Data Ingestion & Knowledge Sources
100+ Prebuilt Connectors – Google Drive, Slack, Salesforce, GitHub, Pinecone, Qdrant, MongoDB AtlasMultimodal Embed v4.0 – Text + images in single vectors, 96 images/batch processingBinary Embeddings – 8x storage reduction (1024 dim → 128 bytes)⚠️ NO Native Cloud UI – Connectors require developer setup, not drag-and-drop
✅ Enterprise Integrations – APIs connect to Snowflake, Databricks, Salesforce, data lakes✅ High Volume Processing – Async APIs handle millions/billions of records efficientlyPII/PHI Scanning – Detects sensitive data across structured and unstructured sources⚠️ No File Uploads – Designed for data pipelines, not document upload workflows
1,400+ file formats – PDF, DOCX, Excel, PowerPoint, Markdown, HTML + auto-extraction from ZIP/RAR/7Z archivesWebsite crawling – Sitemap indexing with configurable depth for help docs, FAQs, and public contentMultimedia transcription – AI Vision, OCR, YouTube/Vimeo/podcast speech-to-text built-inCloud integrations – Google Drive, SharePoint, OneDrive, Dropbox, Notion with auto-syncKnowledge platforms – Zendesk, Freshdesk, HubSpot, Confluence, Shopify connectorsMassive scale – 60M words (Standard) / 300M words (Premium) per bot with no performance degradation
Developer Frameworks – LangChain, LlamaIndex, Haystack, Zapier (8,000+ apps)Multi-Cloud Deployment – AWS Bedrock, Azure, GCP, Oracle OCI, cloud-agnostic portabilityCohere Toolkit – Open-source (3,150+ GitHub stars) Next.js deployment app⚠️ NO Native Messaging/Widget – NO Slack, WhatsApp, Teams, embeddable chat requires custom development
Security Middleware – API layer sanitizes data before reaching any LLM✅ Data Pipeline Integration – Works with Snowflake, Kafka, Databricks for AI workflows⚠️ No Chat Widgets – Backend security layer, not end-user interface platform
Website embedding – Lightweight JS widget or iframe with customizable positioningCMS plugins – WordPress, WIX, Webflow, Framer, SquareSpace native support5,000+ app ecosystem – Zapier connects CRMs, marketing, e-commerce toolsMCP Server – Integrate with Claude Desktop, Cursor, ChatGPT, WindsurfOpenAI SDK compatible – Drop-in replacement for OpenAI API endpointsLiveChat + Slack – Native chat widgets with human handoff capabilities
North Platform (GA Aug 2025) – Customizable agents for HR, finance, IT with MCPGrounded Generation – Inline citations showing exact document spans with hallucination reductionMulti-Step Tool Use – Command models execute parallel tool calls with reasoning⚠️ NO Lead Capture/Analytics – Must implement at application layer, no marketing automation
✅ Multi-Agent Access Control: Fine-grained identity-based access enforcement across agentic workflows✅ Role-Based Security: Controls who sees what at inference time with role-specific permissionsLangChain/CrewAI Integration: Comprehensive agentic workflow protection with major orchestration frameworksAgent Context Sanitization: Masks PII/PHI in prompts, context, and responses during multi-step reasoningSecRAG for Agents: RBAC integrated into retrieval, checks authorization before agent access⚠️ NOT Agent Orchestration: Secures workflows but requires LangChain/CrewAI for coordination
Custom AI Agents – Autonomous GPT-4/Claude agents for business tasksMulti-Agent Systems – Specialized agents for support, sales, knowledgeMemory & Context – Persistent conversation history across sessionsTool Integration – Webhooks + 5,000 Zapier apps for automationContinuous Learning – Auto re-indexing without manual retraining
Open-Source Toolkit (MIT) – Complete frontend source code for unlimited customizationFine-Tuning via LoRA – Command R models with 16K training context for specializationWhite-Labeling – Fully supported via self-hosted deployments, NO Cohere branding⚠️ NO Visual Agent Builder – Agent creation requires Python SDK, not for non-technical users
⚠️ No Visual Branding – Backend middleware, no UI to customize or brand✅ Policy Customization – Tailor masking rules via dashboard or config filesCompliance-Focused – Configure policies to match GDPR, HIPAA, PCI DSS requirements
Full white-labeling included – Colors, logos, CSS, custom domains at no extra cost2-minute setup – No-code wizard with drag-and-drop interfacePersona customization – Control AI personality, tone, response style via pre-promptsVisual theme editor – Real-time preview of branding changesDomain allowlisting – Restrict embedding to approved sites only
Command A – 256K context, $2.50/$10, 75% faster than GPT-4o, 2-GPU minimumCommand R+ – 128K context, $2.50/$10, 50% higher throughput, 20% lower latencyCommand R – 128K context, $0.15/$0.60, 66x cheaper than Command A outputCommand R7B – 128K context, $0.0375/$0.15, fastest and lowest cost23 Optimized Languages – English, French, Spanish, German, Japanese, Korean, Chinese, Arabic
✅ Model-Agnostic – Works with any LLM: GPT, Claude, LLaMA, Gemini, custom models✅ LangChain Integration – Orchestrates multi-model workflows and complex AI pipelines✅ Context-Preserving – Maintains 99% accuracy (RARI) despite masking sensitive data
GPT-5.1 models – Latest thinking models (Optimal & Smart variants)GPT-4 series – GPT-4, GPT-4 Turbo, GPT-4o availableClaude 4.5 – Anthropic's Opus available for EnterpriseAuto model routing – Balances cost/performance automaticallyZero API key management – All models managed behind the scenes
Developer Experience ( A P I & S D Ks)
Four Official SDKs – Python, TypeScript/JS, Java, Go with multi-cloud supportREST API v2 – Chat, Embed, Rerank, Classify, Tokenize, Fine-tuning, streamingNative RAG – documents parameter for grounded generation with inline citationsLLM University (LLMU) – Learning paths for fundamentals, embeddings, SageMaker deployment
✅ REST APIs + Python SDK – Straightforward scanning, masking, and tokenizing implementationDetailed Documentation – Step-by-step guides for data pipelines and AI appsReal-Time + Batch – Supports ETL, CI/CD pipelines with comprehensive examples
REST API – Full-featured for agents, projects, data ingestion, chat queriesPython SDK – Open-source customgpt-client with full API coveragePostman collections – Pre-built requests for rapid prototypingWebhooks – Real-time event notifications for conversations and leadsOpenAI compatible – Use existing OpenAI SDK code with minimal changes
Command A Performance – 75% faster than GPT-4o, runs on 2 GPUsEmbed v3.0 Benchmarks – MTEB 64.5, BEIR 55.9 among 90+ modelsRerank 3.5 Context – 128K token window handles documents, emails, tables, codeGrounded Generation – Inline citations show exact document spans, reduces hallucination
✅ 99% RARI Accuracy – Context-preserving masking vs 70% vanilla masking accuracy✅ Low Latency – Async APIs and auto-scaling maintain performance at high volumeSemantic Preservation – Masked data retains context for accurate LLM responses
Sub-second responses – Optimized RAG with vector search and multi-layer cachingBenchmark-proven – 13% higher accuracy, 34% faster than OpenAI Assistants APIAnti-hallucination tech – Responses grounded only in your provided contentOpenGraph citations – Rich visual cards with titles, descriptions, images99.9% uptime – Auto-scaling infrastructure handles traffic spikes
Trial/Free – 20 chat/min, 1,000 calls/month for evaluationProduction Pay-Per-Token – Command A $2.50/$10, R7B $0.0375/$0.15 (66x cheaper output)Production Unlimited Monthly – No monthly caps, 500 chat/min rate limit
Enterprise Pricing – Custom quotes based on data volume and throughput✅ Massive Scale – Handles millions/billions of records, cloud or on-prem deploymentVolume Discounts – Free trial available, pricing optimized for large organizations
Standard: $99/mo – 60M words, 10 botsPremium: $449/mo – 300M words, 100 botsAuto-scaling – Managed cloud scales with demandFlat rates – No per-query charges
SOC 2 Type II + ISO 27001 + ISO 42001 – Annual audits, AI Management certificationGDPR + CCPA Compliant – Data Processing Addendums, EU data residencyZero Data Retention (ZDR) – Available upon approval, 30-day auto deletionAir-Gapped Deployment – Full private on-premise, ZERO Cohere infrastructure access⚠️ NO HIPAA Certification – Healthcare PHI processing requires sales verification
✅ Privacy-First – Masks PII/PHI before LLM access, meets GDPR/HIPAA/PCI DSS✅ End-to-End Encryption – TLS in transit, encryption at rest with audit logs✅ Deployment Flexibility – Public cloud, private cloud, or on-prem for data residency
SOC 2 Type II + GDPR – Third-party audited complianceEncryption – 256-bit AES at rest, SSL/TLS in transitAccess controls – RBAC, 2FA, SSO, domain allowlistingData isolation – Never trains on your data
Observability & Monitoring
Native Dashboard – Billing/usage tracking, API key management, spending limits, tokensNorth Platform – Audit-ready logs, traceability for enterprise complianceThird-Party Integrations – Dynatrace, PostHog, New Relic, Grafana monitoring⚠️ NO Native Real-Time Alerts – Proactive monitoring requires external integrations
Comprehensive Audit Logs – Tracks every masking action and sensitive data detection✅ SIEM Integration – Real-time compliance and performance monitoring with alertingRARI Metrics – Reports accuracy preservation and data protection effectiveness
Real-time dashboard – Query volumes, token usage, response timesCustomer Intelligence – User behavior patterns, popular queries, knowledge gapsConversation analytics – Full transcripts, resolution rates, common questionsExport capabilities – API export to BI tools and data warehouses
Discord Community – 21,691+ members for API discussions, troubleshooting, Maker SpotlightCohere Labs – 4,500+ research community, 100+ publications including Aya (101 languages)Interactive Documentation – docs.cohere.com with 'Try it' testing, Playground exportEnterprise Support – Dedicated account management, custom deployment, bespoke pricing⚠️ NO Live Chat/Phone – Standard customers use Discord and email only
✅ Enterprise Support – Dedicated account managers and SLA-backed assistanceRich Documentation – API guides, whitepapers, and secure AI pipeline best practicesIndustry Partnerships – Active thought leadership and compliance standards collaboration
Comprehensive docs – Tutorials, cookbooks, API referencesEmail + in-app support – Under 24hr response timePremium support – Dedicated account managers for Premium/EnterpriseOpen-source SDK – Python SDK, Postman, GitHub examples5,000+ Zapier apps – CRMs, e-commerce, marketing integrations
No- Code Interface & Usability
Playground – Visual model testing with parameter tuning, SDK code exportDataset Upload UI – No-code dataset upload for fine-tuning via dashboard⚠️ NO Visual Agent Builder – Agent creation requires Python SDK, not for non-technical users
⚠️ No Chatbot Builder – Technical dashboard for policy setup, not end-user interfaceIT/Security Focus – Config panels for technical teams, not wizard-style tools✅ Guided Presets – HIPAA Mode, GDPR Mode for rapid compliance onboarding
2-minute deployment – Fastest time-to-value in the industryWizard interface – Step-by-step with visual previewsDrag-and-drop – Upload files, paste URLs, connect cloud storageIn-browser testing – Test before deploying to productionZero learning curve – Productive on day one
Enterprise Deployment Flexibility ( Core Differentiator)
SaaS (Instant) – Immediate setup via Cohere API with global infrastructureMulti-Cloud Support – AWS Bedrock, Azure, GCP, Oracle OCI, cloud-agnostic portabilityVPC Deployment – <1 day setup within customer private cloud for isolationAir-Gapped/On-Premises – Full private deployment, ZERO Cohere data access✅ Unmatched Among Providers – OpenAI, Anthropic, Google lack comparable on-premise options
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Grounded Generation with Citations ( Core Differentiator)
Inline Citations – Responses show exact document spans informing each answerFine-Grained Attribution – Citations link specific sentences/paragraphs vs generic referencesRerank 3.5 Integration – 128K context filters emails, tables, JSON to passagesNative RAG API – documents parameter enables grounded generation without external orchestration✅ Competitive Advantage – Most platforms need custom citation, Cohere provides built-in
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Multimodal Embed v4.0 ( Differentiator)
Text + Images – Single vectors combining text/images eliminate extraction pipelines96 Images Per Batch – Embed Jobs API handles large-scale multimodal processingMatryoshka Learning – Flexible dimensionality (256/512/1024/1536) for cost-performance optimizationBinary Embeddings – 8x storage reduction for large vector databases, minimal loss✅ Top-Tier Benchmarks – MTEB 64.5, BEIR 55.9 among 90+ models
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Command A – 23 optimized languages: English, French, Spanish, German, Japanese, Korean, ChineseEmbed and Rerank – 100+ languages with cross-lingual retrieval, no translationAya Research Model – Cohere Labs open research covering 101 languages
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R A G-as-a- Service Assessment
Platform Type – TRUE RAG-AS-A-SERVICE API PLATFORM for custom developer solutionsAPI-First Architecture – REST API v2 + 4 SDKs (Python, TypeScript, Java, Go)RAG Technology Leadership – Embed v4.0 (multimodal), Rerank 3.5 (128K), inline citationsDeployment Flexibility – SaaS, VPC, air-gapped on-premise, unmatched among major providers⚠️ CRITICAL GAPS – NO chat widgets, messaging integrations, visual builders, analytics
⚠️ NOT RAG-AS-A-SERVICE: Data security middleware, not retrieval-augmented generation platformSecurity Middleware: Sits between data sources and RAG platforms as protection layerRAG Protection: Sanitizes documents before indexing, queries before retrieval, responses before delivery✅ Context-Preserving RAG: 99% RARI vs 70% vanilla masking for accurate retrievalStack Position: Protecto (security) + CustomGPT/Vectara (RAG) + OpenAI (LLM) = complete solutionBest Comparison: Compare to Presidio, Private AI, Nightfall AI, not RAG platforms
Platform type – TRUE RAG-AS-A-SERVICE with managed infrastructureAPI-first – REST API, Python SDK, OpenAI compatibility, MCP ServerNo-code option – 2-minute wizard deployment for non-developersHybrid positioning – Serves both dev teams (APIs) and business users (no-code)Enterprise ready – SOC 2 Type II, GDPR, WCAG 2.0, flat-rate pricing
Market Position – Enterprise-first RAG API platform with unmatched deployment flexibilityDeployment Differentiator – Air-gapped on-premise, ZERO Cohere access vs SaaS-only competitorsSecurity Leadership – SOC 2 + ISO 27001 + ISO 42001 (rare AI certification) + GDPRCost Optimization – Command R7B 66x cheaper than A, model-to-use-case matchingResearch Pedigree – Founded by Transformer co-author Gomez, $1.54B funding (RBC, Dell, Oracle)
Market position: Enterprise data security middleware for AI, not RAG platformTarget customers: Healthcare, finance, government needing GDPR/HIPAA/PCI compliance and on-prem deploymentKey competitors: Presidio (Microsoft), Private AI, Nightfall AI, traditional DLP tools✅ Competitive advantages: 99% RARI vs 70% vanilla, handles billions of recordsPricing advantage: Higher cost but prevents regulatory fines (GDPR €20M, HIPAA $1.5M)Use case fit: Critical for healthcare PII/PHI, financial records, government data compliance
Market position – Leading RAG platform balancing enterprise accuracy with no-code usability. Trusted by 6,000+ orgs including Adobe, MIT, Dropbox.Key differentiators – #1 benchmarked accuracy • 1,400+ formats • Full white-labeling included • Flat-rate pricingvs OpenAI – 10% lower hallucination, 13% higher accuracy, 34% fastervs Botsonic/Chatbase – More file formats, source citations, no hidden costsvs LangChain – Production-ready in 2 min vs weeks of development
Customer Base & Case Studies
Financial Services – RBC (Royal Bank of Canada) for banking knowledge and complianceEnterprise IT – Dell for knowledge management, Oracle for database docsGlobal Operations – LG Electronics using multilingual capabilities for global operations$1.54B Funding – Nvidia, Salesforce, Oracle, AMD, Schroders, Fujitsu investments
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Command A – 256K context, $2.50/$10, 75% faster than GPT-4oCommand R+/R/R7B – 128K context, pricing from $0.0375 to $10 per 1M66x Cost Difference – Command R7B output 66x cheaper than Command A23 Optimized Languages – English, French, Spanish, German, Japanese, Korean, Chinese, Arabic
✅ Model-Agnostic: Works with GPT-4, Claude, LLaMA, Gemini, custom modelsPre-Processing Layer: Masks data before LLM access, not tied to providers✅ LangChain Integration: Orchestrates multi-model workflows and complex AI pipelines✅ Context-Preserving: 99% RARI vs 70% vanilla masking accuracyNo Lock-In: Switch LLM providers without changing Protecto configuration
OpenAI – GPT-5.1 (Optimal/Smart), GPT-4 seriesAnthropic – Claude 4.5 Opus/Sonnet (Enterprise)Auto-routing – Intelligent model selection for cost/performanceManaged – No API keys or fine-tuning required
Grounded Generation Built-In – Native documents parameter with fine-grained inline citationsEmbed v4.0 Multimodal – Text + images in single vectors, 96 images/batchTop-Tier Embeddings – MTEB 64.5, BEIR 55.9, Matryoshka (256/512/1024/1536 dim)Rerank 3.5 – 128K token context handles documents, emails, tables, JSON, codeBinary Embeddings – 8x storage reduction (1024 dim → 128 bytes) minimal loss
⚠️ NOT A RAG PLATFORM: Security middleware only, not retrieval-augmented generation platformRAG Protection Layer: Masks PII/PHI before RAG indexing and vector database storage✅ Real-Time Sanitization: Intercepts data to/from RAG systems preventing sensitive data leakage✅ Context Preservation: Maintains semantic meaning for accurate RAG retrieval despite maskingQuery + Response Security: Masks sensitive data in queries and post-processes responsesIntegration Point: Security middleware between data sources and RAG platforms
GPT-4 + RAG – Outperforms OpenAI in independent benchmarksAnti-hallucination – Responses grounded in your content onlyAutomatic citations – Clickable source links in every responseSub-second latency – Optimized vector search and cachingScale to 300M words – No performance degradation at scale
Financial Services – RBC deployment for banking knowledge, compliance, North for BankingHealthcare – Ensemble Health for clinical knowledge (HIPAA verification required)Enterprise IT – Dell for knowledge management, customer support, documentation searchTechnology Companies – Oracle (database docs), LG Electronics (multilingual operations)
Healthcare AI: HIPAA-compliant patient analysis, clinical support, PHI masking in medical recordsFinancial Services: PCI DSS payment data compliance, financial records, customer service chatbotsGovernment & Defense: Classified data protection, citizen privacy, strict data residency requirementsCustomer Support: Secure analysis of tickets, emails, transcripts with PII for AI insightsMulti-Agent Workflows: Role-based data access across AI agents for global enterprisesClaims Processing: Insurance PHI protection for accurate, privacy-preserving RAG workflows
Customer support – 24/7 AI handling common queries with citationsInternal knowledge – HR policies, onboarding, technical docsSales enablement – Product info, lead qualification, educationDocumentation – Help centers, FAQs with auto-crawlingE-commerce – Product recommendations, order assistance
Free Tier – Trial API key with 20 chat/min, 1,000 calls/monthProduction Pay-Per-Token – Command A $2.50/$10, R7B $0.0375/$0.15 (66x cheaper output)Production Unlimited Monthly – No monthly caps, 500 chat/min rate limit
Enterprise Pricing: Custom quotes based on volume, throughput, deployment model✅ Free Trial: Test platform capabilities before commitment with hands-on evaluationVolume Discounts: Pricing scales with usage, better rates for higher volumesCost Justification: Prevents regulatory fines (GDPR €20M, HIPAA $1.5M penalties)⚠️ No Public Pricing: Contact sales for custom quotes tailored to needs
Standard: $99/mo – 10 chatbots, 60M words, 5K items/botPremium: $449/mo – 100 chatbots, 300M words, 20K items/botEnterprise: Custom – SSO, dedicated support, custom SLAs7-day free trial – Full Standard access, no chargesFlat-rate pricing – No per-query charges, no hidden costs
Limitations & Considerations
Developer-First Platform – Optimized for teams with coding skills, NOT business usersNO Visual Agent Builder – Agent creation requires Python SDK, not for non-technical usersNO Native Messaging/Widget – NO Slack, WhatsApp, Teams, embeddable chat needs custom developmentHIPAA Gap – No explicit certification, healthcare needs sales verificationNOT Ideal For – SMBs without dev resources, teams needing visual builders/messaging
⚠️ NOT A RAG PLATFORM: Requires separate RAG/LLM infrastructure for complete solution⚠️ NO Chat UI: Technical dashboard only, not end-user chatbot interface⚠️ Developer Integration Required: APIs/SDKs need coding expertise for pipeline integrationHigher Cost: Enterprise pricing but prevents GDPR €20M, HIPAA $1.5M finesPerformance Overhead: Real-time masking adds sub-second latency in high-throughput systemsBest For: Regulated industries (healthcare, finance, government) requiring compliance, not general-purpose
Managed service – Less control over RAG pipeline vs build-your-ownModel selection – OpenAI + Anthropic only; no Cohere, AI21, open-sourceReal-time data – Requires re-indexing; not ideal for live inventory/pricesEnterprise features – Custom SSO only on Enterprise plan
Chat API – Multi-turn dialog with state/memory of previous turns for contextRetrieval-Augmented Generation (RAG) – Document mode specifies which documents to referenceGenerative AI Extraction – Automatically extracts answers from responses for reuseIntent-Based AI – Beyond keyword search, surfaces relevant snippets for plain English
⚠️ Not a Chatbot – Detects and masks sensitive data, doesn't generate responses✅ Advanced NER + Regex – Spots PII/PHI while preserving context and accuracyContent Moderation – Safety checks ensure compliance and prevent data exposure
✅ #1 accuracy – Median 5/5 in independent benchmarks, 10% lower hallucination than OpenAI✅ Source citations – Every response includes clickable links to original documents✅ 93% resolution rate – Handles queries autonomously, reducing human workload✅ 92 languages – Native multilingual support without per-language config✅ Lead capture – Built-in email collection, custom forms, real-time notifications✅ Human handoff – Escalation with full conversation context preserved
Customization & Flexibility ( Behavior & Knowledge) N/A
✅ Custom Regex Rules – Fine-tune masking with granular entity types and patterns✅ Role-Based Access – Privileged users see unmasked data, others see tokensDynamic Policies – Update masking rules without model retraining for new regulations
Live content updates – Add/remove content with automatic re-indexingSystem prompts – Shape agent behavior and voice through instructionsMulti-agent support – Different bots for different teamsSmart defaults – No ML expertise required for custom behavior
Additional Considerations N/A
✅ Secure RAG Focus – Protects sensitive data in third-party LLMs while preserving context✅ On-Prem Deployment – Total isolation for highly regulated sectorsProprietary RARI Metric – Proves aggressive masking maintains 99% model accuracy
Time-to-value – 2-minute deployment vs weeks with DIYAlways current – Auto-updates to latest GPT modelsProven scale – 6,000+ organizations, millions of queriesMulti-LLM – OpenAI + Claude reduces vendor lock-in
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✅ GDPR/HIPAA/PCI DSS: Pre-configured policies, BAA support, Safe Harbor PHI maskingPDPL/DPDP Compliance: Saudi Arabia PDPL, India DPDP with regional policies✅ End-to-End Encryption: TLS in transit, encryption at rest with audit logs✅ Role-Based Access: Privileged users see unmasked data, others see tokens✅ Deployment Flexibility: SaaS, VPC, on-prem for strict data residencyZero Data Egress: On-prem ensures data never leaves organizational boundaries
SOC 2 Type II + GDPR – Regular third-party audits, full EU compliance256-bit AES encryption – Data at rest; SSL/TLS in transitSSO + 2FA + RBAC – Enterprise access controls with role-based permissionsData isolation – Never trains on customer dataDomain allowlisting – Restrict chatbot to approved domains
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✅ Enterprise Support: Dedicated account managers, SLA-backed assistance for large deploymentsComprehensive Docs: REST API, Python SDK, integration guides for data pipelinesWhitepapers & Best Practices: Security frameworks, compliance guides, AI pipeline architecturesIntegration Guides: Snowflake, Databricks, Kafka, LangChain, CrewAI, model gatewaysProfessional Services: Implementation help, custom policy setup, security workflow design✅ Training Resources: HIPAA Mode, GDPR Mode presets for rapid deployment
Documentation hub – Docs, tutorials, API referencesSupport channels – Email, in-app chat, dedicated managers (Premium+)Open-source – Python SDK, Postman, GitHub examplesCommunity – User community + 5,000 Zapier integrations
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