Stonly vs UChat

Make an informed decision with our comprehensive comparison. Discover which RAG solution perfectly fits your needs.

Priyansh Khodiyar's avatar
Priyansh KhodiyarDevRel at CustomGPT.ai

Fact checked and reviewed by Bill Cava

Published: 01.04.2025Updated: 25.04.2025

In this comprehensive guide, we compare Stonly and UChat across various parameters including features, pricing, performance, and customer support to help you make the best decision for your business needs.

Overview

When choosing between Stonly and UChat, understanding their unique strengths and architectural differences is crucial for making an informed decision. Both platforms serve the RAG (Retrieval-Augmented Generation) space but cater to different use cases and organizational needs.

Quick Decision Guide

  • Choose Stonly if: you value exceptional ease of use - 4.8/5 g2 rating with intuitive visual editor praised in 32 reviews
  • Choose UChat if: you value exceptional value - $10/month for 12+ channels vs manychat's $15/month for 4 channels

About Stonly

Stonly Landing Page Screenshot

Stonly is interactive knowledge base platform with enterprise ai-powered answers. Stonly is a customer support knowledge management platform with embedded AI capabilities focused on interactive step-by-step guides and help desk agent assistance. Its AI Answers feature (Enterprise-only add-on) achieves 71% self-serve success rates, but it's fundamentally a knowledge base platform with AI features—not a pure RAG-as-a-Service solution. Founded in 2017, headquartered in San Francisco, CA, the platform has established itself as a reliable solution in the RAG space.

Overall Rating
96/100
Starting Price
$249/mo

About UChat

UChat Landing Page Screenshot

UChat is no-code omnichannel chatbot builder for social commerce. UChat is a no-code omnichannel chatbot platform optimized for social commerce and customer engagement across 15+ messaging channels including WhatsApp, Facebook Messenger, Instagram, Telegram, and more. Built for agencies with comprehensive white-labeling at $199/month. Founded in 2018, headquartered in Australia, the platform has established itself as a reliable solution in the RAG space.

Overall Rating
98/100
Starting Price
$10/mo

Key Differences at a Glance

In terms of user ratings, both platforms score similarly in overall satisfaction. From a cost perspective, UChat offers more competitive entry pricing. The platforms also differ in their primary focus: Knowledge Management versus Chatbot Platform. These differences make each platform better suited for specific use cases and organizational requirements.

⚠️ What This Comparison Covers

We'll analyze features, pricing, performance benchmarks, security compliance, integration capabilities, and real-world use cases to help you determine which platform best fits your organization's needs. All data is independently verified from official documentation and third-party review platforms.

Detailed Feature Comparison

logo of stonly
Stonly
logo of uchat
UChat
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CustomGPTRECOMMENDED
Data Ingestion & Knowledge Sources
  • PDF uploads confirmed
  • Public website crawling: Pages not requiring authentication
  • Zendesk help center content indexing
  • Proprietary interactive guide format as primary content model
  • Note: No Google Drive, Dropbox, Notion, or SharePoint integrations for data ingestion
  • Note: No YouTube transcript extraction (videos can be embedded but not processed)
  • Note: No direct Word document (.docx) or HTML file imports confirmed
  • Note: No automatic content syncing from external sources - updates are manual through Stonly's visual editor
  • Content limits by tier: Basic (5 guides, 400 views/mo), Small Business (unlimited guides, 4K views/mo), Enterprise (custom)
  • Content versioning: Side-by-side comparison and instant restore on Business and Enterprise plans
  • OpenAI Assistant API integration (not native RAG architecture)
  • Upload documents up to 200MB per file to OpenAI's embedding system
  • Supported formats: PDF, DOCX, TXT, CSV, HTML
  • Note: No native website crawling - content must be extracted and uploaded manually
  • Note: No YouTube transcript ingestion
  • Note: No direct Google Drive, Dropbox, or Notion integrations for knowledge sources
  • Cloud storage access possible via Zapier, Make, Pabbly Connect middleware (manual workflow)
  • Note: No auto-sync or scheduled refresh - all knowledge updates require manual file re-upload
  • Lets you ingest more than 1,400 file formats—PDF, DOCX, TXT, Markdown, HTML, and many more—via simple drag-and-drop or API.
  • Crawls entire sites through sitemaps and URLs, automatically indexing public help-desk articles, FAQs, and docs.
  • Turns multimedia into text on the fly: YouTube videos, podcasts, and other media are auto-transcribed with built-in OCR and speech-to-text. View Transcription Guide
  • Connects to Google Drive, SharePoint, Notion, Confluence, HubSpot, and more through API connectors or Zapier. See Zapier Connectors
  • Supports both manual uploads and auto-sync retraining, so your knowledge base always stays up to date.
L L M Model Options
  • Note: Undisclosed proprietary LLM - Stonly does not disclose the specific model powering AI Answers
  • Note: No model selection - users cannot choose between GPT-3.5, GPT-4, Claude, or other models
  • Note: No temperature controls, fine-tuning, or model routing
  • AI Profiles: Up to 20 per team for tone and behavior customization
  • Custom Instructions: Up to 100 per team defining boundaries and style
  • Guided AI Answers: Define specific questions that trigger predetermined answers, bypassing AI generation for sensitive scenarios
  • Automatic fallback: When AI confidence is low, system falls back to ML-powered search rather than forcing an answer
  • Knowledge-grounded approach: AI responses anchored in Stonly guides, external websites, and selected PDFs to reduce hallucinations
  • OpenAI models: GPT-4-turbo, GPT-4-vision, GPT-4-32k, GPT-3.5-turbo-1106
  • Claude (Anthropic)
  • Google Gemini
  • DeepSeek, Grok (X.AI), Coze
  • Manual model selection per agent (no automatic routing)
  • Function calling (AI Functions): AI can trigger real-time actions during conversations
  • No markup on AI costs - users connect their own API keys directly
  • Taps into top models—OpenAI’s GPT-4, GPT-3.5 Turbo, and even Anthropic’s Claude for enterprise needs.
  • Automatically balances cost and performance by picking the right model for each request. Model Selection Details
  • Uses proprietary prompt engineering and retrieval tweaks to return high-quality, citation-backed answers.
  • Handles all model management behind the scenes—no extra API keys or fine-tuning steps for you.
Performance & Accuracy
  • 71% self-serve success rate with AI Answers feature (company data)
  • 70-76% support ticket reduction documented in case studies
  • 99.9% uptime claimed but no published SLA details or response time data
  • Note: No published latency metrics or performance benchmarks
  • Note: No real-time analytics - Flow reports update every 15 minutes
  • Hallucination controls: Strong grounding in structured content reduces off-topic responses
  • Widget lazy loading: Minimizes impact on host website performance
  • 99.7% uptime SLA commitment (status.uchat.com.au)
  • Maximum 10 hours scheduled maintenance annually with 48-hour advance notice
  • Accuracy depends on selected LLM and knowledge quality (OpenAI Assistant API-dependent)
  • No native vector database or embedding control
  • Delivers sub-second replies with an optimized pipeline—efficient vector search, smart chunking, and caching.
  • Independent tests rate median answer accuracy at 5/5—outpacing many alternatives. Benchmark Results
  • Always cites sources so users can verify facts on the spot.
  • Maintains speed and accuracy even for massive knowledge bases with tens of millions of words.
Developer Experience ( A P I & S D Ks)
  • REST API: Supports user provisioning, content management, widget control
  • Mobile SDKs (Enterprise only): iOS, Android, React Native, Flutter
  • Note: No Python SDK or server-side Node.js SDK
  • Note: No GraphQL API or OpenAPI/Swagger specification
  • Note: Rate limits not publicly documented
  • Note: No API Explorer, sandbox environment, or Postman collections
  • Note: REST API versioning strategy unclear
  • Widget API: Programmatic control including opening specific content, listening for events, user identification
  • CSP whitelisting: Instructions documented for Content Security Policy compliance
  • Widget versioning documented
  • Note: No official SDKs in any language
  • Swagger/OpenAPI 3.0 documentation for Main API and Partner API
  • Partner API: User/workspace CRUD, plan management, Master API Key for multi-workspace control
  • Main API: Flow management, subscriber operations (search by email/phone, edit tags/fields, send subflows), e-commerce configuration, custom fields
  • Authentication: Bearer tokens generated from workspace settings
  • Response format: JSON with standard HTTP status codes (200 success, 400 error)
  • JavaScript function nodes: Custom code execution within flows (documentation via video tutorials)
  • 6 variable types: text, number, boolean, date, datetime, JSON
  • Mathematical formulas: abs(), ceil(), floor(), log(), pow(), sqrt(), trigonometric functions
  • Ships a well-documented REST API for creating agents, managing projects, ingesting data, and querying chat. API Documentation
  • Offers open-source SDKs—like the Python customgpt-client—plus Postman collections to speed integration. Open-Source SDK
  • Backs you up with cookbooks, code samples, and step-by-step guides for every skill level.
Integrations & Channels
  • Deep help desk integrations: Zendesk, Salesforce Service Cloud, Freshdesk, ServiceNow
  • Zendesk features: Update tickets from guides, preserve guide progress in tickets, launch Zendesk Chat from widget
  • Zapier integration: Webhook triggers for form submissions and guide completions
  • Analytics integrations: Segment, Google Analytics
  • Embedding options: JavaScript widget, iframe, API deployment
  • Note: No native Slack, WhatsApp, Telegram, or Microsoft Teams integrations (confirmed by multiple user reviews)
  • Note: No omnichannel messaging support
  • Website embedding: All plans support JS widget and iframe embedding
  • 15+ messaging channels: WhatsApp (Cloud API + 360Dialog), Facebook Messenger, Instagram, Telegram, Line, Viber, WeChat, VK, Google Business Messenger
  • Omnichannel deployment: Build once, launch on 8 channels simultaneously with unified inbox
  • QR code channel switching: Start web chat, continue on WhatsApp by scanning code with context preservation
  • Zapier integration: 10 triggers + 10 actions via Pabbly Connect
  • Webhook system: Up to 5 inbound webhooks per bot with full JSON payload logging
  • Partner webhooks: Trigger on user_registered, workspace_created, plan_changed, plan_renewed, overdue events
  • HTTP request nodes: Support all methods (GET, POST, PUT, DELETE, PATCH, HEAD, OPTIONS) with JSON/form/multipart/raw body formats
  • Website embedding via script injection with domain verification required
  • Embeds easily—a lightweight script or iframe drops the chat widget into any website or mobile app.
  • Offers ready-made hooks for Slack, Zendesk, Confluence, YouTube, Sharepoint, 100+ more. Explore API Integrations
  • Connects with 5,000+ apps via Zapier and webhooks to automate your workflows.
  • Supports secure deployments with domain allowlisting and a ChatGPT Plugin for private use cases.
  • Hosted CustomGPT.ai offers hosted MCP Server with support for Claude Web, Claude Desktop, Cursor, ChatGPT, Windsurf, Trae, etc. Read more here.
  • Supports OpenAI API Endpoint compatibility. Read more here.
Customization & Branding
  • Visual editor: Intuitive no-code interface for creating guides, decision trees, checklists, forms
  • CSS customization: Available on all paid plans
  • White-labeling: Enterprise plan only - complete branding removal
  • Pre-built templates: Common support scenarios covered
  • Role-based access control: Advanced permissions on Enterprise plan
  • Learning curve: Described as "small" - users can create guides in under 30 minutes
  • Note: No formal content approval workflows documented
  • Note: Cannot edit guides on mobile devices
  • Note: Angular framework compatibility issues reported - "Stonly onboarding will work randomly" with dynamic code
  • Full white-labeling (Partner plan): Custom domain via Cloudflare with free SSL
  • Complete branding removal: All UChat branding eliminated
  • Branded login/signup pages: Custom logo, favicon, title, welcome emails from partner domain
  • Branded flow builder themes
  • White-labeled mobile apps: Generic free; fully custom branded as paid add-on
  • Color Scene add-on: Dashboard color customization
  • Custom CSS injection capability
  • $99 one-time fee for custom dashboard design implementation
  • Bot persona creation: Name, avatar, channel-specific greeting texts, icebreaker questions
  • Domain restrictions: Embed chat widgets only on verified/authorized domains
  • Fully white-labels the widget—colors, logos, icons, CSS, everything can match your brand. White-label Options
  • Provides a no-code dashboard to set welcome messages, bot names, and visual themes.
  • Lets you shape the AI’s persona and tone using pre-prompts and system instructions.
  • Uses domain allowlisting to ensure the chatbot appears only on approved sites.
Core Knowledge Base Features
  • Interactive step-by-step guides with visual flow builder
  • Decision trees and branching logic
  • Checklists and task management
  • Contact forms and lead capture
  • Content versioning: Side-by-side comparison, instant restore
  • Multi-language support: Auto-translation on Enterprise plan
  • Knowledge bases: 3 on Small Business, unlimited on Enterprise
  • Guide views tracking: 400 (Free), 4,000 (Small Business), custom (Enterprise)
  • NPS surveys: All plans
  • CSAT and CES surveys: Enterprise only
N/A
N/A
A I Answers Feature ( Enterprise Only)
  • Note: Available only as paid Enterprise add-on - not included in Small Business plan
  • Generative AI responses grounded in Stonly guides, external websites, and selected PDFs
  • 20 AI Profiles per team: Define tone, boundaries, and behavior
  • 100 Custom Instructions per team: Detailed response rules
  • Guided AI Answers: Predefined responses for specific questions
  • Confidence-based fallback: Automatically switches to ML-powered search when AI confidence is low
  • 71% self-serve success rate achieved with AI Answers
  • Hallucination reduction: Knowledge-grounding approach vs generic chatbots
N/A
N/A
Observability & Monitoring
  • Insights Dashboard: Guide views, unique visitors, bounce rates, step-by-step progression, drop-off analysis
  • NPS surveys: All plans
  • CSAT and CES surveys: Enterprise only
  • Flow reports: Update every 15 minutes (not real-time)
  • Data export: Integration with Segment, Zapier, Google Analytics
  • Note: No real-time visitor tracking
  • Note: No predictive analytics
  • Note: Basic compared to dedicated product analytics tools
  • Note: No heatmaps or A/B testing capabilities
  • Agent performance tracking: Relies on external help desk platform integration rather than native dashboards
  • Metrics tracked: Total conversations, messages, leads, user demographics (gender, language, timezone), engagement rates, conversion metrics
  • Custom percentage reports: Compare data points
  • Flow-level analytics: Message reach per node
  • Conversation logs: Full history with user profiles, custom fields, tags, notes
  • Agent Group Chat: Internal team discussion within platform
  • Note: No open rate or click rate tracking for individual messages
  • Note: No unrecognized input analytics for chatbot optimization
  • Analytics described as "pretty basic" compared to ManyChat's pixel tracking
  • Comes with a real-time analytics dashboard tracking query volumes, token usage, and indexing status.
  • Lets you export logs and metrics via API to plug into third-party monitoring or BI tools. Analytics API
  • Provides detailed insights for troubleshooting and ongoing optimization.
Pricing & Scalability
  • Basic (Free): 5 guides, 400 views/month, 1 seat, single language
  • Small Business ($249/mo, $199/mo annual): Unlimited guides, 4,000 views/month, 5 seats, 3 knowledge bases, CSS customization, Zapier, NPS surveys
  • Enterprise (Custom, ~$39K/year avg): Custom views, unlimited seats, AI Answers add-on, Mobile SDKs, SAML SSO, white-label, auto-translation, CSAT/CES surveys
  • Overage pricing escalates quickly: +15K views = $200/month, +30K views = $400/month
  • Automatic tier upgrades: Exceeding limits for 2 consecutive months triggers upgrade
  • Note: AI Answers, Mobile SDK, SAML SSO, white-labeling all Enterprise-gated
  • Average enterprise contract: ~$39,000 annually according to Vendr procurement data
  • Free plan: 1 bot, 200 users, 1 member, basic features, 1 channel
  • Business ($10/mo): 1 bot, 1,000 users, 5 members, omnichannel (8 channels), AI Hub, all pro features
  • Partner ($199/mo): 5 bots, 10,000 users, 5 members, full white-labeling, custom pricing, 100% profit retention
  • Add-ons (Business/Partner): Extra bot $10/$5, extra member $10/$5, extra 1K users $5/$5, extra 10K users $30
  • Auto-scaling: Plans automatically upgrade when limits exceeded
  • No AI cost markup: Users pay third-party providers directly (WhatsApp, SMS, OpenAI/Anthropic/Google)
  • Best value in market: $10/month for 12+ channels vs ManyChat $15/month for 4 channels, Chatfuel $49.49/month WhatsApp only
  • Runs on straightforward subscriptions: Standard (~$99/mo), Premium (~$449/mo), and customizable Enterprise plans.
  • Gives generous limits—Standard covers up to 60 million words per bot, Premium up to 300 million—all at flat monthly rates. View Pricing
  • Handles scaling for you: the managed cloud infra auto-scales with demand, keeping things fast and available.
Security & Privacy
  • Yes SOC 2 Type 2
  • Yes GDPR compliant
  • Yes HIPAA compliant
  • Yes ISO 27001
  • Yes PCI compliant
  • Yes CSA Star Level 1
  • Trust Center: trust.stonly.com with security documentation, subprocessor lists, controls information
  • SAML 2.0 SSO: Enterprise plan
  • IP allowlisting: Enterprise plan
  • Advanced RBAC: Enterprise plan
  • Two-factor authentication: SMS, email, hardware tokens, TOTP, U2F
  • Note: Data residency options not documented
  • Note: No explicit documentation on customer data usage for AI model training
  • International data transfers: Standard Contractual Clauses for EU compliance
  • GDPR compliance with technical/organizational measures
  • Data Processing Agreement (DPA) available
  • Personal data encryption at rest and in transit
  • IP whitelisting (paid add-on for Partners)
  • 3-month data retention with deletion within 3 days on request
  • Note: No SOC 2 Type II certification
  • Note: No HIPAA compliance
  • Note: No ISO 27001 certification
  • Note: Specific data center locations not documented
  • Note: No SSO/SAML support
  • Limited RBAC: Only 3 roles (Owner, Admin, Member) - insufficient for enterprise needs
  • Protects data in transit with SSL/TLS and at rest with 256-bit AES encryption.
  • Holds SOC 2 Type II certification and complies with GDPR, so your data stays isolated and private. Security Certifications
  • Offers fine-grained access controls—RBAC, two-factor auth, and SSO integration—so only the right people get in.
Support & Ecosystem
  • 4.8/5 G2 rating (132 reviews)
  • Ease of use praised in 32 G2 reviews
  • Help Center documentation
  • Email and chat support
  • Dedicated support: Enterprise plan
  • Learning resources: Pre-built templates, tutorials
  • Quick onboarding: Users report creating guides in under 30 minutes
  • Email support: ticket@uchat.com.au (typically 1-day response)
  • Facebook community: 75,000+ members (claimed), highly active
  • Confluence knowledge base: docs.uchat.com.au
  • 700+ YouTube tutorial videos
  • Partner-exclusive Discord channel
  • UChat Academy: 4-module structured training program
  • Certifications: Certified Chatbot Builder, Mini App Builder Certification
  • Specialized courses: Dialogflow, WooCommerce, Shopify, WhatsApp commerce
  • 160+ template library (vs ManyChat's 35 templates)
  • 4.9/5 overall rating on Capterra (72 reviews)
  • 4.8/5 customer service rating
  • Supplies rich docs, tutorials, cookbooks, and FAQs to get you started fast. Developer Docs
  • Offers quick email and in-app chat support—Premium and Enterprise plans add dedicated managers and faster SLAs. Enterprise Solutions
  • Benefits from an active user community plus integrations through Zapier and GitHub resources.
No- Code Interface & Usability
  • 4.8/5 ease of use rating on G2
  • "Ease of use" mentioned 32 times in G2 reviews
  • Visual drag-and-drop editor requires no coding
  • Small learning curve - non-technical teams productive quickly
  • Guide creation in under 30 minutes reported by users
  • Pre-built templates for common scenarios
  • Intuitive interface for support teams
  • Note: Some navigation confusion reported in admin interface
  • Note: Cannot edit on mobile devices
  • Visual builder: Drag-and-drop Visual flow builder with no coding required; multi-agent orchestration with role-based task routing; conversation context handoff between agents without technical implementation
  • Setup complexity: Script tag website embedding with domain verification; build once, launch on 8 channels simultaneously with unified inbox; 160+ template library (vs ManyChat's 35 templates) reduces time-to-deployment
  • Learning curve: UChat Academy 4-module structured training program with certifications (Certified Chatbot Builder, Mini App Builder Certification); specialized courses for Dialogflow, WooCommerce, Shopify, WhatsApp commerce; 700+ YouTube tutorial videos for visual learning
  • Pre-built templates: 160+ template library covering e-commerce, customer service, lead generation, appointment scheduling, and industry-specific scenarios; significantly more comprehensive than competitors (ManyChat: 35 templates)
  • No-code workflows: JavaScript function nodes for custom code execution within flows (documentation via video tutorials); 6 variable types (text, number, boolean, date, datetime, JSON); Mathematical formulas (abs(), ceil(), floor(), log(), pow(), sqrt(), trigonometric functions); HTTP request nodes support all methods (GET, POST, PUT, DELETE, PATCH, HEAD, OPTIONS) with JSON/form/multipart/raw body formats
  • User experience: 4.9/5 overall Capterra rating (72 reviews) with 4.8/5 customer service rating; Facebook community 75,000+ members (claimed) demonstrates active user engagement; Partner-exclusive Discord channel for advanced users
  • Target audience: Optimized for agencies and resellers with Partner plan ($199/month) offering full white-labeling, custom pricing, 100% profit retention; Mini-App ecosystem (119 third-party apps) extends functionality without technical development
  • STRENGTH: Best value in market at $10/month for 12+ omnichannel deployment vs ManyChat $15/month for 4 channels, Chatfuel $49.49/month WhatsApp only
  • Offers a wizard-style web dashboard so non-devs can upload content, brand the widget, and monitor performance.
  • Supports drag-and-drop uploads, visual theme editing, and in-browser chatbot testing. User Experience Review
  • Uses role-based access so business users and devs can collaborate smoothly.
R A G-as-a- Service Assessment
  • Note: NOT a RAG-as-a-Service platform - fundamentally a knowledge base tool with embedded AI
  • Data source flexibility: Limited (PDF, public web, Zendesk only) vs comprehensive RAG platforms
  • LLM model options: None (undisclosed proprietary model, no user selection)
  • API-first architecture: Weak (widget-focused, limited SDKs, no server-side SDKs)
  • Performance benchmarks: Not published
  • Self-service AI pricing: Not available (Enterprise-gated, ~$39K/year)
  • Help desk integration depth: Excellent (best-in-class Zendesk, Salesforce, Freshdesk)
  • Hallucination controls: Strong (grounded in structured content)
  • Best for: Customer support ticket deflection, not flexible RAG backends
  • Not ideal for: Developers seeking pure RAG API, multi-tenant SaaS RAG backends, use cases needing model selection/fine-tuning
  • Platform type: CONVERSATIONAL AI PLATFORM WITH OPENAI ASSISTANT API (not pure RAG-as-a-Service) - chatbot builder with OpenAI-powered knowledge retrieval
  • RAG architecture: OpenAI Assistant API integration (not native RAG) - relies on OpenAI's embedding and retrieval system
  • Document support: PDF, DOCX, TXT, CSV, HTML with 200MB per file upload limit
  • Knowledge limitations: No native website crawling, no YouTube transcript ingestion, no direct cloud storage integrations (Google Drive, Dropbox, Notion)
  • Manual knowledge management: All knowledge updates require manual file re-upload - no auto-sync or scheduled refresh capabilities
  • Cloud storage workaround: Zapier, Make, Pabbly Connect middleware required for accessing cloud storage as knowledge sources
  • Multi-agent orchestration: Good - Role-based task routing with conversation context handoff between agents for complex workflows
  • LLM flexibility: Excellent - OpenAI (GPT-4, GPT-3.5), Claude (Anthropic), Gemini (Google) with configurable temperature and token limits per agent
  • Compliance gaps: Poor - No SOC 2 Type II, HIPAA, ISO 27001 certifications blocking regulated industry adoption
  • Enterprise features: Limited - Basic RBAC (3 roles only), no SSO/SAML, no official SDKs for programmatic integration
  • Best for: Multi-channel customer engagement (WhatsApp, Instagram, Messenger focus), SMBs and agencies prioritizing omnichannel deployment over enterprise RAG features
  • Not suitable for: Organizations needing native RAG architecture, automatic knowledge syncing, enterprise compliance certifications, advanced RBAC/SSO
  • Platform Type: TRUE RAG-AS-A-SERVICE PLATFORM - all-in-one managed solution combining developer APIs with no-code deployment capabilities
  • Core Architecture: Serverless RAG infrastructure with automatic embedding generation, vector search optimization, and LLM orchestration fully managed behind API endpoints
  • API-First Design: Comprehensive REST API with well-documented endpoints for creating agents, managing projects, ingesting data (1,400+ formats), and querying chat API Documentation
  • Developer Experience: Open-source Python SDK (customgpt-client), Postman collections, OpenAI API endpoint compatibility, and extensive cookbooks for rapid integration
  • No-Code Alternative: Wizard-style web dashboard enables non-developers to upload content, brand widgets, and deploy chatbots without touching code
  • Hybrid Target Market: Serves both developer teams wanting robust APIs AND business users seeking no-code RAG deployment - unique positioning vs pure API platforms (Cohere) or pure no-code tools (Jotform)
  • RAG Technology Leadership: Industry-leading answer accuracy (median 5/5 benchmarked), 1,400+ file format support with auto-transcription, proprietary anti-hallucination mechanisms, and citation-backed responses Benchmark Details
  • Deployment Flexibility: Cloud-hosted SaaS with auto-scaling, API integrations, embedded chat widgets, ChatGPT Plugin support, and hosted MCP Server for Claude/Cursor/ChatGPT
  • Enterprise Readiness: SOC 2 Type II + GDPR compliance, full white-labeling, domain allowlisting, RBAC with 2FA/SSO, and flat-rate pricing without per-query charges
  • Use Case Fit: Ideal for organizations needing both rapid no-code deployment AND robust API capabilities, teams handling diverse content types (1,400+ formats, multimedia transcription), and businesses requiring production-ready RAG without building ML infrastructure from scratch
  • Competitive Positioning: Bridges the gap between developer-first platforms (Cohere, Deepset) requiring heavy coding and no-code chatbot builders (Jotform, Kommunicate) lacking API depth - offers best of both worlds
Competitive Positioning
  • Unique strength: Interactive guide format for structured support content
  • vs CustomGPT: Not comparable - different product categories (knowledge base vs RAG-as-a-Service)
  • vs Zendesk: Lighter-weight alternative focused on self-service guides vs full customer service platform
  • vs traditional chatbots: Interactive guides provide structured paths vs free-form conversation
  • Target audience: Support teams using Zendesk/Salesforce, not developers building RAG applications
  • 70-76% ticket reduction documented in case studies
  • 71% self-serve success rate with AI Answers
  • Enterprise compliance suitable for regulated industries
  • Market position: Mid-market omnichannel automation platform positioned as affordable alternative to ManyChat and Chatfuel with superior channel coverage (15+ messaging platforms vs 4-5 in competitors); strong agency/reseller focus with Partner plan white-labeling
  • Target customers: Agencies and resellers requiring white-label capabilities and multi-client management; e-commerce businesses needing WhatsApp Product Catalogue and native checkout; businesses requiring voice/IVR capabilities alongside chat automation
  • Key competitors: ManyChat (primary competitor for omnichannel automation), Chatfuel (WhatsApp/Facebook focus), Tidio (SMB live chat automation), Intercom (enterprise customer messaging), Zapier/Make (workflow automation platforms)
  • Competitive advantages: $10/month for 12+ channels vs ManyChat $15/month for 4 channels represents 40% lower cost with 3x channel coverage; 160+ template library vs ManyChat 35 templates; voice payment processing during IVR calls (unique capability); Partner plan with 100% profit retention for resellers; QR code channel switching (start web chat, continue on WhatsApp with context preservation); Mini-App ecosystem (119 third-party apps) extends functionality
  • Pricing advantage: Best value proposition in market - Business plan $10/month for 1,000 users across 8 channels with AI Hub and omnichannel deployment vs competitors charging $15-50/month for fewer channels; no AI cost markup - users connect their own API keys directly to OpenAI/Anthropic/Google
  • Use case fit: Best for agencies requiring white-label reselling capabilities; e-commerce businesses needing WhatsApp commerce and voice payment processing; multi-channel customer engagement across messaging platforms (WhatsApp, Facebook, Instagram, Telegram, Line, Viber, WeChat, VK); businesses requiring 99.7% uptime SLA commitment with maximum 10 hours scheduled maintenance annually
  • Limitations vs. competitors: Analytics described as "pretty basic" vs ManyChat's pixel tracking and advanced funnel analytics; no SOC 2 Type II, HIPAA, or ISO 27001 certifications limiting enterprise adoption in regulated industries; limited RBAC with only 3 roles (Owner, Admin, Member) insufficient for complex enterprise needs; no SSO/SAML support constrains identity management integration
  • Strategic positioning: Competes on price and channel breadth rather than enterprise features or compliance certifications; targets SMBs, agencies, and resellers prioritizing affordability and multi-channel reach over regulatory compliance and advanced analytics
  • Market position: Leading all-in-one RAG platform balancing enterprise-grade accuracy with developer-friendly APIs and no-code usability for rapid deployment
  • Target customers: Mid-market to enterprise organizations needing production-ready AI assistants, development teams wanting robust APIs without building RAG infrastructure, and businesses requiring 1,400+ file format support with auto-transcription (YouTube, podcasts)
  • Key competitors: OpenAI Assistants API, Botsonic, Chatbase.co, Azure AI, and custom RAG implementations using LangChain
  • Competitive advantages: Industry-leading answer accuracy (median 5/5 benchmarked), 1,400+ file format support with auto-transcription, SOC 2 Type II + GDPR compliance, full white-labeling included, OpenAI API endpoint compatibility, hosted MCP Server support (Claude, Cursor, ChatGPT), generous data limits (60M words Standard, 300M Premium), and flat monthly pricing without per-query charges
  • Pricing advantage: Transparent flat-rate pricing at $99/month (Standard) and $449/month (Premium) with generous included limits; no hidden costs for API access, branding removal, or basic features; best value for teams needing both no-code dashboard and developer APIs in one platform
  • Use case fit: Ideal for businesses needing both rapid no-code deployment and robust API capabilities, organizations handling diverse content types (1,400+ formats, multimedia transcription), teams requiring white-label chatbots with source citations for customer-facing or internal knowledge projects, and companies wanting all-in-one RAG without managing ML infrastructure
A I Models
  • Undisclosed Proprietary LLM: Stonly does not publicly disclose the specific model powering AI Answers feature
  • No Model Selection: Users cannot choose between GPT-3.5, GPT-4, Claude, Gemini, or other LLM providers
  • No Temperature Controls: No user-facing controls for adjusting response creativity, randomness, or formatting
  • No Fine-Tuning or Model Routing: Cannot customize model behavior beyond predefined AI Profiles and Custom Instructions
  • AI Profiles (Up to 20): Define tone, boundaries, and behavior for different use cases or audiences
  • Custom Instructions (Up to 100): Set specific rules and style guidelines for AI response generation
  • Guided AI Answers: Predefined responses for specific questions bypassing AI generation for sensitive scenarios
  • Automatic Fallback: Low-confidence scenarios trigger fallback to ML-powered search rather than forcing unreliable AI answer
  • Knowledge-Grounded Approach: AI responses anchored in Stonly guides, external websites, and PDFs to reduce hallucinations
  • Multi-model support: GPT-4-turbo, GPT-4-vision, GPT-4-32k, GPT-3.5-turbo-1106, Claude (Anthropic), Google Gemini, DeepSeek, Grok (X.AI), Coze
  • Manual model selection: Per-agent model configuration - no automatic routing or intelligent model switching based on query complexity
  • OpenAI Assistant API integration: Knowledge retrieval powered by OpenAI's embedding system (not native RAG architecture) with 200MB per file upload limit
  • Function calling (AI Functions): AI agents can trigger real-time actions during conversations for dynamic workflow automation
  • Temperature control: Configurable temperature settings per agent for balancing creativity vs predictability in responses
  • Token limits: 500 tokens for general text generation, 1,000 tokens for complex tasks (configurable per agent)
  • No AI cost markup: Users connect their own API keys directly to OpenAI/Anthropic/Google - pay providers directly without UChat fees
  • BYOK (Bring Your Own Key): All LLM costs pass-through to users' own accounts enabling cost transparency and control
  • Primary models: GPT-4, GPT-3.5 Turbo from OpenAI, and Anthropic's Claude for enterprise needs
  • Automatic model selection: Balances cost and performance by automatically selecting the appropriate model for each request Model Selection Details
  • Proprietary optimizations: Custom prompt engineering and retrieval enhancements for high-quality, citation-backed answers
  • Managed infrastructure: All model management handled behind the scenes - no API keys or fine-tuning required from users
  • Anti-hallucination technology: Advanced mechanisms ensure chatbot only answers based on provided content, improving trust and factual accuracy
R A G Capabilities
  • AI Answers (Enterprise Add-On): Generative AI responses grounded in Stonly guides, external websites, and selected PDFs
  • Knowledge-Grounding: Responses anchored to structured content (interactive guides, decision trees, checklists) reducing hallucinations vs generic chatbots
  • Confidence-Based Fallback: Automatic switch to ML-powered search when AI confidence is low preventing unreliable answers
  • Multi-Source Ingestion: PDF uploads, public website crawling, Zendesk help center content indexing
  • Interactive Guide Format: Proprietary content model combining structured workflows with AI-generated answers
  • Limited Data Sources: No Google Drive, Dropbox, Notion, SharePoint, or YouTube transcript extraction
  • Manual Content Updates: Updates through Stonly's visual editor—no automatic syncing from external sources
  • 71% Self-Serve Success Rate: Documented effectiveness of AI Answers in reducing support escalations
  • Hallucination Controls: Strong grounding in structured content vs open-ended conversational AI
  • OpenAI Assistant API integration: Document upload via OpenAI's embedding system (not native RAG infrastructure) - relies on OpenAI's vector search capabilities
  • Document support: PDF, DOCX, TXT, CSV, HTML up to 200MB per file uploaded to OpenAI's knowledge base
  • LIMITATION: No native website crawling: Content must be extracted and uploaded manually - no automatic URL ingestion or sitemap processing
  • LIMITATION: No YouTube transcript ingestion: Video content requires manual transcription and text upload
  • LIMITATION: No cloud storage integrations: No direct Google Drive, Dropbox, or Notion integrations for knowledge sources - possible via Zapier/Make middleware with manual workflow
  • LIMITATION: No auto-sync: All knowledge updates require manual file re-upload - no scheduled refresh or continuous ingestion
  • LIMITATION: No RAG parameter controls: Cannot configure chunking strategy, embedding models, similarity thresholds, or retrieval settings - controlled by OpenAI API
  • Multi-agent orchestration: Role-based task routing with conversation context handoff between specialized agents for complex workflows
  • Conversation summarization: Automatic summarization after 10-100 messages to maintain context within token limits
  • Core architecture: GPT-4 combined with Retrieval-Augmented Generation (RAG) technology, outperforming OpenAI in RAG benchmarks RAG Performance
  • Anti-hallucination technology: Advanced mechanisms reduce hallucinations and ensure responses are grounded in provided content Benchmark Details
  • Automatic citations: Each response includes clickable citations pointing to original source documents for transparency and verification
  • Optimized pipeline: Efficient vector search, smart chunking, and caching for sub-second reply times
  • Scalability: Maintains speed and accuracy for massive knowledge bases with tens of millions of words
  • Context-aware conversations: Multi-turn conversations with persistent history and comprehensive conversation management
  • Source verification: Always cites sources so users can verify facts on the spot
Use Cases
  • Customer Support Ticket Deflection: 70-76% ticket reduction through interactive self-service guides and AI Answers
  • Help Desk Integration: Deep Zendesk, Salesforce Service Cloud, Freshdesk, ServiceNow integration for unified support workflows
  • Interactive Onboarding: Step-by-step guides, decision trees, and checklists for product onboarding and user education
  • Knowledge Base Enhancement: Augment traditional help centers with interactive guides and AI-powered search
  • Agent Assistance: Provide support agents with guided workflows and AI answers during live interactions
  • Multi-Language Support: Auto-translation on Enterprise plan for global support teams and multilingual customers
  • Complex Troubleshooting: Decision tree logic guides users through multi-step troubleshooting processes
  • Compliance & Training: Structured guides ensuring consistent information delivery for regulated industries
  • Agency/reseller white-labeling: Partner plan ($199/month) with full white-labeling, custom domain, branded login/signup pages, 100% profit retention for multi-client management
  • Omnichannel customer engagement: 15+ messaging platforms (WhatsApp, Facebook, Instagram, Telegram, Line, Viber, WeChat, VK, Google Business Messenger) with unified inbox
  • E-commerce automation: WhatsApp Product Catalogue, native checkout within conversations, abandoned cart recovery, Shopify/WooCommerce/Stripe integration for order management
  • Voice/IVR systems: Multi-level IVR menus, call routing, SMS fallback, voicemail handling, automated payment collection during calls (unique capability vs chatbot competitors)
  • Lead generation: Conversational marketing bots with form-based data collection, CRM sync (Salesforce, HubSpot, Pipedrive), qualification workflows
  • Multi-step workflow automation: Visual flow builder with 160+ templates, JavaScript function nodes, HTTP requests (GET/POST/PUT/DELETE/PATCH), 6 variable types, mathematical formulas
  • NOT ideal for: Advanced RAG use cases (no native vector database or embedding controls), enterprise compliance needs (no SOC 2/HIPAA/ISO 27001), complex RBAC requirements (only 3 roles), organizations requiring SSO/SAML integration
  • Customer support automation: AI assistants handling common queries, reducing support ticket volume, providing 24/7 instant responses with source citations
  • Internal knowledge management: Employee self-service for HR policies, technical documentation, onboarding materials, company procedures across 1,400+ file formats
  • Sales enablement: Product information chatbots, lead qualification, customer education with white-labeled widgets on websites and apps
  • Documentation assistance: Technical docs, help centers, FAQs with automatic website crawling and sitemap indexing
  • Educational platforms: Course materials, research assistance, student support with multimedia content (YouTube transcriptions, podcasts)
  • Healthcare information: Patient education, medical knowledge bases (SOC 2 Type II compliant for sensitive data)
  • Financial services: Product guides, compliance documentation, customer education with GDPR compliance
  • E-commerce: Product recommendations, order assistance, customer inquiries with API integration to 5,000+ apps via Zapier
  • SaaS onboarding: User guides, feature explanations, troubleshooting with multi-agent support for different teams
Security & Compliance
  • SOC 2 Type 2: Service Organization Control certification for security, availability, and confidentiality
  • GDPR Compliant: European data protection regulation compliance with data processing agreements
  • HIPAA Compliant: Healthcare data protection requirements for medical organizations and patient information
  • ISO 27001: International information security management system standard
  • PCI Compliant: Payment Card Industry Data Security Standard for handling payment information
  • CSA Star Level 1: Cloud Security Alliance STAR self-assessment certification
  • Trust Center: Public trust.stonly.com with security documentation, subprocessor lists, and controls information
  • SAML 2.0 SSO (Enterprise): Single sign-on integration with enterprise identity providers
  • IP Allowlisting (Enterprise): Restrict access to specific IP ranges for enhanced security
  • Advanced RBAC (Enterprise): Role-based access control with granular permissions and activity tracking
  • Two-Factor Authentication: SMS, email, hardware tokens, TOTP, U2F for account security
  • International Data Transfers: Standard Contractual Clauses for EU compliance and data protection
  • Data Residency: Options not publicly documented—may limit deployment in certain jurisdictions
  • GDPR compliance: Technical and organizational measures with Data Processing Agreement (DPA) available for EU data protection
  • Personal data encryption: Encryption at rest and in transit for customer information security
  • 3-month data retention: User data retained for 3 months, deletion within 3 days on customer request
  • IP whitelisting: Available as paid add-on for Partner plan subscribers for network security controls
  • LIMITATION: No SOC 2 Type II certification: Lacks formal SOC 2 audit demonstrating enterprise security controls
  • LIMITATION: No HIPAA compliance: Not suitable for healthcare applications handling protected health information (PHI)
  • LIMITATION: No ISO 27001 certification: Missing international information security management standard certification
  • LIMITATION: Data center locations not documented: Specific geographic data residency details not publicly available
  • LIMITATION: No SSO/SAML support: Cannot integrate with enterprise identity providers (Okta, Azure AD) for centralized authentication
  • Limited RBAC: Only 3 roles (Owner, Admin, Member) insufficient for complex enterprise permission structures and departmental segregation
  • Encryption: SSL/TLS for data in transit, 256-bit AES encryption for data at rest
  • SOC 2 Type II certification: Industry-leading security standards with regular third-party audits Security Certifications
  • GDPR compliance: Full compliance with European data protection regulations, ensuring data privacy and user rights
  • Access controls: Role-based access control (RBAC), two-factor authentication (2FA), SSO integration for enterprise security
  • Data isolation: Customer data stays isolated and private - platform never trains on user data
  • Domain allowlisting: Ensures chatbot appears only on approved sites for security and brand protection
  • Secure deployments: ChatGPT Plugin support for private use cases with controlled access
Pricing & Plans
  • Basic (Free): 5 guides, 400 views/month, 1 seat, single language, Stonly branding
  • Small Business ($249/mo or $199/mo annual): Unlimited guides, 4,000 views/month, 5 seats, 3 knowledge bases, CSS customization, Zapier, NPS surveys
  • Enterprise (Custom, ~$39K/year avg): Custom views, unlimited seats, white-label, SAML SSO, auto-translation, CSAT/CES surveys, Mobile SDKs
  • AI Answers (Enterprise Add-On): Available only as paid add-on to Enterprise plan—not included in Small Business tier
  • Overage Pricing: +15K views = $200/month, +30K views = $400/month (escalates quickly)
  • Automatic Tier Upgrades: Exceeding limits for 2 consecutive months triggers automatic upgrade and billing adjustment
  • Enterprise-Gated Features: AI Answers, Mobile SDKs, SAML SSO, white-labeling all require Enterprise plan
  • Average Enterprise Contract: ~$39,000 annually according to Vendr procurement data
  • Free plan: 1 bot, 200 users, 1 member, basic features, 1 channel for development and testing
  • Business ($10/mo): 1 bot, 1,000 users, 5 members, omnichannel (8 channels), AI Hub with multi-model support, all pro features
  • Partner ($199/mo): 5 bots, 10,000 users, 5 members, full white-labeling with custom domain, custom pricing capability, 100% profit retention for resellers
  • Add-ons Business/Partner: Extra bot $10/$5, extra member $10/$5, extra 1K users $5/$5, extra 10K users $30, IP whitelisting (Partner only, paid addon)
  • Auto-scaling: Plans automatically upgrade when usage limits exceeded to prevent service interruption
  • No AI cost markup: Users pay OpenAI/Anthropic/Google directly via their own API keys - no UChat margin on LLM costs
  • No channel fees markup: WhatsApp, SMS, voice costs paid directly to providers (Twilio, Meta, carriers) without UChat markup
  • Value proposition: $10/month for 12+ channels vs ManyChat $15/month for 4 channels, Chatfuel $49.49/month WhatsApp only - 40-90% cheaper with broader channel support
  • 14-day free trial: No credit card required, access to all features for evaluation before purchase commitment
  • Standard Plan: $99/month or $89/month annual - 10 custom chatbots, 5,000 items per chatbot, 60 million words per bot, basic helpdesk support, standard security View Pricing
  • Premium Plan: $499/month or $449/month annual - 100 custom chatbots, 20,000 items per chatbot, 300 million words per bot, advanced support, enhanced security, additional customization
  • Enterprise Plan: Custom pricing - Comprehensive AI solutions, highest security and compliance, dedicated account managers, custom SSO, token authentication, priority support with faster SLAs Enterprise Solutions
  • 7-Day Free Trial: Full access to Standard features without charges - available to all users
  • Annual billing discount: Save 10% by paying upfront annually ($89/mo Standard, $449/mo Premium)
  • Flat monthly rates: No per-query charges, no hidden costs for API access or white-labeling (included in all plans)
  • Managed infrastructure: Auto-scaling cloud infrastructure included - no additional hosting or scaling fees
Support & Documentation
  • 4.8/5 G2 Rating: 132 reviews with consistently high satisfaction scores
  • Ease of Use Praised: "Ease of use" mentioned 32 times in G2 reviews indicating intuitive platform
  • Help Center Documentation: Comprehensive guides and tutorials for platform features
  • Email and Chat Support: Standard support channels for all paid plans
  • Dedicated Support (Enterprise): Priority support with dedicated account team and faster response times
  • Pre-Built Templates: Common support scenario templates accelerating guide creation
  • Quick Onboarding: Users report creating guides in under 30 minutes with small learning curve
  • REST API Documentation: API reference for user provisioning, content management, and widget control
  • Mobile SDKs (Enterprise): iOS, Android, React Native, Flutter for native app integration
  • Limited Developer Resources: No Python/Node.js SDKs, GraphQL, OpenAPI specs, or API Explorer/sandbox
  • Email support: ticket@uchat.com.au with typically 1-day response time across all paid plans
  • Facebook community: 75,000+ members (claimed) with highly active user engagement for peer support and best practice sharing
  • Confluence knowledge base: docs.uchat.com.au with comprehensive setup guides, feature documentation, and troubleshooting articles
  • 700+ YouTube tutorial videos: Extensive video library covering platform features, integration setup, and workflow creation
  • Partner-exclusive Discord channel: Private Discord server for Partner plan subscribers with direct access to UChat team and advanced users
  • UChat Academy: 4-module structured training program with certifications (Certified Chatbot Builder, Mini App Builder Certification)
  • Specialized courses: Dialogflow integration, WooCommerce automation, Shopify deployment, WhatsApp commerce strategies
  • 160+ template library: Pre-built conversation flows for e-commerce, customer service, lead generation, appointment scheduling (vs ManyChat's 35 templates)
  • User ratings: 4.9/5 overall rating on Capterra (72 reviews) with 4.8/5 customer service rating demonstrating high satisfaction
  • Documentation hub: Rich docs, tutorials, cookbooks, FAQs, API references for rapid onboarding Developer Docs
  • Email and in-app support: Quick support via email and in-app chat for all users
  • Premium support: Premium and Enterprise plans include dedicated account managers and faster SLAs
  • Code samples: Cookbooks, step-by-step guides, and examples for every skill level API Documentation
  • Open-source resources: Python SDK (customgpt-client), Postman collections, GitHub integrations Open-Source SDK
  • Active community: User community plus 5,000+ app integrations through Zapier ecosystem
  • Regular updates: Platform stays current with ongoing GPT and retrieval improvements automatically
Limitations & Considerations
  • NOT a RAG-as-a-Service Platform: Fundamentally a knowledge base tool with embedded AI—not a flexible RAG backend
  • AI Answers Enterprise-Gated: Core AI capabilities require expensive Enterprise plan (~$39K/year)—not available on $249/month Small Business tier
  • Undisclosed AI Model: No transparency on LLM provider—users cannot select or customize models
  • Limited Data Source Flexibility: PDF, public web, Zendesk only—missing Google Drive, Dropbox, Notion, SharePoint, YouTube
  • No Automatic Content Syncing: Manual updates through visual editor—no real-time integration with external knowledge sources
  • Missing Consumer Messaging: No Slack, WhatsApp, Telegram, Microsoft Teams native integrations (confirmed by user reviews)
  • No Omnichannel Messaging: Primarily website embedding and help desk integration—limited multi-channel support
  • Cannot Edit on Mobile: Guide creation and editing restricted to desktop—mobile limitation for on-the-go teams
  • Angular Compatibility Issues: Reported "random" behavior with Angular framework dynamic code
  • No Real-Time Analytics: Flow reports update every 15 minutes—not true real-time monitoring
  • Limited Developer API: No Python/Node.js SDKs, GraphQL, Swagger specs, or API sandbox for testing
  • Overage Pricing Escalation: View limits can trigger expensive automatic upgrades after 2 consecutive months
  • Not Ideal For: Developers seeking pure RAG API, multi-tenant SaaS RAG backends, use cases needing model selection/fine-tuning, or flexible data source integration
  • Basic analytics: Metrics described as "pretty basic" vs ManyChat's pixel tracking - no open rate/click rate tracking for individual messages, no unrecognized input analytics
  • OpenAI dependency for RAG: Knowledge retrieval relies on OpenAI Assistant API (not native RAG) - accuracy limited by OpenAI's embedding system and retrieval quality
  • No native knowledge connectors: Must manually upload documents - no Google Drive, Notion, Confluence, Zendesk integrations for automatic knowledge sync
  • Limited compliance certifications: No SOC 2 Type II, HIPAA, ISO 27001 restricting adoption in regulated industries (healthcare, finance, government)
  • Basic RBAC: Only 3 roles (Owner, Admin, Member) insufficient for enterprise departmental segregation and granular permission controls
  • No SSO/SAML: Cannot integrate with enterprise identity providers (Okta, Azure AD, OneLogin) for centralized authentication and user provisioning
  • No official SDKs: No programming language SDKs (Python, JavaScript, Node.js) - requires direct HTTP calls to REST API for programmatic integrations
  • Data center transparency: Specific geographic data residency locations not documented publicly - may concern organizations with strict data sovereignty requirements
  • Manual model selection: No automatic LLM routing based on query complexity - users must configure model per agent manually
  • Managed service approach: Less control over underlying RAG pipeline configuration compared to build-your-own solutions like LangChain
  • Vendor lock-in: Proprietary platform - migration to alternative RAG solutions requires rebuilding knowledge bases
  • Model selection: Limited to OpenAI (GPT-4, GPT-3.5) and Anthropic (Claude) - no support for other LLM providers (Cohere, AI21, open-source models)
  • Pricing at scale: Flat-rate pricing may become expensive for very high-volume use cases (millions of queries/month) compared to pay-per-use models
  • Customization limits: While highly configurable, some advanced RAG techniques (custom reranking, hybrid search strategies) may not be exposed
  • Language support: Supports 90+ languages but performance may vary for less common languages or specialized domains
  • Real-time data: Knowledge bases require re-indexing for updates - not ideal for real-time data requirements (stock prices, live inventory)
  • Enterprise features: Some advanced features (custom SSO, token authentication) only available on Enterprise plan with custom pricing
Core Agent Features
  • Conversational AI Bot: Delivers confident answers backed by verified structured knowledge unlike generic LLMs that can hallucinate or invent answers
  • Knowledge-grounded responses: Provides answers backed by verified structured knowledge from guides you create preventing fabricated information
  • AI Agent Assist: Automatically summarizes tickets, suggests right path to resolution, and generates responses for support agents
  • Three core automation functions: Automatically analyzes and summarizes support ticket content, recommends most relevant Stonly guide/knowledge path to resolve issues, drafts complete responses for agents to review/edit/send
  • Process automation: Define processes to be followed and link them to different back-office tools to resolve customer requests before they reach support
  • Personalized knowledge: AI-powered solutions and process automation allow creation of guides, walkthroughs, checklists, knowledge bases adapting to each customer's needs
  • 71% self-serve success rate: With AI Answers feature documented in company data
  • Hallucination reduction: Knowledge-grounding approach vs generic chatbots reduces off-topic responses
  • AI-driven workflows: Deploy AI-driven workflows with visual drag-and-drop builder to automate sales, support, and engagement across 15+ social channels
  • Multi-channel deployment: WhatsApp, Instagram, Messenger and 12+ other platforms with unified management
  • Smart AI agents: Build and deploy smart AI agents with visual flows for no-code automation
  • Omnichannel messaging: Manage messaging across all channels from single platform
  • 5,000+ app integrations: Connect with thousands of apps through native integrations and middleware (Zapier, Pabbly Connect, Make)
  • No coding needed: Visual interface allows both developers and business owners to enhance chatbot capabilities without programming
  • Core skill sets: Scheduling, data collection, and other configurable agent capabilities
  • AI Actions integration: Integrate AI agents into workflows through Flow Builder by selecting "AI Actions" and choosing primary AI agent
  • Secondary agent enrichment: Add secondary agents (Customer Support, CRM Manager) to enrich primary agent with additional functionalities
  • Multi-agent connectivity: Connect multiple agents using "Plus Additional AI Agents" for complex workflows
  • Dynamic routing: Ensures relevant responses based on user needs with context-aware conversation management
  • Live agent handoff: Instant transfer of complex queries to live agents when automation reaches limits
  • Custom AI Agents: Build autonomous agents powered by GPT-4 and Claude that can perform tasks independently and make real-time decisions based on business knowledge
  • Decision-Support Capabilities: AI agents analyze proprietary data to provide insights, recommendations, and actionable responses specific to your business domain
  • Multi-Agent Systems: Deploy multiple specialized AI agents that can collaborate and optimize workflows in areas like customer support, sales, and internal knowledge management
  • Memory & Context Management: Agents maintain conversation history and persistent context for coherent multi-turn interactions View Agent Documentation
  • Tool Integration: Agents can trigger actions, integrate with external APIs via webhooks, and connect to 5,000+ apps through Zapier for automated workflows
  • Hyper-Accurate Responses: Leverages advanced RAG technology and retrieval mechanisms to deliver context-aware, citation-backed responses grounded in your knowledge base
  • Continuous Learning: Agents improve over time through automatic re-indexing of knowledge sources and integration of new data without manual retraining
Additional Considerations
  • Limited UI customization: Limited ability to customize user interface and workflows to match specific brand requirements is primary user concern
  • Basic collaboration tools: Without real-time editing or advanced team management features can hinder team productivity when multiple people need to work together
  • No offline access: Guides unavailable without internet connectivity reducing usability in areas with unreliable internet
  • Performance degradation: Can degrade with very large or complex guides causing slower responsiveness indicating scalability concerns
  • Restricted language options: Limit efficient creation of multilingual content which may be barrier for global organizations
  • Mixed media support missing: Users find missing features wishing for mixed media support and enhanced reporting tools
  • Step ordering difficulties: Users report limitations in feature usability and difficulties with step ordering though support offers helpful workarounds
  • Requires coding knowledge: Unlike most competitors, doesn't advertise as no-code platform - need coding knowledge to track events, target users, stream data, and style content
  • Image workflow limitations: Inability to use images in base offering limits utility in some workflows with some advanced features requiring extra costs
  • View-based pricing: Charges additional fees based on guide views - customers exceeding 4,000 guide views/month pay extra $250-500 monthly depending on volume
  • Integration reliability: Users find lack of integrations limits ability to fully connect Stonly with other tools - Stonly/Zendesk integration isn't as reliable as desired (stops working every few weeks)
  • Platform still young: Room for improvement including server resource limits that some users encounter
  • Asset limitations: Times when limitations on assets were forced by the group affecting flexibility
  • Channel integration structure: Users desire integrated omnichannel structure instead of separate channels - would reduce building time and allow interaction from single inbox regardless of channel
  • Current multi-channel management: Need to login to each individual channel rather than unified interface for all customer interactions
  • Control and management tradeoffs: Less control over system performance, updates, and configurations compared to self-hosted solutions
  • Internet connectivity dependency: Heavily relies on internet connectivity - may experience unpredictable quality of service (QoS) especially for voice and video
  • BYOC integration challenges: Bring-your-own-carrier (BYOC) approach may encounter integration or configuration challenges when connecting existing telephony services
  • Multi-vendor troubleshooting: Troubleshooting across multiple vendors can complicate support and increase time to resolution
  • Integration compatibility: Not all solutions seamlessly integrate particularly during collaborative sessions like virtual meetings
  • Security alignment: Need to align provider practices with internal security policies for voice and video application vulnerabilities
  • Slashes engineering overhead with an all-in-one RAG platform—no in-house ML team required.
  • Gets you to value quickly: launch a functional AI assistant in minutes.
  • Stays current with ongoing GPT and retrieval improvements, so you’re always on the latest tech.
  • Balances top-tier accuracy with ease of use, perfect for customer-facing or internal knowledge projects.
Core Chatbot Features
  • Interactive step-by-step guides: Visual flow builder for creating structured content paths
  • Decision trees and branching logic: Guide users through complex troubleshooting with intelligent path selection
  • Checklists and task management: Help users complete multi-step processes with progress tracking
  • Contact forms and lead capture: Integrated forms for collecting customer information during interactions
  • Content versioning: Side-by-side comparison and instant restore on Business and Enterprise plans for content management
  • Multi-language support: Auto-translation on Enterprise plan for global deployments
  • Knowledge bases: 3 on Small Business plan, unlimited on Enterprise for organizing content
  • Guide views tracking: 400 (Free), 4,000 (Small Business), custom (Enterprise) for monitoring usage
  • NPS surveys: Available on all plans for measuring customer satisfaction
  • CSAT and CES surveys: Enterprise only for comprehensive satisfaction and effort measurement
  • Visual flow builder: Drag-and-drop interface with no coding required
  • Multi-agent orchestration: Role-based task routing with conversation context handoff between agents
  • Temperature settings: Configurable per agent
  • Token limits: 500 for general text, 1,000 for complex tasks (configurable)
  • Auto-summarization: Conversation summarization after 10-100 messages
  • Constraints & guardrails: Define rules and limitations per agent (e.g., "Never promise discounts")
  • Skills section: Specify agent capabilities and personality
  • 20,000 character limit on instruction fields for detailed persona definitions
  • Conversation history: Full logging with user profiles, custom fields, tags, and notes
  • Reduces hallucinations by grounding replies in your data and adding source citations for transparency. Benchmark Details
  • Handles multi-turn, context-aware chats with persistent history and solid conversation management.
  • Speaks 90+ languages, making global rollouts straightforward.
  • Includes extras like lead capture (email collection) and smooth handoff to a human when needed.
Customization & Flexibility ( Behavior & Knowledge)
  • CSS and HTML customization: Change layout and look of knowledge base with custom code capabilities
  • Intuitive customization tools: Easy-to-use tools that don't require code for basic customization
  • Layout customization: Decide how content is structured and presented with flexible options
  • Design controls: Manage visual components like colors, logo, or cover image for brand alignment
  • Personalized content: Use customer data to show personalized content from knowledge base for targeted experiences
  • Data-driven personalization: Customers see what they need right away when first accessing knowledge base
  • Analytics insights: Guide usage analytics provide insight into customer behavior for continuous improvement
  • Highly flexible platform: Users appreciate ability to use Stonly for knowledge bases and guided tours with target properties based on specific user needs
  • Rich media support: Add images, GIFs, videos, and annotations to bring knowledge base content to life
  • Third-party scripts: Install scripts from other tools like Google Analytics for extended functionality
  • Visual flow builder: Drag-and-drop interface for designing conversational workflows without coding
  • Multi-agent orchestration: Configure multiple AI agents with role-based task routing and context handoff between agents
  • Temperature configuration: Configurable per agent to control response creativity vs factual accuracy
  • Token limits: Adjustable limits - 500 for general text, 1,000 for complex tasks per agent
  • Auto-summarization: Automatic conversation summarization after configurable message threshold (10-100 messages)
  • Constraints and guardrails: Define rules and limitations per agent (e.g., "Never promise discounts beyond 10%")
  • Skills configuration: Specify agent capabilities and personality with 20,000 character limit on instruction fields for detailed persona definitions
  • Conversation history: Full logging with user profiles, custom fields, tags, and notes for context retention
  • Webhook customization: Up to 5 inbound webhooks per bot with full JSON payload logging and partner webhooks for event-driven automation
  • HTTP request flexibility: Support all HTTP methods (GET, POST, PUT, DELETE, PATCH, HEAD, OPTIONS) with JSON/form/multipart/raw body formats
  • White-labeling: Full branding removal on Partner plan with custom domain, branded login/signup pages, custom flow builder themes
  • Lets you add, remove, or tweak content on the fly—automatic re-indexing keeps everything current.
  • Shapes agent behavior through system prompts and sample Q&A, ensuring a consistent voice and focus. Learn How to Update Sources
  • Supports multiple agents per account, so different teams can have their own bots.
  • Balances hands-on control with smart defaults—no deep ML expertise required to get tailored behavior.
Mini- App Ecosystem
N/A
  • 119 third-party apps available in Mini-App Store
  • Two development approaches: JSON-based (v1) with explicit auth/API definitions, flow-based (v2) with visual drag-and-drop
  • Private app stores for Partners
  • Third-party developer community contributing extensions
N/A
Human Handoff & Live Chat
N/A
  • Native UChat mobile apps: iOS ("UChat Live Chat"), Android ("UChat")
  • Third-party integrations: Intercom, Freshchat, Front, JivoChat, Drift
  • Slack agent routing
  • 30-minute human support window resets with each agent message
  • Automatic return to bot automation when agents close conversations
  • "Talk to human/Pause automation" action for seamless handoff
N/A
E-commerce & Payments
N/A
  • WhatsApp Product Catalogue: Native checkout within WhatsApp conversations
  • Voice payment processing: Take payments during IVR calls (unique capability)
  • Shopping cart functionality: Native product catalogs, coupon codes, delivery configuration
  • Abandoned cart recovery
  • Payment integrations: Shopify, WooCommerce, Stripe, PayPal, Razorpay, Billplz
  • Order management within conversation flows
N/A
Voice & I V R Capabilities
N/A
  • Multi-level IVR menus
  • Call routing
  • SMS fallback
  • Voicemail handling
  • Automated payment collection during calls (unique for chatbot platforms)
  • SMS support via Twilio, SignalWire, MessageMedia
N/A

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Final Thoughts

Final Verdict: Stonly vs UChat

After analyzing features, pricing, performance, and user feedback, both Stonly and UChat are capable platforms that serve different market segments and use cases effectively.

When to Choose Stonly

  • You value exceptional ease of use - 4.8/5 g2 rating with intuitive visual editor praised in 32 reviews
  • Deep help desk integrations - bidirectional Zendesk, Salesforce, Freshdesk, ServiceNow connections
  • Strong compliance - SOC 2 Type 2, GDPR, HIPAA, ISO 27001, PCI, CSA Star Level 1

Best For: Exceptional ease of use - 4.8/5 G2 rating with intuitive visual editor praised in 32 reviews

When to Choose UChat

  • You value exceptional value - $10/month for 12+ channels vs manychat's $15/month for 4 channels
  • Industry-leading white-label capabilities at $199/month with 100% profit retention for agencies
  • QR code channel switching enables seamless web-to-WhatsApp handoff with conversation context

Best For: Exceptional value - $10/month for 12+ channels vs ManyChat's $15/month for 4 channels

Migration & Switching Considerations

Switching between Stonly and UChat requires careful planning. Consider data export capabilities, API compatibility, and integration complexity. Both platforms offer migration support, but expect 2-4 weeks for complete transition including testing and team training.

Pricing Comparison Summary

Stonly starts at $249/month, while UChat begins at $10/month. Total cost of ownership should factor in implementation time, training requirements, API usage fees, and ongoing support. Enterprise deployments typically see annual costs ranging from $10,000 to $500,000+ depending on scale and requirements.

Our Recommendation Process

  1. Start with a free trial - Both platforms offer trial periods to test with your actual data
  2. Define success metrics - Response accuracy, latency, user satisfaction, cost per query
  3. Test with real use cases - Don't rely on generic demos; use your production data
  4. Evaluate total cost - Factor in implementation time, training, and ongoing maintenance
  5. Check vendor stability - Review roadmap transparency, update frequency, and support quality

For most organizations, the decision between Stonly and UChat comes down to specific requirements rather than overall superiority. Evaluate both platforms with your actual data during trial periods, focusing on accuracy, latency, ease of integration, and total cost of ownership.

📚 Next Steps

Ready to make your decision? We recommend starting with a hands-on evaluation of both platforms using your specific use case and data.

  • Review: Check the detailed feature comparison table above
  • Test: Sign up for free trials and test with real queries
  • Calculate: Estimate your monthly costs based on expected usage
  • Decide: Choose the platform that best aligns with your requirements

Last updated: December 4, 2025 | This comparison is regularly reviewed and updated to reflect the latest platform capabilities, pricing, and user feedback.

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Priyansh Khodiyar's avatar

Priyansh Khodiyar

DevRel at CustomGPT.ai. Passionate about AI and its applications. Here to help you navigate the world of AI tools and make informed decisions for your business.

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