it allows developers to build powerful RAG applications with complete control over their infrastructure, supporting any data source at any scale. Founded in 2024, headquartered in Remote, the platform has established itself as a reliable solution in the RAG space.
Overall Rating
84/100
Starting Price
Custom
Key Differences at a Glance
In terms of user ratings, both platforms score similarly in overall satisfaction. From a cost perspective, Supavec offers more competitive entry pricing. The platforms also differ in their primary focus: Chatbot Platform versus RAG Platform. These differences make each platform better suited for specific use cases and organizational requirements.
⚠️ What This Comparison Covers
We'll analyze features, pricing, performance benchmarks, security compliance, integration capabilities, and real-world use cases to help you determine which platform best fits your organization's needs. All data is independently verified from official documentation and third-party review platforms.
Detailed Feature Comparison
Chatling
Supavec
CustomGPTRECOMMENDED
Data Ingestion & Knowledge Sources
File Formats: PDF, DOCX, plain text ONLY
CRITICAL LIMITATION: NO CSV, Excel, or structured data format support
Website Crawler: Up to 1,000 pages per domain with automatic content extraction
Sitemap Ingestion: Required for sites larger than 1,000 pages
Help Desk Integration: Zendesk and Zoho for importing help articles
Manual Upload: Files, text snippets, FAQs via dashboard interface
NO Cloud Storage: Google Drive, Dropbox, Notion, OneDrive require manual downloads before upload - significant workflow friction
NO YouTube Transcripts: Video content ingestion not supported
No one-click Google Drive or Notion connectors—you’ll script the fetch and hit the API yourself.
Because it’s open source, you can build connectors to anything—Postgres, Mongo, S3, you name it.
Runs on Supabase and scales sideways, chunking millions of docs for fast retrieval.
Lets you ingest more than 1,400 file formats—PDF, DOCX, TXT, Markdown, HTML, and many more—via simple drag-and-drop or API.
Crawls entire sites through sitemaps and URLs, automatically indexing public help-desk articles, FAQs, and docs.
Turns multimedia into text on the fly: YouTube videos, podcasts, and other media are auto-transcribed with built-in OCR and speech-to-text.
View Transcription Guide
Connects to Google Drive, SharePoint, Notion, Confluence, HubSpot, and more through API connectors or Zapier.
See Zapier Connectors
Supports both manual uploads and auto-sync retraining, so your knowledge base always stays up to date.
Integrations & Channels
WhatsApp Business API: Native robust integration with full chatbot functionality, media sharing, automated responses
Website Embedding: Floating chat bubble (bottom-left/right), inline iframe, full-page deployment with custom domain support
Zapier Integration: 7,000+ apps with triggers (new contacts/conversations) and actions (send messages)
AI Intents: Train on example phrases for intent recognition without exact keyword matching
Visual Flow Builder: No-code interface with drag-and-drop conversation design
HTTP Request Blocks: Real-time API integrations within chatbot flows (e.g., order confirmations, CRM lookups)
Lead Capture: Built-in system variables for name, email, phone collection with embedded forms
Multi-language Detection: 85+ languages with automatic browser-based preference detection
Satisfaction Surveys: Helpful/unhelpful tracking at conversation end with analytics integration
CRITICAL LIMITATION: NO native human handoff - fallback collects contact info for follow-up vs live agent transfer
Third-Party Escalation: Requires Zapier integration to Zendesk, Freshdesk, or similar platforms - adds complexity and latency
AI Agents (Beta): Task-oriented assistants with intent detection, decision-making, API execution beyond simple chatbots
Stateless RAG Architecture: Pure retrieval and generation without built-in conversation state—developers implement multi-turn context and session management in application layer
Model-Agnostic Generation: Defaults to GPT-3.5 but supports GPT-4, self-hosted LLMs (Llama, Mistral), and any OpenAI-compatible models—no vendor lock-in for generation
Postgres Vector Search: Fast approximate nearest neighbor search using pgvector extension with cosine similarity—handles millions of chunks efficiently at enterprise scale
Metadata Filtering: Custom metadata tagging and filtering capabilities enabling organized knowledge management and multi-tenant architectures
Real-Time Re-Indexing: Almost instant document re-embedding when updating or overwriting knowledge sources—no lengthy reprocessing delays
REST API Foundation: Straightforward endpoints for file uploads, text uploads, and search with plain-JSON responses—easy integration from any programming language
Supabase Integration: Built on Supabase infrastructure leveraging PostgreSQL, Row-Level Security (RLS), and battle-tested backend for familiar deployment
LIMITATION - No Built-In Chat UI: API-only platform requiring developers to build custom chat interfaces—not a turnkey chatbot solution with widgets
LIMITATION - No Lead Capture: No built-in lead generation, email collection, or CRM integration capabilities—must be implemented at application layer
LIMITATION - No Human Handoff: No escalation workflows, live agent transfer, or fallback mechanisms—conversational features are developer responsibility
LIMITATION - No Multi-Channel Integrations: No native Slack, Teams, WhatsApp, or messaging platform connectors—developers build integration layer
LIMITATION - No Session Management: Stateless API design without conversation history tracking or multi-turn context retention—application must manage state
LIMITATION - No Advanced RAG: Missing hybrid search, reranking, knowledge graphs, multi-query retrieval, query expansion found in enterprise platforms
LIMITATION - No Observability Dashboard: No analytics, conversation metrics, or performance monitoring UI—must integrate external logging tools
Custom AI Agents: Build autonomous agents powered by GPT-4 and Claude that can perform tasks independently and make real-time decisions based on business knowledge
Decision-Support Capabilities: AI agents analyze proprietary data to provide insights, recommendations, and actionable responses specific to your business domain
Multi-Agent Systems: Deploy multiple specialized AI agents that can collaborate and optimize workflows in areas like customer support, sales, and internal knowledge management
Memory & Context Management: Agents maintain conversation history and persistent context for coherent multi-turn interactions
View Agent Documentation
Tool Integration: Agents can trigger actions, integrate with external APIs via webhooks, and connect to 5,000+ apps through Zapier for automated workflows
Hyper-Accurate Responses: Leverages advanced RAG technology and retrieval mechanisms to deliver context-aware, citation-backed responses grounded in your knowledge base
Continuous Learning: Agents improve over time through automatic re-indexing of knowledge sources and integration of new data without manual retraining
Free Tier Access: 8 models available without payment (GPT-4.1, GPT-4o, GPT-4o Mini, Claude 4 Sonnet, etc.)
Hybrid Deployment Capability: Per-block model selection enables using GPT-4o for complex queries, GPT-4o Mini for simple FAQs within same chatbot
Cost Optimization: Model flexibility allows balancing quality vs credit consumption per conversation stage
Temperature & Token Control: Exposed at both global and per-block levels for fine-tuned model behavior
Competitive Advantage: Exceeds CustomGPT, Drift, Yellow.ai, Lindy.ai in sheer model variety and flexibility
Manual Selection Required: NO automatic routing based on query complexity - users must configure model per use case
Credit System Integration: Different models consume different credit amounts - documented per model for budgeting
N/A
N/A
Whats App Native Integration ( Differentiator)
WhatsApp Business API: Native robust integration vs third-party workarounds required by many competitors
Full Chatbot Functionality: All chatbot features work on WhatsApp including AI responses, knowledge base queries, lead capture
Media Sharing: Images, documents, voice messages supported in WhatsApp conversations
Automated Responses: 24/7 WhatsApp availability with AI-powered replies
Consumer-Facing Strength: Strong for e-commerce, SMBs, global markets where WhatsApp dominates customer communication
Competitive Gap: Progress, CustomGPT, many RAG platforms lack native WhatsApp - Chatling advantage for consumer use cases
B2B Messaging Gap: WhatsApp strength doesn't offset missing Slack/Teams integrations for enterprise internal use
N/A
N/A
Multi- Lingual Support
85+ Languages Supported: Broad coverage for global deployments
Automatic Browser-Based Detection: Chatbot detects user language preference from browser settings and responds accordingly
NO Manual Configuration Required: Language switching happens automatically without admin setup
Interface Language: Configurable for chatbot UI elements (buttons, prompts, system messages)
Multi-Language Model Support: All 32 AI models support multilingual conversations
Knowledge Base Processing: Supports multi-language content ingestion and retrieval
Global Customer Base: Valuable for international businesses serving diverse markets without language barriers
N/A
N/A
R A G-as-a- Service Assessment
Platform Type: NO-CODE CHATBOT PLATFORM with RAG capabilities - NOT pure RAG-as-a-Service like CustomGPT or Progress
RAG Implementation: Knowledge base grounding embedded within visual chatbot builder vs API-first RAG backend
Developer Access: REST API v2 provides programmatic knowledge base queries (/ai/kb/chat endpoint) but NO official SDKs
Transparency Limitation: NO source citations displayed to end users - responses don't show which documents informed answers
NO Confidence Scoring: Hallucination detection mechanisms not documented - only temperature control
Target Market: SMBs and non-technical teams prioritizing rapid chatbot deployment vs developers needing deep RAG customization
Comparison Validity: Architectural comparison to CustomGPT.ai is partially valid - both offer RAG but Chatling emphasizes no-code chatbot vs developer-first RAG API
Use Case Fit: Organizations prioritizing customer-facing chatbots with simple knowledge retrieval over complex RAG pipelines, embeddings control, or advanced retrieval strategies
Platform Type: TRUE RAG-AS-A-SERVICE API - Lightweight MIT-licensed open-source RAG backend built on Supabase with self-hosting capability and minimal API surface
Core Mission: Provide transparent, open-source alternative to proprietary RAG services (Carbon.ai shutdown response) with full cost control and no vendor lock-in
Target Market: Developers building custom RAG applications on budget, startups minimizing costs with self-hosting, organizations requiring data sovereignty with Supabase infrastructure
RAG Implementation: Standard RAG architecture with document chunking, OpenAI embeddings, Postgres pgvector semantic search—focused on simplicity over advanced techniques
API-First Design: Pure REST API for retrieval and generation without GUI, widgets, or conversational features—intentionally minimal abstraction for developer control
Self-Hosting Advantage: MIT license enables complete on-premises deployment keeping all data on your servers—ideal for GDPR, HIPAA, data residency compliance
Managed Service Option: Cloud-hosted plans (Free: 100 calls/month, Basic: $190/year for 750 calls/month, Enterprise: $1,490/year for 5K calls/month) eliminate infrastructure management
Pricing Model: Free self-hosting (MIT license) or extremely affordable hosted plans—40-90% cheaper than commercial RAG platforms with no per-document charges or user seat fees
Data Sources: File uploads (PDF, Markdown, TXT) via REST API or raw text ingestion—NO pre-built Google Drive, Notion, or cloud storage connectors (manual scripting required)
Model Flexibility: Model-agnostic with GPT-3.5 default, GPT-4, or self-hosted LLM support—users connect own OpenAI API keys without Supavec markup on AI costs
Security Foundation: Supabase Row-Level Security (RLS) for multi-tenant data isolation, HTTPS encryption, AES-256 at-rest encryption—self-hosting enables GDPR/HIPAA compliance
Support Model: Community GitHub/Discord support for free tier, email support for paid plans—no dedicated CSMs, SLAs, or enterprise account management
Open-Source Ecosystem: Transparent code on GitHub welcoming PRs, forks, and community contributions—no proprietary components or vendor lock-in
LIMITATION - Developer-Only Platform: Requires coding skills for setup, integration, and maintenance—non-technical teams cannot use without developer support
LIMITATION - Basic RAG Features: Standard retrieval without hybrid search, reranking, knowledge graphs, multi-query fusion, or hallucination detection—advanced features require custom development
LIMITATION - No Turnkey Features: No GUI dashboard, conversation management, lead capture, analytics, or multi-channel integrations—pure RAG API requiring application layer development
Comparison Validity: Architectural comparison to full-featured chatbot platforms like CustomGPT.ai requires context—Supavec is lightweight RAG backend API vs complete no-code chatbot builder
Use Case Fit: Perfect for developers wanting lightweight RAG backend without heavy frameworks, startups minimizing costs with Supabase self-hosting, teams building custom chatbots needing simple REST API for retrieval without paying for unused dashboard features
Core Architecture: Serverless RAG infrastructure with automatic embedding generation, vector search optimization, and LLM orchestration fully managed behind API endpoints
API-First Design: Comprehensive REST API with well-documented endpoints for creating agents, managing projects, ingesting data (1,400+ formats), and querying chat
API Documentation
Developer Experience: Open-source Python SDK (customgpt-client), Postman collections, OpenAI API endpoint compatibility, and extensive cookbooks for rapid integration
No-Code Alternative: Wizard-style web dashboard enables non-developers to upload content, brand widgets, and deploy chatbots without touching code
Hybrid Target Market: Serves both developer teams wanting robust APIs AND business users seeking no-code RAG deployment - unique positioning vs pure API platforms (Cohere) or pure no-code tools (Jotform)
RAG Technology Leadership: Industry-leading answer accuracy (median 5/5 benchmarked), 1,400+ file format support with auto-transcription, proprietary anti-hallucination mechanisms, and citation-backed responses
Benchmark Details
Deployment Flexibility: Cloud-hosted SaaS with auto-scaling, API integrations, embedded chat widgets, ChatGPT Plugin support, and hosted MCP Server for Claude/Cursor/ChatGPT
Enterprise Readiness: SOC 2 Type II + GDPR compliance, full white-labeling, domain allowlisting, RBAC with 2FA/SSO, and flat-rate pricing without per-query charges
Use Case Fit: Ideal for organizations needing both rapid no-code deployment AND robust API capabilities, teams handling diverse content types (1,400+ formats, multimedia transcription), and businesses requiring production-ready RAG without building ML infrastructure from scratch
Competitive Positioning: Bridges the gap between developer-first platforms (Cohere, Deepset) requiring heavy coding and no-code chatbot builders (Jotform, Kommunicate) lacking API depth - offers best of both worlds
Competitive Positioning
Market Position: SMB-focused no-code chatbot platform with strongest appeal to non-technical teams and budget-conscious startups
32-Model Differentiator: Broadest LLM selection among no-code platforms - exceeds competitors in model flexibility
Free Tier Generosity: 100 AI credits, 2 chatbots, 8 models without credit card - strongest trial experience for evaluation
WhatsApp Strength: Native integration vs third-party workarounds - competitive advantage for consumer-facing businesses
G2 Validation: 4.8/5 rating from 53-63 reviews with reliability praised ("chatbots have never gone down")
vs. CustomGPT: Chatling offers no-code simplicity + WhatsApp vs CustomGPT developer-first RAG with deeper API/SDK access
vs. Progress: Chatling $25/month + visual builder vs Progress $700/month + REMi quality monitoring + enterprise compliance
vs. Drift: Chatling customer support automation vs Drift B2B sales engagement - different use case focus
vs. Lindy.ai: Chatling has REST API v2 vs Lindy NO public API - developer accessibility advantage
Enterprise Gaps: NO SOC 2/HIPAA/ISO 27001, NO SSO, NO human handoff - disqualifies for regulated industries and large enterprises
B2B Messaging Gaps: NO native Slack/Teams/Telegram - limits enterprise internal use cases vs omnichannel competitors
Developer Limitations: NO official SDKs, NO source citations, NO confidence scoring - gaps vs developer-focused RAG platforms
Market Presence: Absent from Product Hunt, AppSumo vs competitors - limited growth marketing exposure
Market position: MIT-licensed open-source RAG API built on Supabase, offering lightweight alternative to Carbon.ai with self-hosting capability and minimal API surface
Target customers: Developers building custom RAG applications on budget, startups wanting to avoid RAG platform costs, and organizations requiring self-hosted solutions with Supabase infrastructure for data sovereignty
Key competitors: Carbon.ai, LangChain, SimplyRetrieve, and hosted RAG APIs like CustomGPT/Pinecone Assistant
Competitive advantages: MIT open-source license with no vendor lock-in, Supabase foundation for familiar infrastructure, model-agnostic with easy LLM swapping (GPT-3.5, GPT-4, self-hosted), REST API simplicity with straightforward endpoints, privacy-focused with self-hosting option keeping data on your servers, and minimal abstraction enabling deep customization
Pricing advantage: Free (MIT license) for self-hosting; hosted plans extremely affordable ($190/year Basic for 750 calls/month, $1,490/year Enterprise for 5K calls/month); best value for low-volume applications or teams with Supabase expertise wanting to avoid expensive RAG platforms; 40-90% cheaper than commercial alternatives
Use case fit: Perfect for developers wanting lightweight RAG backend without heavy frameworks, startups minimizing costs with self-hosting on existing Supabase infrastructure, and teams building custom chatbot front-ends needing simple REST API for retrieval without paying for unused dashboard features
Market position: Leading all-in-one RAG platform balancing enterprise-grade accuracy with developer-friendly APIs and no-code usability for rapid deployment
Target customers: Mid-market to enterprise organizations needing production-ready AI assistants, development teams wanting robust APIs without building RAG infrastructure, and businesses requiring 1,400+ file format support with auto-transcription (YouTube, podcasts)
Key competitors: OpenAI Assistants API, Botsonic, Chatbase.co, Azure AI, and custom RAG implementations using LangChain
Competitive advantages: Industry-leading answer accuracy (median 5/5 benchmarked), 1,400+ file format support with auto-transcription, SOC 2 Type II + GDPR compliance, full white-labeling included, OpenAI API endpoint compatibility, hosted MCP Server support (Claude, Cursor, ChatGPT), generous data limits (60M words Standard, 300M Premium), and flat monthly pricing without per-query charges
Pricing advantage: Transparent flat-rate pricing at $99/month (Standard) and $449/month (Premium) with generous included limits; no hidden costs for API access, branding removal, or basic features; best value for teams needing both no-code dashboard and developer APIs in one platform
Use case fit: Ideal for businesses needing both rapid no-code deployment and robust API capabilities, organizations handling diverse content types (1,400+ formats, multimedia transcription), teams requiring white-label chatbots with source citations for customer-facing or internal knowledge projects, and companies wanting all-in-one RAG without managing ML infrastructure
Deployment & Infrastructure
Cloud-Only SaaS: NO on-premise or hybrid deployment options - cloud-only hosted on DigitalOcean
Data Center: Amsterdam (DigitalOcean) for GDPR compliance with EU data residency
Website Embedding: Three modes - floating chat bubble (customizable position), inline iframe for page sections, full-page deployment
Custom Domain Support: Branded chatbot URLs available for white-labeled deployments
Domain Whitelisting: Security control limiting widget embedding to authorized domains
Mobile Deployment: NO native SDKs - app integration requires webview embedding
NO Multi-Region: Single data center (Amsterdam) - no US, Asia-Pacific, or other regional options documented
NO On-Premise: Cannot deploy on private infrastructure or air-gapped environments
N/A
N/A
Customer Feedback & Case Studies
G2 Rating: 4.8/5 from 53-63 reviews with strong reliability scores
Trustpilot Rating: 4.3/5 from 8 reviews
Support Quality (G2): 9.2/10 despite email-only channel and response time concerns
Setup Time Praise: "5-minute setup" consistently highlighted by users as genuine rapid deployment
Reliability Testimonial: "Chatbots have never gone down" - uptime performance praised
Support Deflection: One user reported 45% of support questions resolved, reducing email inquiries from 1,500+ monthly
Large-Scale Deployment: User uploaded 4,000+ website URLs with "reliable answers in real time"
Fine-Tuning from Traffic: "Game changer" - ability to improve from live conversation data
Recurring Criticism: Single flow architecture unwieldy for complex bots, NO import/export flows, NO screen reader accessibility, email support can be slow
NO Named Enterprise Customers: Public case studies limited to G2/Trustpilot testimonials vs named Fortune 500 deployments
N/A
N/A
A I Models
Free Tier (8 Models): GPT-4.1, GPT-4o, GPT-4o Mini, GPT-4, Claude 4 Sonnet, Claude 3.5 Haiku without payment
Paid Tiers (32 Total): GPT-5, GPT-5 Mini, GPT-5 Nano, GPT-4.5, o4 Mini, o3 Mini, Claude 4.5 Sonnet, Claude 4.5 Haiku, Claude 4 Opus, Claude 3.7 Sonnet, Gemini 2.5 Flash, Gemini 2.5 Pro, Gemini 2.0 Flash - broadest selection among no-code platforms
Model Flexibility: Configure globally per chatbot OR per individual AI response block for hybrid deployments optimizing cost-quality balance
Temperature & Max Tokens: Exposed at both global and per-block levels for fine-tuned control over creativity and verbosity
Manual Selection Only: No query complexity-based automatic model routing - users manually configure model per use case
Credit Consumption: 1 credit per AI response on GPT-4o, consumption varies by model with monthly reset (no carryover)
Competitive Advantage: 32-model roster exceeds most no-code platforms (Botsonic, Chatbase, SiteGPT) in LLM flexibility
Model-agnostic architecture: Defaults to GPT-3.5 Turbo for cost-effectiveness, with full support for GPT-4, GPT-4-turbo, and any OpenAI-compatible models
Self-hosted model support: Bring your own LLM - compatible with self-hosted models like Llama, Mistral, or custom fine-tuned models via API endpoints
No model lock-in: Switch between models by changing configuration or prompt path in code without platform restrictions
No markup on AI costs: Users connect their own OpenAI API keys or self-hosted endpoints, paying providers directly without Supavec markup
Note: No built-in model routing: No automatic model selection or load balancing - developers must implement routing logic manually
Note: No prompt optimization layer: Plain RAG implementation without advanced prompt engineering or anti-hallucination guardrails
Quality dependency: Output quality rests entirely on chosen LLM and developer's prompt engineering skills
Primary models: GPT-4, GPT-3.5 Turbo from OpenAI, and Anthropic's Claude for enterprise needs
Automatic model selection: Balances cost and performance by automatically selecting the appropriate model for each request
Model Selection Details
Proprietary optimizations: Custom prompt engineering and retrieval enhancements for high-quality, citation-backed answers
Managed infrastructure: All model management handled behind the scenes - no API keys or fine-tuning required from users
Anti-hallucination technology: Advanced mechanisms ensure chatbot only answers based on provided content, improving trust and factual accuracy
R A G Capabilities
Knowledge Base Training: Upload documents (PDF, DOCX, TXT, CSV) and website URLs to train chatbot on custom content
Retrieval-Augmented Responses: Grounds answers in uploaded knowledge base for factual accuracy and reduced hallucinations compared to pure LLM responses
Auto-Retraining: Daily, weekly, or monthly schedules on paid plans - NO real-time continuous sync with cloud storage
Simple RAG Workflow: No advanced features like semantic chunking controls, confidence scoring, or source citations - basic upload-and-query model
Manual Updates: Knowledge base updates require manual re-upload or retraining via dashboard or API /resync endpoint
NO Source Citations: Responses don't show which specific documents or URLs informed each answer - reduces transparency vs competitors (CustomGPT, Progress)
NO Confidence Scoring: No hallucination detection mechanisms documented - only indirect temperature control
Best for Simple Bots: Works well for small to medium-sized knowledge bases (500K-90M characters) - not designed for massive enterprise deployments
Performance Claims: 45% support question resolution, 4,000+ URLs processed with "reliable answers in real time" per user testimonials
Standard RAG architecture: Document chunking with vector embeddings stored in Postgres pgvector extension for semantic search
Embedding generation: Automatic embedding creation during document upload using OpenAI embedding models or custom embedding endpoints
Vector search: Postgres vector search with cosine similarity for retrieval, handling millions of chunks efficiently
Re-indexing speed: Almost instant document re-embedding when updating or overwriting knowledge sources
Metadata support: Custom metadata tagging and filtering capabilities for organized knowledge management
Note: No advanced RAG features: No hybrid search (semantic + keyword), no reranking, no multi-query retrieval, no query expansion
Note: No hallucination detection: No built-in citation validation, factual consistency scoring, or confidence thresholds - developers must implement manually
Note: No retrieval parameter controls: Chunking strategy, similarity thresholds, and top-k configuration require code-level changes
Core architecture: GPT-4 combined with Retrieval-Augmented Generation (RAG) technology, outperforming OpenAI in RAG benchmarks
RAG Performance
Anti-hallucination technology: Advanced mechanisms reduce hallucinations and ensure responses are grounded in provided content
Benchmark Details
Automatic citations: Each response includes clickable citations pointing to original source documents for transparency and verification
Optimized pipeline: Efficient vector search, smart chunking, and caching for sub-second reply times
Scalability: Maintains speed and accuracy for massive knowledge bases with tens of millions of words
Context-aware conversations: Multi-turn conversations with persistent history and comprehensive conversation management
Source verification: Always cites sources so users can verify facts on the spot
Use Cases
Website Chatbots: Quick embedding on websites for customer support and lead generation with simple JavaScript widget
WhatsApp Business: Native WhatsApp integration for conversational commerce and customer engagement on mobile-first platforms
Customer Support Automation: FAQ automation and basic support ticket routing reducing email inquiries by 45% (user testimonial: 1,500+ monthly inquiries)
Lead Generation: Built-in lead capture with system variables (name, email, phone) and qualification flows for sales pipeline building
Multi-Language Support: Automatic browser-based language detection across 85+ languages for global SMB audiences
Zapier Workflows: Connect to 7,000+ apps through Zapier for sales/marketing automation without coding
HTTP Request Actions: Custom API calls within visual builder for order lookups, CRM updates, external automations
E-commerce Support: Product information, order status, customer inquiry automation for online stores
SMB-Focused: Designed for small to mid-size businesses with straightforward chatbot needs and limited technical resources (5-minute setup time)
Custom chatbot backends: Ideal for developers building custom chat interfaces needing simple RAG API without heavy platform overhead
Self-hosted knowledge retrieval: Perfect for organizations requiring data sovereignty with Supabase infrastructure for compliance (GDPR, HIPAA when self-hosted)
Budget-conscious RAG applications: Startups and small teams minimizing costs with MIT open-source license and affordable hosted plans ($190-$1,490/year)
Supabase-native projects: Teams already using Supabase can integrate Supavec seamlessly without additional infrastructure complexity
Developer-first RAG: Code-first teams wanting full control over RAG implementation, eschewing GUI dashboards for API-driven workflows
Not ideal for: Non-technical users requiring no-code interfaces, enterprises needing advanced RAG features (hybrid search, reranking), or teams requiring built-in analytics/monitoring
Not ideal for: Production applications requiring hallucination detection, citation validation, or confidence scoring without custom development
Customer support automation: AI assistants handling common queries, reducing support ticket volume, providing 24/7 instant responses with source citations
Internal knowledge management: Employee self-service for HR policies, technical documentation, onboarding materials, company procedures across 1,400+ file formats
Sales enablement: Product information chatbots, lead qualification, customer education with white-labeled widgets on websites and apps
Documentation assistance: Technical docs, help centers, FAQs with automatic website crawling and sitemap indexing
Educational platforms: Course materials, research assistance, student support with multimedia content (YouTube transcriptions, podcasts)
Healthcare information: Patient education, medical knowledge bases (SOC 2 Type II compliant for sensitive data)
E-commerce: Product recommendations, order assistance, customer inquiries with API integration to 5,000+ apps via Zapier
SaaS onboarding: User guides, feature explanations, troubleshooting with multi-agent support for different teams
Security & Compliance
GDPR Compliant: EU data residency (DigitalOcean Amsterdam data center) with Data Processing Agreement and Standard Contractual Clauses
NO Training on Customer Data: OpenAI, Anthropic, Google agreements explicitly prohibit using Chatling customer content for model training
Trust Center: trust.chatling.ai with security documentation, sub-processor lists, and compliance details
Data Retention: Continues while accounts remain active, permanent deletion available upon request for GDPR compliance
Cloud Security: Data encryption in transit (HTTPS/TLS) and at rest following security best practices
Domain Whitelisting: Security control limiting widget embedding to authorized domains
CRITICAL GAPS FOR ENTERPRISE: NO SOC 2, HIPAA, or ISO 27001 certifications - blocks regulated industry adoption (healthcare, finance, government)
NO SSO/SAML Support: Enterprise identity provider integration not documented - limits large enterprise adoption
NO IP Restrictions: Cannot limit access to specific IP ranges for security compliance
NO Audit Logs: Beyond basic analytics - compliance tracking and forensic capabilities limited
Single Data Center: Amsterdam only - no US, Asia-Pacific, or other regional data residency options for compliance
Self-hosting advantage: MIT license enables complete data sovereignty - all data stays on your servers for strict compliance requirements
[Privacy note]
Supabase security foundation: Row-level security (RLS) fences off each team's data when using hosted Supavec on Supabase infrastructure
No model training: Your documents never used for LLM training - data remains yours with zero retention by OpenAI or other providers
GDPR/HIPAA ready: Self-hosting enables GDPR and HIPAA compliance when deployed on compliant infrastructure - enterprises can go dedicated or on-premises
Encryption: Standard HTTPS encryption for API calls; at-rest encryption depends on hosting infrastructure (Supabase provides AES-256)
Note: No SOC 2 certification: Open-source project lacks formal SOC 2 Type II, ISO 27001, or other enterprise compliance certifications for hosted plans
Note: No built-in access controls: Authentication, authorization, and RBAC must be implemented by developers in their application layer
Note: Limited hosted security features: Hosted plans lack SSO/SAML, IP whitelisting, or advanced security controls without custom configuration
Encryption: SSL/TLS for data in transit, 256-bit AES encryption for data at rest
SOC 2 Type II certification: Industry-leading security standards with regular third-party audits
Security Certifications
GDPR compliance: Full compliance with European data protection regulations, ensuring data privacy and user rights
Access controls: Role-based access control (RBAC), two-factor authentication (2FA), SSO integration for enterprise security
Data isolation: Customer data stays isolated and private - platform never trains on user data
Domain allowlisting: Ensures chatbot appears only on approved sites for security and brand protection
Secure deployments: ChatGPT Plugin support for private use cases with controlled access
Unlimited Non-AI Chats: All tiers include unlimited non-AI conversations - only AI-powered responses consume credits
14-Day Money-Back Guarantee: Applies to initial purchases for risk-free testing
Add-Ons Available: Extra credits, characters, seats, and chatbots purchasable separately when plan limits exceeded
Credit System: Monthly reset with no carryover - usage planning required to avoid service interruption at 100% consumption
Competitive SMB Positioning: $25/month entry vs $700/month (Progress), $30K+/year (Drift, Yellow.ai) - 10-100x cheaper for small businesses
Transparent Pricing: No hidden fees, confusing tier jumps, or expensive add-on stacking costs
Open-source (Free): MIT-licensed for self-hosting - pay only your infrastructure costs (Supabase, server, storage) with unlimited API calls and no vendor fees
Hosted Free tier: 100 API calls per month for development and testing
[Pricing]
Basic Plan: $190/year ($15.83/month equivalent) - 750 API calls per month, hosted infrastructure, automatic backups, email support
Enterprise Plan: $1,490/year ($124.17/month equivalent) - 5,000 API calls per month, priority support, SLA guarantees, dedicated resources
No per-document charges: Storage not metered separately - only query volume counts toward plan limits
No user seat fees: Pricing based purely on API call volume, not team size or number of developers
Need more calls? Negotiate custom limits with hosted provider or self-host to eliminate caps entirely
Value proposition: 40-90% cheaper than commercial RAG platforms - Basic plan costs less than 1 month of competing platforms while providing annual service
Standard Plan: $99/month or $89/month annual - 10 custom chatbots, 5,000 items per chatbot, 60 million words per bot, basic helpdesk support, standard security
View Pricing
Premium Plan: $499/month or $449/month annual - 100 custom chatbots, 20,000 items per chatbot, 300 million words per bot, advanced support, enhanced security, additional customization
Enterprise Plan: Custom pricing - Comprehensive AI solutions, highest security and compliance, dedicated account managers, custom SSO, token authentication, priority support with faster SLAs
Enterprise Solutions
7-Day Free Trial: Full access to Standard features without charges - available to all users
Annual billing discount: Save 10% by paying upfront annually ($89/mo Standard, $449/mo Premium)
Flat monthly rates: No per-query charges, no hidden costs for API access or white-labeling (included in all plans)
Managed infrastructure: Auto-scaling cloud infrastructure included - no additional hosting or scaling fees
Support & Documentation
Email-Only Support: support@chatling.ai - NO live chat, phone support, or published SLAs (email support can be slow per reviews)
G2 Support Rating: 9.2/10 quality despite email-only channel and response time concerns
Comprehensive Documentation: docs.chatling.ai with getting started guides, API reference, integration tutorials, flow builder instructions
Video Tutorials: Supplement written documentation for visual learners
Action Tutorial Library: Practical HTTP request examples for common integrations (e.g., "Fetch and Email Order Confirmation")
Trust Center: trust.chatling.ai for security documentation and compliance details
REST API v2: https://api.chatling.ai/v2/ with Bearer token authentication and 300 requests/minute rate limit
MISSING ECOSYSTEM: NO community forum, Discord, Slack workspace, or public status page for peer support
NO Public Roadmap: Feature development transparency limited compared to competitors
Enterprise Support: Requires contacting sales - no dedicated support tiers publicly documented
Documentation: Lean API reference docs focusing on endpoint usage with JavaScript code snippets - mostly technical rather than tutorial-heavy
[Docs]
Community support: GitHub Discussions and Discord for free tier and self-hosted users - community-driven help and troubleshooting
Email support: Paid plan users (Basic/Enterprise) get email support with priority levels based on tier
No dedicated CSM: No Customer Success Manager or account management even on Enterprise tier - support ticket-based
GitHub repository: Open-source code welcomes PRs, issues, and community contributions - active maintainer responses
Postman collection: API documentation includes Postman collection for quick testing and integration
Code samples: Community-contributed examples and integrations appearing in GitHub issues and Discord, but not extensive official library
Learning curve: Requires developer skills - no video tutorials, webinars, or certification programs like commercial platforms
Documentation hub: Rich docs, tutorials, cookbooks, FAQs, API references for rapid onboarding
Developer Docs
Email and in-app support: Quick support via email and in-app chat for all users
Premium support: Premium and Enterprise plans include dedicated account managers and faster SLAs
Code samples: Cookbooks, step-by-step guides, and examples for every skill level
API Documentation
Active community: User community plus 5,000+ app integrations through Zapier ecosystem
Regular updates: Platform stays current with ongoing GPT and retrieval improvements automatically
Limitations & Considerations
Single Flow Management: Larger bots get unwieldy because everything lives inside single flow - no folder organization like ManyChat for complex conversation trees
NO Live Chat Support: Doesn't include live chat feature - blended human-AI support approach unavailable without Zapier workarounds
Separate Bots Per Channel: Need to build separate chatbot for website vs WhatsApp - no unified multi-channel bot creation
Limited Advanced Features: Once you need fallback behavior, confidence scoring, or content indexing control, limitations appear
Barebones Analytics: Analytics pretty barebones compared to enterprise platforms with detailed conversation intelligence and custom report builders
Knowledge Base Management Challenges: For e-shop or site with lots of pages, nightmare to sort which pages to add - no Excel import for bulk management
Data Quality Dependency: If data isn't clean, bot might pull irrelevant answers - heavily dependent on training data quality and curation
NO Flow Import/Export: Cannot import or export flows, no option to copy or duplicate full group of blocks for version control
Screen Reader Accessibility: Does not support accessibility for blind users using screen readers - inclusivity limitation cited in reviews
Setup Time Investment: Configuring chatbot tone takes manual effort, assembling strong knowledge base not plug-and-play despite 5-minute claims
Learning Curve: Takes while to learn how to use builder and tools despite drag-and-drop interface and visual design
Integration Gaps: Heavy reliance on Zapier might limit functionality if service experiences downtime - not all third-party platforms supported natively
Interface Overwhelm: Drag-and-drop can be overwhelming for new users unfamiliar with chatbot design principles and flow logic
Best for Small-to-Medium Bots: Works best for small to medium-sized bots rather than massive enterprise-level projects with complex requirements
B2B Messaging Gaps: NO native Slack, Microsoft Teams, or Telegram integrations - limits enterprise internal use cases
NO Official SDKs: Must build own HTTP clients or rely on community implementations - no official JavaScript or Python SDKs
Enterprise Compliance Gaps: NO SOC 2, HIPAA, ISO 27001 certifications disqualifies platform for regulated industries (healthcare, finance, government)
No GUI/dashboard: Everything via API or CLI - no business-user interface for content management, analytics, or configuration
Developer-only tool: Requires coding skills for setup, integration, and maintenance - non-technical teams cannot use without developer support
Basic RAG only: Standard retrieval-augmented generation without advanced features like hybrid search, query reranking, multi-query fusion, or query expansion
No observability built-in: No metrics dashboard, conversation analytics, or performance monitoring - must wire up your own logging layer
Manual hallucination handling: No built-in citation validation, confidence scoring, or factual consistency checks - developers must implement safeguards
Limited connectors: No one-click Google Drive, Notion, or cloud storage integrations - must script data fetching and API uploads manually
No conversation management: Stateless API calls without chat history, multi-turn context, or session management - build conversation layer yourself
Infrastructure knowledge required: Self-hosting requires Supabase, Postgres, and vector database expertise - not plug-and-play for non-DevOps teams
Minimal abstraction: Intentionally low-level API design provides control but requires more integration work than higher-level RAG platforms
Managed service approach: Less control over underlying RAG pipeline configuration compared to build-your-own solutions like LangChain
Vendor lock-in: Proprietary platform - migration to alternative RAG solutions requires rebuilding knowledge bases
Model selection: Limited to OpenAI (GPT-4, GPT-3.5) and Anthropic (Claude) - no support for other LLM providers (Cohere, AI21, open-source models)
Pricing at scale: Flat-rate pricing may become expensive for very high-volume use cases (millions of queries/month) compared to pay-per-use models
Customization limits: While highly configurable, some advanced RAG techniques (custom reranking, hybrid search strategies) may not be exposed
Language support: Supports 90+ languages but performance may vary for less common languages or specialized domains
Real-time data: Knowledge bases require re-indexing for updates - not ideal for real-time data requirements (stock prices, live inventory)
Enterprise features: Some advanced features (custom SSO, token authentication) only available on Enterprise plan with custom pricing
Additional Considerations
Simplicity as Strength: Platform strongest feature is simplicity designed so anyone regardless of technical background can build powerful GPT-enabled chatbot quickly
No-Code Accessibility: Drag-and-drop interface makes creating AI chatbots accessible to non-technical users with minimal learning curve
Multilingual Versatility: Supports over 85 languages ensuring chatbot can communicate with diverse linguistic backgrounds automatically
Integration Flexibility: Seamless integration with HubSpot, Zendesk, Zoho, Google Sheets, Cal.com, and Zapier for workflow automation
Cost-Effective Free Plan: Unique free plan doesn't cap conversations - if you don't need AI-powered replies, stay free forever making it most cost-effective for SMBs
Latest AI Models: Powered by latest large language models including GPT, Gemini, and Claude ensuring cutting-edge performance
WhatsApp Native Integration: Works seamlessly on websites and WhatsApp providing mobile-first customer engagement capabilities
Proven Reliability: G2 reviews praise "chatbots have never gone down" with 4.8/5 rating from 53-63 reviews demonstrating strong uptime
Support Deflection Success: User reported 45% of support questions resolved reducing email inquiries from 1,500+ monthly for efficiency gains
Security & Privacy: Industry-standard security with data encryption in transit and at rest, GDPR compliant with regular security audits
Training Flexibility: Upload documents, add websites, connect data sources to train AI chatbot automatically on custom content
Trade-Off: Simplicity vs Advanced Features: Exceptional usability and ease comes at cost of advanced features like custom flows, live chat, enterprise compliance
Best Fit: Small to mid-size businesses prioritizing rapid deployment, simplicity, and cost-effectiveness over enterprise-grade features and compliance
No vendor lock-in: transparent code, offline option, host wherever you like.
Focuses on core RAG—no SSO, dashboards, or fancy UI included.
Great for devs who want full control or must keep data in-house.
Conversation flow, advanced prompts, fancy UI—all yours to build.
Slashes engineering overhead with an all-in-one RAG platform—no in-house ML team required.
Gets you to value quickly: launch a functional AI assistant in minutes.
Stays current with ongoing GPT and retrieval improvements, so you’re always on the latest tech.
Balances top-tier accuracy with ease of use, perfect for customer-facing or internal knowledge projects.
Core Chatbot Features
AI-Powered Responses: Accurate, round-the-clock customer support trained on business data from URLs, FAQs, knowledge bases, documents, text inputs
No-Code Visual Builder: Intuitive drag-and-drop builder requiring no coding expertise - heart of Chatling 2.0 update and game-changer for non-technical users
Multi-Turn Conversations: Maintains conversation history and context for natural, flowing dialogues rather than treating each query independently
Multi-Language Support: 85+ languages with automatic browser-based language detection - bot responds in user's detected language without manual configuration
24/7 Availability: Operates around the clock ensuring customers receive feedback when needed without human intervention
Lead Capture Forms: Built-in form builder for embedding within conversation flows to collect customer information seamlessly
Analytics & Insights: Tracks customer conversations to identify gaps in support resources with visual metrics, heatmaps, and trend graphs
Customization Options: Tailor every aspect from chat interface to conversational logic matching brand tone and style with color picker, icon uploader, settings toggles
Integration Capabilities: Easily integrates with websites (WordPress, Squarespace, Shopify) and platforms like HubSpot, Zendesk, Zoho, Zapier
Multiple Chatbots: Create multiple chatbots per account (1 on Free, 2 on Pro, 5 on Pro, 35 on Ultimate) for different use cases
Conversation Management: Real-time monitoring, message history viewing, popular question identification for knowledge base optimization
45% Resolution Rate: User testimonial reports 45% of support questions successfully resolved with email reduction from 1,500+ monthly inquiries
Just the essentials: retrieve chunks + LLM answer. Calls are stateless, no baked-in chat history.
No lead capture or human handoff—add those in your own layer.
Pulls the right text fast, then lets your LLM craft the reply.
Perfect if you only need raw RAG and will build the conversation bits yourself.
Reduces hallucinations by grounding replies in your data and adding source citations for transparency.
Benchmark Details
Handles multi-turn, context-aware chats with persistent history and solid conversation management.
Speaks 90+ languages, making global rollouts straightforward.
Includes extras like lead capture (email collection) and smooth handoff to a human when needed.
After analyzing features, pricing, performance, and user feedback, both Chatling and Supavec are capable platforms that serve different market segments and use cases effectively.
When to Choose Chatling
You value broadest ai model selection (32 models) among no-code platforms - includes gpt-5, claude 4.5, gemini 2.5 with per-block flexibility
Generous free tier: 100 AI credits, 2 chatbots, 8 models, 500K characters - meaningful testing capacity without credit card
Unlimited non-AI chats across all tiers reduces usage anxiety and cost unpredictability
Best For: Broadest AI model selection (32 models) among no-code platforms - includes GPT-5, Claude 4.5, Gemini 2.5 with per-block flexibility
When to Choose Supavec
You value 100% open source with no vendor lock-in
Complete control over data and infrastructure
Strong privacy with Supabase RLS integration
Best For: 100% open source with no vendor lock-in
Migration & Switching Considerations
Switching between Chatling and Supavec requires careful planning. Consider data export capabilities, API compatibility, and integration complexity. Both platforms offer migration support, but expect 2-4 weeks for complete transition including testing and team training.
Pricing Comparison Summary
Chatling starts at $25/month, while Supavec begins at custom pricing. Total cost of ownership should factor in implementation time, training requirements, API usage fees, and ongoing support. Enterprise deployments typically see annual costs ranging from $10,000 to $500,000+ depending on scale and requirements.
Our Recommendation Process
Start with a free trial - Both platforms offer trial periods to test with your actual data
Define success metrics - Response accuracy, latency, user satisfaction, cost per query
Test with real use cases - Don't rely on generic demos; use your production data
Evaluate total cost - Factor in implementation time, training, and ongoing maintenance
Check vendor stability - Review roadmap transparency, update frequency, and support quality
For most organizations, the decision between Chatling and Supavec comes down to specific requirements rather than overall superiority. Evaluate both platforms with your actual data during trial periods, focusing on accuracy, latency, ease of integration, and total cost of ownership.
📚 Next Steps
Ready to make your decision? We recommend starting with a hands-on evaluation of both platforms using your specific use case and data.
• Review: Check the detailed feature comparison table above
• Test: Sign up for free trials and test with real queries
• Calculate: Estimate your monthly costs based on expected usage
• Decide: Choose the platform that best aligns with your requirements
Last updated: December 6, 2025 | This comparison is regularly reviewed and updated to reflect the latest platform capabilities, pricing, and user feedback.
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DevRel at CustomGPT.ai. Passionate about AI and its applications. Here to help you navigate the world of AI tools and make informed decisions for your business.
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