In this comprehensive guide, we compare Stonly and Zendesk AI Agents across various parameters including features, pricing, performance, and customer support to help you make the best decision for your business needs.
Overview
When choosing between Stonly and Zendesk AI Agents, understanding their unique strengths and architectural differences is crucial for making an informed decision. Both platforms serve the RAG (Retrieval-Augmented Generation) space but cater to different use cases and organizational needs.
Quick Decision Guide
Choose Stonly if: you value exceptional ease of use - 4.8/5 g2 rating with intuitive visual editor praised in 32 reviews
Choose Zendesk AI Agents if: you value enterprise-grade compliance: soc2, iso 27001, pci dss, fedramp, hipaa with baa
About Stonly
Stonly is interactive knowledge base platform with enterprise ai-powered answers. Stonly is a customer support knowledge management platform with embedded AI capabilities focused on interactive step-by-step guides and help desk agent assistance. Its AI Answers feature (Enterprise-only add-on) achieves 71% self-serve success rates, but it's fundamentally a knowledge base platform with AI features—not a pure RAG-as-a-Service solution. Founded in 2017, headquartered in San Francisco, CA, the platform has established itself as a reliable solution in the RAG space.
Overall Rating
96/100
Starting Price
$249/mo
About Zendesk AI Agents
Zendesk AI Agents is enterprise cx platform with autonomous ai ticket resolution. Zendesk AI Agents is a purpose-built enterprise customer service AI platform trained on 19 billion historical tickets. It delivers autonomous ticket resolution with deep CX analytics, omnichannel support, and comprehensive compliance certifications (SOC2, HIPAA, FedRAMP), but uses outcome-based pricing ($1.50-$2.00 per resolution) rather than predictable flat rates. Founded in 2007, headquartered in San Francisco, CA, the platform has established itself as a reliable solution in the RAG space.
Overall Rating
84/100
Starting Price
$55/mo
Key Differences at a Glance
In terms of user ratings, Stonly in overall satisfaction. From a cost perspective, Zendesk AI Agents offers more competitive entry pricing. The platforms also differ in their primary focus: Knowledge Management versus Customer Service AI. These differences make each platform better suited for specific use cases and organizational requirements.
⚠️ What This Comparison Covers
We'll analyze features, pricing, performance benchmarks, security compliance, integration capabilities, and real-world use cases to help you determine which platform best fits your organization's needs. All data is independently verified from official documentation and third-party review platforms.
Detailed Feature Comparison
Stonly
Zendesk AI Agents
CustomGPTRECOMMENDED
Data Ingestion & Knowledge Sources
PDF uploads confirmed
Public website crawling: Pages not requiring authentication
Zendesk help center content indexing
Proprietary interactive guide format as primary content model
Note: No Google Drive, Dropbox, Notion, or SharePoint integrations for data ingestion
Note: No YouTube transcript extraction (videos can be embedded but not processed)
Note: No direct Word document (.docx) or HTML file imports confirmed
Note: No automatic content syncing from external sources - updates are manual through Stonly's visual editor
Content limits by tier: Basic (5 guides, 400 views/mo), Small Business (unlimited guides, 4K views/mo), Enterprise (custom)
Content versioning: Side-by-side comparison and instant restore on Business and Enterprise plans
CX-focused ingestion - prioritizes structured help center content over raw documents
Zendesk Help Center: Primary native integration with automatic indexing
Third-party help centers: Salesforce Knowledge, Freshdesk
CSV files: Requires title and content columns, supports HTML/Markdown
Web crawler: Maximum 15 sub-pages depth, configurable glob patterns
Note: No native PDF, Word (.docx), or plain text uploads - content must be formatted into CSV or published to help centers
Note: No Google Drive, Dropbox, or Notion integrations - requires third-party tools or CSV export
Note: No YouTube transcript ingestion
Retraining schedule: Daily, Weekly, Monthly, or one-time import with manual reimport option
80+ languages with automatic translation from English knowledge content
Note: Warning from Zendesk: "Having lots of sources can in some cases lead to reduced accuracy and increased latency"
Lets you ingest more than 1,400 file formats—PDF, DOCX, TXT, Markdown, HTML, and many more—via simple drag-and-drop or API.
Crawls entire sites through sitemaps and URLs, automatically indexing public help-desk articles, FAQs, and docs.
Turns multimedia into text on the fly: YouTube videos, podcasts, and other media are auto-transcribed with built-in OCR and speech-to-text.
View Transcription Guide
Connects to Google Drive, SharePoint, Notion, Confluence, HubSpot, and more through API connectors or Zapier.
See Zapier Connectors
Supports both manual uploads and auto-sync retraining, so your knowledge base always stays up to date.
L L M Model Options
Note: Undisclosed proprietary LLM - Stonly does not disclose the specific model powering AI Answers
Note: No model selection - users cannot choose between GPT-3.5, GPT-4, Claude, or other models
Note: No temperature controls, fine-tuning, or model routing
AI Profiles: Up to 20 per team for tone and behavior customization
Custom Instructions: Up to 100 per team defining boundaries and style
Guided AI Answers: Define specific questions that trigger predetermined answers, bypassing AI generation for sensitive scenarios
Automatic fallback: When AI confidence is low, system falls back to ML-powered search rather than forcing an answer
Knowledge-grounded approach: AI responses anchored in Stonly guides, external websites, and selected PDFs to reduce hallucinations
Slack integration (built by Zendesk): Bidirectional ticket management, ticket creation from message actions, Answer Bot auto-suggesting KB articles, Side Conversations for cross-team collaboration, multi-workspace support for Enterprise Grid
Zapier integration: Premium integration with triggers (new ticket, ticket updated, tag added), actions (create/update tickets and users), 63+ webhook combinations
1,400+ marketplace apps: 85% of customers use at least one technology partner integration
Visual editor: Intuitive no-code interface for creating guides, decision trees, checklists, forms
CSS customization: Available on all paid plans
White-labeling: Enterprise plan only - complete branding removal
Pre-built templates: Common support scenarios covered
Role-based access control: Advanced permissions on Enterprise plan
Learning curve: Described as "small" - users can create guides in under 30 minutes
Note: No formal content approval workflows documented
Note: Cannot edit guides on mobile devices
Note: Angular framework compatibility issues reported - "Stonly onboarding will work randomly" with dynamic code
Chat widget UI customization: Primary color, message color, action color (hexadecimal), border radius (0-20px), position (bottom-left/right with offset)
Logo upload: 100kb limit
Custom title and sound notifications
Enterprise branding removal: Zendesk branding can be completely removed on Enterprise accounts
Tone presets: Professional (default), Informal, Enthusiastic, Custom
Answer length control: Very Short → Very Long (120-150 words)
Pronoun formality: Configurable per language
Guardrails via Instructions Feature (Advanced): Create rules for AI behavior, enforce style guide terminology, avoid specific phrases, enforce formatting
Safety guardrails: Ground responses in knowledge base content with option to restrict AI from answering without KB matches
PII masking and automatic redaction
Bot Builder limits: Up to 500 responses and 2,000 steps per bot with visual drag-and-drop editor
Dialogue Builder (Advanced tier): Hybrid flows combining generative AI with scripted responses
Fully white-labels the widget—colors, logos, icons, CSS, everything can match your brand.
White-label Options
Provides a no-code dashboard to set welcome messages, bot names, and visual themes.
Lets you shape the AI’s persona and tone using pre-prompts and system instructions.
Uses domain allowlisting to ensure the chatbot appears only on approved sites.
Core Knowledge Base Features
Interactive step-by-step guides with visual flow builder
Encryption: AES-256 at rest, TLS 1.2+ in transit, FIPS-140 certified solutions
Data residency options: US, European Economic Area, Australia, Japan, UK (Data Center Location purchasable add-on, included in Suite plans)
Data training policy: AI trained on aggregate 19 billion historical tickets but does not access or use individual customer content for training beyond service delivery
PII protection: Automatic masking and redaction capabilities
Protects data in transit with SSL/TLS and at rest with 256-bit AES encryption.
Holds SOC 2 Type II certification and complies with GDPR, so your data stays isolated and private.
Security Certifications
Offers fine-grained access controls—RBAC, two-factor auth, and SSO integration—so only the right people get in.
Note: Advanced automation sometimes requires developer involvement
Role-Based Access Control: Standard roles (Owner, Admin, Agent, Light Agent, End User) plus custom roles on Enterprise with granular permissions
AI-specific roles: Client Admin, Client Editor, Client User with tiered AI agent access
Offers a wizard-style web dashboard so non-devs can upload content, brand the widget, and monitor performance.
Supports drag-and-drop uploads, visual theme editing, and in-browser chatbot testing.
User Experience Review
Uses role-based access so business users and devs can collaborate smoothly.
R A G-as-a- Service Assessment
Note: NOT a RAG-as-a-Service platform - fundamentally a knowledge base tool with embedded AI
Data source flexibility: Limited (PDF, public web, Zendesk only) vs comprehensive RAG platforms
LLM model options: None (undisclosed proprietary model, no user selection)
API-first architecture: Weak (widget-focused, limited SDKs, no server-side SDKs)
Performance benchmarks: Not published
Self-service AI pricing: Not available (Enterprise-gated, ~$39K/year)
Help desk integration depth: Excellent (best-in-class Zendesk, Salesforce, Freshdesk)
Hallucination controls: Strong (grounded in structured content)
Best for: Customer support ticket deflection, not flexible RAG backends
Not ideal for: Developers seeking pure RAG API, multi-tenant SaaS RAG backends, use cases needing model selection/fine-tuning
Platform type: ENTERPRISE CUSTOMER EXPERIENCE PLATFORM WITH RAG (not pure RAG-as-a-Service) - comprehensive CX solution with integrated AI knowledge retrieval
Service Knowledge Graph: Proprietary knowledge management system storing customer data and content from internal systems with automatic content updates without manual reindexing
Content sources: Help Center articles, macros (templates), ticket data, custom objects, structured data (CSVs with title + content columns), public websites
Knowledge limitation: NO direct PDF, DOCX uploads or cloud storage integrations (Google Drive, Dropbox, Notion) - content must be in Zendesk ecosystem or published to help centers first
RAG architecture: Multi-model approach combining OpenAI GPT-4o, Claude 3 Sonnet/Opus, Google Gemini, and proprietary Zendesk LLM with automatic model routing based on query type
Performance benchmarks: 90%+ accuracy for single-turn questions but drops to 14.1% (GPT-4o) and 10.4% (Claude 3 Sonnet) for multi-turn conversations
Scale warning: Zendesk warns "Having lots of sources can in some cases lead to reduced accuracy and increased latency" indicating performance degradation concerns
Competitive performance: Intercom testing shows Zendesk achieves 78% answer rate for multi-source questions vs Fin's 96% - performance gap vs AI-first competitors
Enterprise compliance: Excellent - FedRAMP, HIPAA, SOC 2 Type II, ISO 27001, ISO 27701, PCI DSS Level 1 certifications for regulated industries
RAG-specific features: Ensures AI outputs grounded in customer-defined materials using RAG (Retrieval Augmented Generation) to ensure customers remain in control of how AI responds
Best for: Large enterprises requiring comprehensive customer service automation with strict compliance needs (healthcare, finance, government)
Not suitable for: General RAG API needs, document Q&A use cases, developer-centric knowledge base APIs, organizations needing direct cloud storage integrations
Core Architecture: Serverless RAG infrastructure with automatic embedding generation, vector search optimization, and LLM orchestration fully managed behind API endpoints
API-First Design: Comprehensive REST API with well-documented endpoints for creating agents, managing projects, ingesting data (1,400+ formats), and querying chat
API Documentation
Developer Experience: Open-source Python SDK (customgpt-client), Postman collections, OpenAI API endpoint compatibility, and extensive cookbooks for rapid integration
No-Code Alternative: Wizard-style web dashboard enables non-developers to upload content, brand widgets, and deploy chatbots without touching code
Hybrid Target Market: Serves both developer teams wanting robust APIs AND business users seeking no-code RAG deployment - unique positioning vs pure API platforms (Cohere) or pure no-code tools (Jotform)
RAG Technology Leadership: Industry-leading answer accuracy (median 5/5 benchmarked), 1,400+ file format support with auto-transcription, proprietary anti-hallucination mechanisms, and citation-backed responses
Benchmark Details
Deployment Flexibility: Cloud-hosted SaaS with auto-scaling, API integrations, embedded chat widgets, ChatGPT Plugin support, and hosted MCP Server for Claude/Cursor/ChatGPT
Enterprise Readiness: SOC 2 Type II + GDPR compliance, full white-labeling, domain allowlisting, RBAC with 2FA/SSO, and flat-rate pricing without per-query charges
Use Case Fit: Ideal for organizations needing both rapid no-code deployment AND robust API capabilities, teams handling diverse content types (1,400+ formats, multimedia transcription), and businesses requiring production-ready RAG without building ML infrastructure from scratch
Competitive Positioning: Bridges the gap between developer-first platforms (Cohere, Deepset) requiring heavy coding and no-code chatbot builders (Jotform, Kommunicate) lacking API depth - offers best of both worlds
Competitive Positioning
Unique strength: Interactive guide format for structured support content
vs CustomGPT: Not comparable - different product categories (knowledge base vs RAG-as-a-Service)
vs Zendesk: Lighter-weight alternative focused on self-service guides vs full customer service platform
vs traditional chatbots: Interactive guides provide structured paths vs free-form conversation
Target audience: Support teams using Zendesk/Salesforce, not developers building RAG applications
70-76% ticket reduction documented in case studies
71% self-serve success rate with AI Answers
Enterprise compliance suitable for regulated industries
Market Leader Position: Gartner Leader in 2025 Magic Quadrant for CRM Customer Engagement Center with 100,000+ customers worldwide
19-Billion Ticket Training Advantage: Largest CX-specific AI training dataset acquired via Cleverly (2021) - unmatched domain specialization
Compliance Leadership: Only platform with complete FedRAMP + HIPAA + SOC2 + ISO 27001 + PCI DSS Level 1 certification stack for regulated industries
Omnichannel Dominance: Native integrations for WhatsApp (20 numbers), Facebook Messenger, Instagram, Twitter, WeChat, LINE, SMS, email, voice, live chat with unified agent workspace
1,400+ Marketplace Apps: 85% customer adoption of technology partner integrations (Salesforce, JIRA, Slack, Microsoft 365, AWS, SAP, Shopify)
Recent Acquisitions: HyperArc (GenAI analytics 2024), Local Measure (AI voice 2024-2025) demonstrate continued innovation investment
Rapid Model Deployment: Can test and deploy new models (e.g., OpenAI o3-mini, GPT-5) in under 24 hours for competitive advantage
vs AI-First Competitors: Intercom testing shows Zendesk 78% multi-source answer rate vs Fin's 96% - performance gap but broader platform capabilities
vs General RAG Platforms: Poor comparison - Zendesk is enterprise CX platform, not document Q&A tool like CustomGPT/YourGPT - fundamentally different categories
Pricing Disadvantage: Complex "famously complicated" pricing vs competitors' transparent per-seat or credit-based models - reviewers cite lack of clarity
Knowledge Base Lock-In: Content must be in Zendesk ecosystem (Help Center, CSV) - cannot directly access Google Docs, Notion, Confluence unlike eesel AI criticism
Strategic Positioning: Competes with Salesforce Service Cloud, Freshdesk, Intercom, Genesys for enterprise CX - NOT comparable to CustomGPT, YourGPT, or developer-focused RAG APIs
Best Fit Use Case: Large enterprises requiring comprehensive customer service automation with strict compliance needs (healthcare, finance, government); poor fit for general RAG, document Q&A, or developer-centric knowledge base APIs
Market position: Leading all-in-one RAG platform balancing enterprise-grade accuracy with developer-friendly APIs and no-code usability for rapid deployment
Target customers: Mid-market to enterprise organizations needing production-ready AI assistants, development teams wanting robust APIs without building RAG infrastructure, and businesses requiring 1,400+ file format support with auto-transcription (YouTube, podcasts)
Key competitors: OpenAI Assistants API, Botsonic, Chatbase.co, Azure AI, and custom RAG implementations using LangChain
Competitive advantages: Industry-leading answer accuracy (median 5/5 benchmarked), 1,400+ file format support with auto-transcription, SOC 2 Type II + GDPR compliance, full white-labeling included, OpenAI API endpoint compatibility, hosted MCP Server support (Claude, Cursor, ChatGPT), generous data limits (60M words Standard, 300M Premium), and flat monthly pricing without per-query charges
Pricing advantage: Transparent flat-rate pricing at $99/month (Standard) and $449/month (Premium) with generous included limits; no hidden costs for API access, branding removal, or basic features; best value for teams needing both no-code dashboard and developer APIs in one platform
Use case fit: Ideal for businesses needing both rapid no-code deployment and robust API capabilities, organizations handling diverse content types (1,400+ formats, multimedia transcription), teams requiring white-label chatbots with source citations for customer-facing or internal knowledge projects, and companies wanting all-in-one RAG without managing ML infrastructure
A I Models
Undisclosed Proprietary LLM: Stonly does not publicly disclose the specific model powering AI Answers feature
No Model Selection: Users cannot choose between GPT-3.5, GPT-4, Claude, Gemini, or other LLM providers
No Temperature Controls: No user-facing controls for adjusting response creativity, randomness, or formatting
No Fine-Tuning or Model Routing: Cannot customize model behavior beyond predefined AI Profiles and Custom Instructions
AI Profiles (Up to 20): Define tone, boundaries, and behavior for different use cases or audiences
Custom Instructions (Up to 100): Set specific rules and style guidelines for AI response generation
Guided AI Answers: Predefined responses for specific questions bypassing AI generation for sensitive scenarios
Automatic Fallback: Low-confidence scenarios trigger fallback to ML-powered search rather than forcing unreliable AI answer
Knowledge-Grounded Approach: AI responses anchored in Stonly guides, external websites, and PDFs to reduce hallucinations
Multi-Model Architecture: Automatic routing across multiple LLM providers optimized for customer service use cases - users cannot manually select models
OpenAI GPT-4o: Rolled out May 2024 for enhanced reasoning and conversation quality
OpenAI GPT-4o Mini: Cost-optimized model for simpler queries and high-volume scenarios
Anthropic Claude 3: Available via Amazon Bedrock integration (announced April 2024) for advanced reasoning and safety
Proprietary Zendesk LLM: Trained on 19 billion CX-specific interactions for sentiment analysis, intent detection, and support scenario optimization (acquired via Cleverly in 2021)
Automatic Model Selection: System chooses optimal model based on use case, latency requirements, cost optimization, and quality benchmarks without user intervention
Rapid Model Deployment: Can test and deploy new models (e.g., OpenAI o3-mini) in under 24 hours for continuous improvement
CX-Specific Optimizations: Models fine-tuned for customer service context including sentiment analysis, urgency detection, ticket routing intelligence
Note: No Manual Model Control: Unlike competitors offering model selection, Zendesk handles routing automatically - limited flexibility for users preferring specific models
Primary models: GPT-5.1 and 4 series from OpenAI, and Anthropic's Claude 4.5 (opus and sonnet) for enterprise needs
Automatic model selection: Balances cost and performance by automatically selecting the appropriate model for each request
Model Selection Details
Proprietary optimizations: Custom prompt engineering and retrieval enhancements for high-quality, citation-backed answers
Managed infrastructure: All model management handled behind the scenes - no API keys or fine-tuning required from users
Anti-hallucination technology: Advanced mechanisms ensure chatbot only answers based on provided content, improving trust and factual accuracy
R A G Capabilities
AI Answers (Enterprise Add-On): Generative AI responses grounded in Stonly guides, external websites, and selected PDFs
Knowledge-Grounding: Responses anchored to structured content (interactive guides, decision trees, checklists) reducing hallucinations vs generic chatbots
Confidence-Based Fallback: Automatic switch to ML-powered search when AI confidence is low preventing unreliable answers
Multi-Source Ingestion: PDF uploads, public website crawling, Zendesk help center content indexing
Interactive Guide Format: Proprietary content model combining structured workflows with AI-generated answers
Limited Data Sources: No Google Drive, Dropbox, Notion, SharePoint, or YouTube transcript extraction
Manual Content Updates: Updates through Stonly's visual editor—no automatic syncing from external sources
71% Self-Serve Success Rate: Documented effectiveness of AI Answers in reducing support escalations
Hallucination Controls: Strong grounding in structured content vs open-ended conversational AI
CX-Focused RAG Architecture: Prioritizes structured help center content over raw document processing for customer service optimization
Unified Knowledge Graph: Combines help centers, community forums, external resources (Confluence, Salesforce Knowledge, Freshdesk) into single retrieval system
Automatic Indexing: Native Zendesk Help Center integration with automatic content synchronization and retraining schedules (Daily, Weekly, Monthly, one-time)
Third-Party Help Centers: Salesforce Knowledge, Freshdesk integration with Confluence OAuth 24-hour automatic sync
Web Crawler: Maximum 15 sub-pages depth with configurable glob patterns for website content ingestion
Mean Reciprocal Rank (MRR) Improvement: 7% improvement for English help centers demonstrating enhanced retrieval accuracy
80+ Languages Support: Automatic translation from English knowledge content for global customer service operations
QA Scoring: Built-in automatic scoring of 100% of AI agent interactions for quality assurance
Third-Party Testing: "No statistical difference in hallucination levels" compared to competitors when properly grounded (independent validation)
Note: Limited Document Format Support: No native PDF, Word (.docx), plain text uploads - content must be formatted into CSV or published to help centers first
Note: Performance Warning: Zendesk warns "Having lots of sources can in some cases lead to reduced accuracy and increased latency"
Note: No Cloud Storage Integration: No Google Drive, Dropbox, Notion integrations - requires third-party tools or CSV export workflows
Core architecture: GPT-4 combined with Retrieval-Augmented Generation (RAG) technology, outperforming OpenAI in RAG benchmarks
RAG Performance
Anti-hallucination technology: Advanced mechanisms reduce hallucinations and ensure responses are grounded in provided content
Benchmark Details
Automatic citations: Each response includes clickable citations pointing to original source documents for transparency and verification
Optimized pipeline: Efficient vector search, smart chunking, and caching for sub-second reply times
Scalability: Maintains speed and accuracy for massive knowledge bases with tens of millions of words
Context-aware conversations: Multi-turn conversations with persistent history and comprehensive conversation management
Source verification: Always cites sources so users can verify facts on the spot
Use Cases
Customer Support Ticket Deflection: 70-76% ticket reduction through interactive self-service guides and AI Answers
Help Desk Integration: Deep Zendesk, Salesforce Service Cloud, Freshdesk, ServiceNow integration for unified support workflows
Interactive Onboarding: Step-by-step guides, decision trees, and checklists for product onboarding and user education
Knowledge Base Enhancement: Augment traditional help centers with interactive guides and AI-powered search
Agent Assistance: Provide support agents with guided workflows and AI answers during live interactions
Multi-Language Support: Auto-translation on Enterprise plan for global support teams and multilingual customers
Complex Troubleshooting: Decision tree logic guides users through multi-step troubleshooting processes
Compliance & Training: Structured guides ensuring consistent information delivery for regulated industries
Autonomous Ticket Resolution: 50-90% automated ticket resolution rates depending on knowledge base quality - up to 80% of customer interactions handled end-to-end
Intelligent Triage & Routing: Automatically route Support and messaging tickets to right teams based on intent, language, sentiment - saves 45 seconds per issue (120 hours/month for average enterprise retailer)
Agent Assist (Zendesk Copilot): Proactive assistant providing insights, suggested replies, agent-approved actions in auto assist mode - Rotho's agents tripled productivity to 120 tickets/shift from 40
Voice & Call Automation: AI call center solutions with automatic after-call summaries, voice transcription for agent training, IVR integration
Knowledge Base Enhancement: Analyze help center article performance, flag outdated content, suggest new articles to fill gaps based on service data
Multilingual Global Support: 80+ languages with automatic translation from English knowledge base for worldwide customer service operations
Omnichannel Support: Unified agent workspace across WhatsApp (up to 20 numbers), Facebook Messenger, Instagram, Twitter DM, WeChat, LINE, SMS, email, voice, live chat
Customer support automation: AI assistants handling common queries, reducing support ticket volume, providing 24/7 instant responses with source citations
Internal knowledge management: Employee self-service for HR policies, technical documentation, onboarding materials, company procedures across 1,400+ file formats
Sales enablement: Product information chatbots, lead qualification, customer education with white-labeled widgets on websites and apps
Documentation assistance: Technical docs, help centers, FAQs with automatic website crawling and sitemap indexing
Educational platforms: Course materials, research assistance, student support with multimedia content (YouTube transcriptions, podcasts)
Healthcare information: Patient education, medical knowledge bases (SOC 2 Type II compliant for sensitive data)
International Data Transfers: Standard Contractual Clauses for EU compliance and data protection
Data Residency: Options not publicly documented—may limit deployment in certain jurisdictions
SOC 2 Type II Certification: Independently audited security controls and operational procedures with annual recertification
ISO Certifications: ISO 27001:2013 (Information Security), ISO 27018:2014 (Cloud Privacy), ISO 27701:2019 (Privacy Information Management)
PCI DSS Level 1 Certified: Highest level of payment card data security standard for financial transaction handling
FedRAMP LI-SaaS Authorized: Low Impact Software-as-a-Service authorization for US federal government deployments
HIPAA/HITECH Compliance: Healthcare data protection (requires Advanced Compliance add-on + Business Associate Agreement)
GDPR Compliance: European data protection with Binding Corporate Rules for cross-border data transfers
Additional Certifications: HDS (French health data hosting), FSQS (French secure cloud qualification)
Encryption Standards: AES-256 encryption at rest, TLS 1.2+ in transit, FIPS-140 certified cryptographic solutions
Data Residency Options: US, European Economic Area, Australia, Japan, UK (Data Center Location add-on, included in Suite plans)
AI Training Policy: Models trained on aggregate 19 billion historical tickets but do NOT access or use individual customer content for training beyond service delivery
PII Protection: Automatic masking and redaction capabilities for sensitive personal information
99.9% Uptime SLA: Maximum 10 hours scheduled maintenance annually with 48-hour advance notice
Compliance Leadership: Only platform with complete stack of FedRAMP + HIPAA + SOC2 + ISO 27001 + PCI DSS Level 1 certifications
Encryption: SSL/TLS for data in transit, 256-bit AES encryption for data at rest
SOC 2 Type II certification: Industry-leading security standards with regular third-party audits
Security Certifications
GDPR compliance: Full compliance with European data protection regulations, ensuring data privacy and user rights
Access controls: Role-based access control (RBAC), two-factor authentication (2FA), SSO integration for enterprise security
Data isolation: Customer data stays isolated and private - platform never trains on user data
Domain allowlisting: Ensures chatbot appears only on approved sites for security and brand protection
Secure deployments: ChatGPT Plugin support for private use cases with controlled access
Automatic Tier Upgrades: Exceeding limits for 2 consecutive months triggers automatic upgrade and billing adjustment
Enterprise-Gated Features: AI Answers, Mobile SDKs, SAML SSO, white-labeling all require Enterprise plan
Average Enterprise Contract: ~$39,000 annually according to Vendr procurement data
Suite Team: $55/agent/month - Essential ticketing, email/voice/SMS channels, basic automation, 200 API requests/minute, online support
Suite Professional: $105/agent/month - Advanced automation, multilingual support (80+ languages), 700 API RPM, AI add-on available (~$50/agent/month)
Suite Enterprise: $150/agent/month - Custom workflows, advanced AI agents, 2,500 API RPM, dedicated account rep, custom branding removal, SLA guarantees, 24/7 support
AI Copilot Add-On: ~$50/agent/month (formerly "Advanced AI") for agent assist, intelligent triage, generative replies
Outcome-Based Pricing (November 2024): $2.00 per AI resolution (pay-as-you-go) or $1.50 per resolution (committed volume) - revolutionary usage-based pricing model
Real-World Cost Example: 20 agents on Suite Professional + AI add-on handling 5,000 AI resolutions/month = $127,200/year ($37,200 platform + $90,000 resolutions)
Note: High Total Cost: Can exceed $100,000/year for mid-sized deployments when combining seat-based fees with outcome-based AI resolution costs
Free Trial: 14-day trial with Suite Professional features, no credit card required for initial evaluation
Zendesk for Startups: 6-month extended trials for qualifying early-stage companies to reduce initial investment
Note: Complex Pricing: Mix of per-agent subscriptions, per-resolution AI fees, add-on charges creates opacity - reviewers describe as "money grab" and "famously complicated"
Note: All-Agent AI Requirement: AI add-on must be purchased for ALL agents, not selectively - cost-prohibitive for large teams needing limited AI access
Standard Plan: $99/month or $89/month annual - 10 custom chatbots, 5,000 items per chatbot, 60 million words per bot, basic helpdesk support, standard security
View Pricing
Premium Plan: $499/month or $449/month annual - 100 custom chatbots, 20,000 items per chatbot, 300 million words per bot, advanced support, enhanced security, additional customization
Enterprise Plan: Custom pricing - Comprehensive AI solutions, highest security and compliance, dedicated account managers, custom SSO, token authentication, priority support with faster SLAs
Enterprise Solutions
7-Day Free Trial: Full access to Standard features without charges - available to all users
Annual billing discount: Save 10% by paying upfront annually ($89/mo Standard, $449/mo Premium)
Flat monthly rates: No per-query charges, no hidden costs for API access or white-labeling (included in all plans)
Managed infrastructure: Auto-scaling cloud infrastructure included - no additional hosting or scaling fees
Support & Documentation
4.8/5 G2 Rating: 132 reviews with consistently high satisfaction scores
Ease of Use Praised: "Ease of use" mentioned 32 times in G2 reviews indicating intuitive platform
Help Center Documentation: Comprehensive guides and tutorials for platform features
Email and Chat Support: Standard support channels for all paid plans
Dedicated Support (Enterprise): Priority support with dedicated account team and faster response times
Pre-Built Templates: Common support scenario templates accelerating guide creation
Quick Onboarding: Users report creating guides in under 30 minutes with small learning curve
REST API Documentation: API reference for user provisioning, content management, and widget control
Mobile SDKs (Enterprise): iOS, Android, React Native, Flutter for native app integration
Limited Developer Resources: No Python/Node.js SDKs, GraphQL, OpenAPI specs, or API Explorer/sandbox
Online Support & Community: Included in all plans with Zendesk Help Center, on-demand training courses, community forums access
24/7 Priority Support: Available as paid option with priority routing and 99.9% uptime SLA guarantees
Enterprise Support: Dedicated account representatives, 1-hour service level objectives for critical issues, priority escalation paths
Comprehensive Documentation: Excellent at developer.zendesk.com with detailed API references, integration guides, code examples
Public Postman Workspace: All APIs available for testing and exploration with pre-built collections and example requests
Training Options: Free on-demand courses, live Zendesk Training Days events, private remote training sessions (additional fees)
Professional Certifications ($350 each): Support Admin, Explore Analyst, Guide Specialist, Chat Admin, Talk Specialist, App Developer certifications
Community Resources: Active Developer Community, LinkedIn Certified Community, Zendesk Platform Developers Slack workspace, Stack Overflow tags
Implementation Services: Prescriptive guidance, custom training, hands-on configuration available for additional fees
No Real-Time Analytics: Flow reports update every 15 minutes—not true real-time monitoring
Limited Developer API: No Python/Node.js SDKs, GraphQL, Swagger specs, or API sandbox for testing
Overage Pricing Escalation: View limits can trigger expensive automatic upgrades after 2 consecutive months
Not Ideal For: Developers seeking pure RAG API, multi-tenant SaaS RAG backends, use cases needing model selection/fine-tuning, or flexible data source integration
NOT a General-Purpose RAG Platform: Enterprise CX platform optimized for customer service - fundamentally different product category than CustomGPT or general RAG solutions
No Native Document Upload: No PDF, Word (.docx), or plain text file uploads - content must be formatted into CSV (title + content columns) or published to help centers first
No Cloud Storage Integration: No Google Drive, Dropbox, Notion integrations - requires third-party tools or manual CSV export workflows
No YouTube Transcript Ingestion: Cannot automatically ingest and process YouTube video transcripts for knowledge base
No Manual Model Selection: Automatic model routing only - users cannot manually select GPT-4o vs Claude 3 vs proprietary Zendesk LLM for specific use cases
Complex Pricing Structure: "Famously complicated" mix of per-agent subscriptions, per-resolution AI fees, add-on charges - reviewers describe as "money grab" with lack of transparency
High Total Cost of Ownership: Can exceed $100,000/year for mid-sized deployments (20 agents + 5K resolutions/month = $127K/year)
All-Agent AI Add-On Requirement: Advanced AI must be purchased for ALL agents, not selectively - cost-prohibitive for large teams needing limited AI functionality
Limited Customization: Pre-trained models with limited customization compared to open competitors - 95 G2 mentions cite "limited customization requiring extensive setup"
Steep Learning Curve: 102 G2 mentions note learning curve for advanced features - simple tasks easy, complex automation sometimes requires developer involvement
Knowledge Base Dependency: AI agents only effective if company knowledge is in Zendesk - cannot access Confluence, Google Docs, Notion directly (eesel AI criticism)
Multi-Turn Conversation Accuracy Drop: GPT-4o 14.1% accuracy for multi-turn conversations (down from 90%+ single-turn), Claude 3 Sonnet 10.4% - significant degradation
Source Overload Warning: Zendesk warns "Having lots of sources can in some cases lead to reduced accuracy and increased latency" - performance degrades with scale
No Testing in Sandbox: Some users report difficulties fully testing AI features in sandbox environments before production deployment
Unpredictable Outcome-Based Costs: $1.50-$2.00 per AI resolution makes monthly costs unpredictable - budget forecasting challenges vs fixed per-agent pricing
Competitive Disadvantages: Intercom testing shows Zendesk achieves 78% answer rate for multi-source questions vs Fin's 96% - performance gap vs AI-first competitors
Use Case Mismatch: Excellent for enterprise customer service automation with deep compliance requirements; poor fit for general RAG, document Q&A, or developer-centric knowledge base API needs
Managed service approach: Less control over underlying RAG pipeline configuration compared to build-your-own solutions like LangChain
Vendor lock-in: Proprietary platform - migration to alternative RAG solutions requires rebuilding knowledge bases
Model selection: Limited to OpenAI (GPT-5.1 and 4 series) and Anthropic (Claude, opus and sonnet 4.5) - no support for other LLM providers (Cohere, AI21, open-source models)
Pricing at scale: Flat-rate pricing may become expensive for very high-volume use cases (millions of queries/month) compared to pay-per-use models
Customization limits: While highly configurable, some advanced RAG techniques (custom reranking, hybrid search strategies) may not be exposed
Language support: Supports 90+ languages but performance may vary for less common languages or specialized domains
Real-time data: Knowledge bases require re-indexing for updates - not ideal for real-time data requirements (stock prices, live inventory)
Enterprise features: Some advanced features (custom SSO, token authentication) only available on Enterprise plan with custom pricing
Core Agent Features
Conversational AI Bot: Delivers confident answers backed by verified structured knowledge unlike generic LLMs that can hallucinate or invent answers
Knowledge-grounded responses: Provides answers backed by verified structured knowledge from guides you create preventing fabricated information
AI Agent Assist: Automatically summarizes tickets, suggests right path to resolution, and generates responses for support agents
Three core automation functions: Automatically analyzes and summarizes support ticket content, recommends most relevant Stonly guide/knowledge path to resolve issues, drafts complete responses for agents to review/edit/send
Process automation: Define processes to be followed and link them to different back-office tools to resolve customer requests before they reach support
Personalized knowledge: AI-powered solutions and process automation allow creation of guides, walkthroughs, checklists, knowledge bases adapting to each customer's needs
71% self-serve success rate: With AI Answers feature documented in company data
Hallucination reduction: Knowledge-grounding approach vs generic chatbots reduces off-topic responses
Agentic AI architecture: Enables AI Agents to reason, adapt, and resolve issues end-to-end without manual setup or fixed flows
Unlike task-based bots: Follow predefined scripts - agentic AI makes it possible for AI agents to reason across problems, make decisions, and adapt as conversation evolves all the way to resolution
No scripting required: Handle complex requests without scripting or predefined flows - simply describe goal and agentic AI orchestrates steps, works across systems, adapts in real time to resolution
Automate over 50% of email interactions: Instantly with responses reflecting brand's tone and style
External knowledge access: AI agents access external knowledge like web crawlers to answer across channels
80 languages support: Native fluency that automatically switches based on customer input
Custom guidelines: Instructions for AI Agents allow setting custom guidelines keeping AI responses accurate, on-brand, and compliant
Automatic resolution validation: Built-in QA scoring for 100% of AI agent interactions
AI reasoning controls: Real-time visibility into AI agent's thinking showing how AI interprets customer requests and why AI chooses certain responses
60,000+ total service requests automated: Per quarter with 2,000+ workflow-heavy service requests automated per quarter - AI agents handling complex tasks that previously required human action
Custom AI Agents: Build autonomous agents powered by GPT-4 and Claude that can perform tasks independently and make real-time decisions based on business knowledge
Decision-Support Capabilities: AI agents analyze proprietary data to provide insights, recommendations, and actionable responses specific to your business domain
Multi-Agent Systems: Deploy multiple specialized AI agents that can collaborate and optimize workflows in areas like customer support, sales, and internal knowledge management
Memory & Context Management: Agents maintain conversation history and persistent context for coherent multi-turn interactions
View Agent Documentation
Tool Integration: Agents can trigger actions, integrate with external APIs via webhooks, and connect to 5,000+ apps through Zapier for automated workflows
Hyper-Accurate Responses: Leverages advanced RAG technology and retrieval mechanisms to deliver context-aware, citation-backed responses grounded in your knowledge base
Continuous Learning: Agents improve over time through automatic re-indexing of knowledge sources and integration of new data without manual retraining
Additional Considerations
Limited UI customization: Limited ability to customize user interface and workflows to match specific brand requirements is primary user concern
Basic collaboration tools: Without real-time editing or advanced team management features can hinder team productivity when multiple people need to work together
No offline access: Guides unavailable without internet connectivity reducing usability in areas with unreliable internet
Performance degradation: Can degrade with very large or complex guides causing slower responsiveness indicating scalability concerns
Restricted language options: Limit efficient creation of multilingual content which may be barrier for global organizations
Mixed media support missing: Users find missing features wishing for mixed media support and enhanced reporting tools
Step ordering difficulties: Users report limitations in feature usability and difficulties with step ordering though support offers helpful workarounds
Requires coding knowledge: Unlike most competitors, doesn't advertise as no-code platform - need coding knowledge to track events, target users, stream data, and style content
Image workflow limitations: Inability to use images in base offering limits utility in some workflows with some advanced features requiring extra costs
View-based pricing: Charges additional fees based on guide views - customers exceeding 4,000 guide views/month pay extra $250-500 monthly depending on volume
Integration reliability: Users find lack of integrations limits ability to fully connect Stonly with other tools - Stonly/Zendesk integration isn't as reliable as desired (stops working every few weeks)
Complex pricing structure: "Famously complicated" mix of per-agent subscriptions, per-resolution AI fees, add-on charges described as "money grab" with lack of transparency
High total cost of ownership: Can exceed $100,000/year for mid-sized deployments (20 agents + 5K resolutions/month = $127K/year)
All-agent AI requirement: Advanced AI must be purchased for ALL agents not selectively - cost-prohibitive for large teams needing limited AI functionality
Steep learning curve: 102 G2 mentions note learning curve for advanced features - simple tasks easy but complex automation sometimes requires developer involvement
Limited customization: Pre-trained models with limited customization compared to open competitors - 95 G2 mentions cite "limited customization requiring extensive setup"
Knowledge base dependency: AI agents only effective if company knowledge is in Zendesk - cannot access Confluence, Google Docs, Notion directly
Multi-turn accuracy drop: GPT-4o 14.1% accuracy for multi-turn conversations (down from 90%+ single-turn), Claude 3 Sonnet 10.4% - significant degradation
Source overload warning: Performance degrades with scale - "Having lots of sources can lead to reduced accuracy and increased latency"
Sandbox testing difficulties: Some users report difficulties fully testing AI features in sandbox environments before production deployment
Unpredictable outcome-based costs: $1.50-$2.00 per AI resolution makes monthly costs unpredictable - budget forecasting challenges
Use case mismatch: Excellent for enterprise customer service automation with deep compliance requirements but poor fit for general RAG, document Q&A, or developer-centric knowledge base API needs
Slashes engineering overhead with an all-in-one RAG platform—no in-house ML team required.
Gets you to value quickly: launch a functional AI assistant in minutes.
Stays current with ongoing GPT and retrieval improvements, so you’re always on the latest tech.
Balances top-tier accuracy with ease of use, perfect for customer-facing or internal knowledge projects.
CSS and HTML customization: Change layout and look of knowledge base with custom code capabilities
Intuitive customization tools: Easy-to-use tools that don't require code for basic customization
Layout customization: Decide how content is structured and presented with flexible options
Design controls: Manage visual components like colors, logo, or cover image for brand alignment
Personalized content: Use customer data to show personalized content from knowledge base for targeted experiences
Data-driven personalization: Customers see what they need right away when first accessing knowledge base
Analytics insights: Guide usage analytics provide insight into customer behavior for continuous improvement
Highly flexible platform: Users appreciate ability to use Stonly for knowledge bases and guided tours with target properties based on specific user needs
Rich media support: Add images, GIFs, videos, and annotations to bring knowledge base content to life
Third-party scripts: Install scripts from other tools like Google Analytics for extended functionality
Instructions for AI Agents: Set custom guidelines to keep AI responses accurate, on-brand, and compliant
Action Builder: No-code integration and automation with new triggers, OpenAI connector, Slack and Salesforce steps, flow testing
Prebuilt connectors: Jira, Slack, Salesforce enable businesses to eliminate costly fragmentation and connect workflows across back-end systems without code
App Builder: No-code solution for building apps in Zendesk leveraging generative AI - admins can develop custom apps using natural language prompts
Service Knowledge Graph: Automatic content updates without manual reindexing for knowledge base management
Multi-model approach: Combines OpenAI GPT-4o, Claude 3 Sonnet/Opus, Google Gemini, proprietary Zendesk LLM with automatic routing
Rapid model deployment: Can test and deploy new models (e.g., OpenAI o3-mini, GPT-5) in under 24 hours for competitive advantage
AI reasoning controls: Real-time visibility into AI agent's thinking showing how AI interprets customer requests and response reasoning
Automatic resolution validation: Built-in QA scoring for 100% of AI agent interactions ensuring quality control
Custom objects: Structured data integration for domain-specific knowledge management
Resolution Platform architecture: Five components - AI Agents, Service Knowledge Graph, Actions & Integrations, Governance & Control, Measurement & Insights
Lets you add, remove, or tweak content on the fly—automatic re-indexing keeps everything current.
Shapes agent behavior through system prompts and sample Q&A, ensuring a consistent voice and focus.
Learn How to Update Sources
Supports multiple agents per account, so different teams can have their own bots.
Balances hands-on control with smart defaults—no deep ML expertise required to get tailored behavior.
Zendesk Resolution Platform (2025): Combines AI Agents, Knowledge Graph, and Governance
"Advanced AI" rebranded to "Zendesk Copilot"
Gartner recognition: Leader in 2025 Gartner Magic Quadrant for CRM Customer Engagement Center
N/A
Strategic Positioning
N/A
Enterprise CX platform, not general RAG solution - fundamentally different product category
19-billion-ticket training dataset: Largest CX-specific AI training corpus
Autonomous customer service resolution: 50-90% ticket resolution rates with deep analytics
Compliance-first architecture: Only platform with FedRAMP + HIPAA + SOC2 + ISO 27001 + PCI DSS Level 1
100,000+ customers worldwide including Mercedes-Benz, Shopify, Uber, Slack, Airbnb
Note: Poor fit for general RAG use cases: No PDF/Word ingestion, locked model selection, unpredictable outcome-based pricing
Strategic choice depends on use case: Customer service automation with enterprise requirements favors Zendesk; general-purpose RAG with document flexibility favors alternatives
After analyzing features, pricing, performance, and user feedback, both Stonly and Zendesk AI Agents are capable platforms that serve different market segments and use cases effectively.
When to Choose Stonly
You value exceptional ease of use - 4.8/5 g2 rating with intuitive visual editor praised in 32 reviews
Deep help desk integrations - bidirectional Zendesk, Salesforce, Freshdesk, ServiceNow connections
Strong compliance - SOC 2 Type 2, GDPR, HIPAA, ISO 27001, PCI, CSA Star Level 1
Best For: Exceptional ease of use - 4.8/5 G2 rating with intuitive visual editor praised in 32 reviews
When to Choose Zendesk AI Agents
You value enterprise-grade compliance: soc2, iso 27001, pci dss, fedramp, hipaa with baa
CX-specific AI trained on 19 billion tickets with 90%+ single-turn accuracy
Best For: Enterprise-grade compliance: SOC2, ISO 27001, PCI DSS, FedRAMP, HIPAA with BAA
Migration & Switching Considerations
Switching between Stonly and Zendesk AI Agents requires careful planning. Consider data export capabilities, API compatibility, and integration complexity. Both platforms offer migration support, but expect 2-4 weeks for complete transition including testing and team training.
Pricing Comparison Summary
Stonly starts at $249/month, while Zendesk AI Agents begins at $55/month. Total cost of ownership should factor in implementation time, training requirements, API usage fees, and ongoing support. Enterprise deployments typically see annual costs ranging from $10,000 to $500,000+ depending on scale and requirements.
Our Recommendation Process
Start with a free trial - Both platforms offer trial periods to test with your actual data
Define success metrics - Response accuracy, latency, user satisfaction, cost per query
Test with real use cases - Don't rely on generic demos; use your production data
Evaluate total cost - Factor in implementation time, training, and ongoing maintenance
Check vendor stability - Review roadmap transparency, update frequency, and support quality
For most organizations, the decision between Stonly and Zendesk AI Agents comes down to specific requirements rather than overall superiority. Evaluate both platforms with your actual data during trial periods, focusing on accuracy, latency, ease of integration, and total cost of ownership.
📚 Next Steps
Ready to make your decision? We recommend starting with a hands-on evaluation of both platforms using your specific use case and data.
• Review: Check the detailed feature comparison table above
• Test: Sign up for free trials and test with real queries
• Calculate: Estimate your monthly costs based on expected usage
• Decide: Choose the platform that best aligns with your requirements
Last updated: December 11, 2025 | This comparison is regularly reviewed and updated to reflect the latest platform capabilities, pricing, and user feedback.
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DevRel at CustomGPT.ai. Passionate about AI and its applications. Here to help you navigate the world of AI tools and make informed decisions for your business.
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